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Nokia announces Ovi Store

By Rad Slavov

Published: Feb 17, 2009, 5:07 AM

Nokia MWC

The Finnish manufacturer has prepared its own application store, called Ovi Store. It will deliver to the users a wide range of content, including applications, games, videos, widgets, podcasts, location-based applications and personalization content for Nokia Series 40 and S60 devices. The Nokia N97, which is expected in June, will be the first device to include the storefront.

Nokia also boosts its service as an untraditional mobile application store, since, if the user agrees, Nokia will learn from his/her location and social connections. As Nokia refers to it, the content that you are going to use will not be just about “what” you are buying, but also about “where”, “when”, “why” and “who” is buying. This feature will have the purpose of automatically surfacing the most enjoyed content by a certain social network.

Ovi Store will open in May, with Nokia estimating the number of consumers to reach 300 million by 2012.

source: Nokia

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Rad Slavov is the Editor-in-Chief at PhoneArena. He joined the media in 2008, right on the cusp of the modern smartphone revolution. Through time and perseverance, he amassed a great deal of knowledge and industry know-how, allowing him to guide and organize the company's growing line-up of talented content creators and ever-expanding content portfolio.

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Nokia announces Ovi Store

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