HTC likely to launch Snapdragon 835 powered flagship in 2017


HTC announced its new U Ultra flagship smartphone at CES earlier this month – a premium, high-gloss device with a 2K display, a secondary ticker screen, and a 16 MP front-facing shooter. However, being presented as a flagship, and powered by last year's Snapdragon 821, the U Ultra made many HTC fans concerned about the company's 2017 lineup.

In a interview with Tbreak, president of HTC’s smartphones and connected devices division Chialin Chang aims to lay these concerns to rest, as he revealed that the Taiwanese company has another premium offering in the pipeline – one that will be powered by the latest and greatest mobile CPU on the market.

Here is what Chang had to say when asked whether the U Ultra would be HTC's only flagship smartphone in 2017:



Judging by Chang's comment, it seems that HTC had been working on the Ultra for some time and was determined to get it out into the market before the next high-end processor comes out.

He continues:



Although Chang doesn't name the Snapdragon 835 explicitly, it is evident that he is referring to that chip, as it is the upcoming top-end processor that will be powering Android flagships in 2017.

Thinking of release time frame for HTC's next flagship is redundant at this point – it is simply too early. However, knowing that all initial Snapdragon 835 shipments have been reserved by Samsung for the Galaxy S8, we can make a simple, educated guess and tell you that HTC's next premium device won't be launching before the S8, or immediately after it's release. This means May or June at the very earliest, which is still highly unlikely, in our opinion.

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9 Comments

1. Bankz

Posts: 2543; Member since: Apr 08, 2016

Is it just me or HTC is basically confirming that the G6 & others releasing before april will actually have the SD821?

2. speedyxvn

Posts: 8; Member since: Apr 27, 2013

It does. The funny thing is that they are in a state in which if they release two flagships like OnePlus, they may actually raise the sales.

3. Bankz

Posts: 2543; Member since: Apr 08, 2016

btw HTC, it's not about releasing a flagship with the latest processor, it's about having the killer package. you've lost your design touch, IR blaster, FM Radio, Dual front facing speakers, you have no Samsung pay, no force(3D)touch, no Game Centre Controls, no Dual Cameras, no Curved screen, no lasting batteries, no quick updates, no waterproofing, no removable batteries and worse of all your software is so bare bones now like stock Android. So what the f**k do you have now against the competition? look, if I actually want an average run-off the mill flagship I could just go get a pixel and rest my case.

4. Bankz

Posts: 2543; Member since: Apr 08, 2016

To add to the list, HTC has no Iris Scanner, no Google Assistant, no 3.5mm jack,... I mean what in the world do you guys f**king do throughout the year? You know you're finished as an Android company when even the iPhone starts having more features than you.

5. waqarzec

Posts: 73; Member since: May 09, 2013

They used to update there device faster than Samsung

6. Bankz

Posts: 2543; Member since: Apr 08, 2016

The key word "Used to". Btw, nobody cares about those updates when all they've been doing is ripping off Samsung for years now.

8. a1awan

Posts: 40; Member since: Feb 26, 2014

Nothing new in this. Every smartphone manufacturer will of course make use of the top Snapdragon processor sooner or later....just as they've done for the last several years. Even OPO and other Chinese manufacturers will do it. So would their using SD 835 in 2017 also cause PA to write articles on their plans? When something is completely logical and expected it is not really necessary to post articles on that fact....

9. SailfishOS

Posts: 108; Member since: Nov 06, 2016

2 flagships in the same year :)... U ultra and this!

12. zenun12

Posts: 205; Member since: Oct 31, 2016

Oh how I miss when phones were just phones.....

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