HTC

HTC executives promise "disruptive tablet" and wearables

HTC executives promise
While HTC Chairwoman Cher Wang and CEO Peter Chou have redefined their roles, with Wang adding some more sales and marketing responsibilities to her plate, both executives have some vision of what the future will hold for the Taiwan based manufacturer. One market that HTC hopes to return to is the tablet market. Wang promises that a new HTC slate will be "something nice and disruptive." Back in 2011, the HTC Flyer and HTC Jetstream (7 inches and 10.1 inches respectively) tried to make some headway in the U.S. market, but failed. It was such a negative experience that HTC announced that it had pulled out of the market for good.

Another market that HTC will enter is the wearables market. CEO Chou said that the company worked with Microsoft a few years ago on a smartwatch that never saw the light of day, but right now he is not sure when HTC will try again. The current smatwatch market, he says, is full of early versions and gimmicks. Still, Chou calls the wearables market a "critical" one for HTC to be in.

Overall, Chou says that the HTC One is selling well and that the company's problems are in the mid to low end of the market. Some see HTC as returning to its roots as a contract manufacturer, something that came up recently with rumors that HTC is building a smartphone for Amazon.


source: FinancialTimes (1), (2) via AndroidCentral

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18 Comments

1. jeff_1

Posts: 105; Member since: Aug 30, 2013

promises are made to be broken

2. maxican16

Posts: 364; Member since: Sep 29, 2011

A "disruptive tablet"? An Amazon tablet?? Say it ain't so HTC! I don't want you banned from the Android Handset Alliance, never to be able to make a Google powered Android phone again!

6. vandroid

Posts: 405; Member since: Sep 04, 2012

Amazon is all set making their own tablets they don't need HTC

3. Hyperreal

Posts: 361; Member since: Oct 08, 2013

I'd definitely buy an aluminum, front facing speakers tablet from htc.

4. xoatomxo

Posts: 57; Member since: Apr 26, 2011

Sure....

5. mr.techdude

Posts: 571; Member since: Nov 19, 2012

Oh yeahhh +1 @hyperreal

7. funchumm1206

Posts: 52; Member since: Mar 04, 2013

Just as disruptive like their sales ? Lol kidding.

8. eman99

Posts: 410; Member since: Aug 03, 2010

If htc want to get back in the game they should build the next nexus that would be well worth it

9. jibraihimi

Posts: 816; Member since: Nov 29, 2011

"Overall, Chou says that the HTC One is selling well and that the company's problems are in the mid to low end of the market." Yes Mr.Chou problem will be there if you price your mid to low end phones on par with flagship phones, HTC One mini was launched in india with price tag of 34,000INR, that's very near to price of Samsung galaxy S4, how can you expect to sell volumes of product in market with such absurd pricing.........

10. jibraihimi

Posts: 816; Member since: Nov 29, 2011

"Overall, Chou says that the HTC One is selling well and that the company's problems are in the mid to low end of the market." Yes Mr.Chou problem will be there if you price your mid to low end phones on par with flagship phones, HTC One mini was launched in india with price tag of 34,000INR, that's very near to price of Samsung galaxy S4, how can you expect to sell volumes of product in market with such absurd pricing.........

11. eN16HTMAR3

Posts: 253; Member since: Oct 08, 2013

The biggest issue I see is that there is only one phone that is worth considering. At least on VZW. If you don't like the HTC One then your going w/ another company. No selection.

12. robocopvn

Posts: 504; Member since: Mar 10, 2010

HTC mid-ranger sold at the premium price in Vietnam =DDDD

14. Doakie

Posts: 2478; Member since: May 06, 2009

I've been praying for the One max since I purchased a One back in April. Seeing pictures of it back in September I was giddy like a child on Christmas morning, I don't ever get excited like that anymore. Then the phone was announced with horrible specs. This is why HTC is falling apart. They're just not keeping up with Samsung these days. It's not their fault, it's a highly competitive market I understand. But when I did a Pros and Cons comparison between the One max and the Note 3 it's just sad how superior the Note 3 is....

15. Altair

Posts: 367; Member since: Feb 02, 2012

HTC has made promises and "disruptive" offers for a long time. They all failed. Good luck. HTC - Silently stealing

16. Taters

Posts: 6474; Member since: Jan 28, 2013

Suck t c doesn't seem to have enough money to get a production assembly contract without making every 4 out of 5 handsets a lemon. Maybe they should just piggy back from apple and pay to use Foxconn

17. sunnyfpy

Posts: 288; Member since: May 12, 2013

Too late,WP is history,nothing innovative,eco system is dead,just cannot beat the competition from android and ios.

18. NickSDC

Posts: 26; Member since: Nov 13, 2012

Sweet! I hope it doesn't have a dedicated menu button like my HTC One. REALLY looking forward to HTC not throwing in the towel.

19. Neutral

Posts: 30; Member since: Oct 19, 2013

I know these wearable tech is going to be huge, but not sure now is the right time

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