Motorola makes it rain with 1 million phones sold in 5 months, thanks to Flipkart
Motorola is apparently reaping the benefits of its great value-for-money Android phone offerings, as it has sold more than a million of those in only five months, and in just one market, albeit a huge one. The Indian e-tailer success story Flipkart was chosen by Motorola as an exclusive distributor of its popular Android poster boys, like the Moto G, Moto X, or Moto E.
Flipkart is a prime example of how quickly brick-and-mortar markets reorient to the cozy confines of online shopping, as it is experiencing an unprecedented growth in India, amassing orders from even the most remote rural areas there. Motorola's decision to be represented exclusively on Flipkart has evidently been a wise one, as evidenced by the million phone march since the beginning of the year.
Something tells us that, besides the tailored distribution channel, Motorola's success story in India has also to do that its phones are now perhaps the best value-for-money branded offerings in the Android universe, and we have the brief stint as a Google subsidiary to thank for that. Whether or not this trend will continue with Motorola being part of the Lenovo group now, remains to be seen, but Lenovo has also proven that it can out stellar handsets at rock bottom prices, so for the time being it seems like a match made in heaven.
source: TimesofIndia
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