Check out SNL's hilarious ad for the Amazon Echo "Silver"; it's the smart speaker for the elderly
If you're planning on buying your parents or grandparents a smart speaker like the Amazon Echo, you need to view this gut busting funny satire of the product that appeared on this weekend's Saturday Night Live. Called the Amazon Echo "Silver," this fake product is said to have been co-developed with AARP and is made for the elderly. Because of memory issues that arise with this generation, it is specially designed to respond to any name that sort of sounds like Alexa, including "Excedrin."
The ad features a running gag about users' loss of hearing, but there are also other funny bits including the part where a Echo Silver user asks the device how well Satchel Paige pitched the previous night. The device correctly responds that Paige, who pitched in the major leagues at the age of 59, died in 1982. And the speaker also controls smart devices around the home. When an elderly woman (obviously cold under a heavy blanket) asks "Alexandra" to raise the thermostat, the device responds by telling her that it is already 100 degrees.
There are a number of companies out there that might have been upset to see one of their products become the subject of such a satire. But to its credit, Amazon laughed along with everyone else. The company sent out a tweet that read "As seen on SNL: An Echo designed for the greatest generation that will answer to any name close to Alexa." Good work SNL, and we are happy to see Amazon not take itself so seriously as other tech companies might have.
Check out the funny ad for the "Amazon Echo Silver" by clicking the video at the top of the story.
source: SNL via @Amazon