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LG lowers cellphone sales target for 2011 by whopping 24%

Posted: , by Nick T.

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LG lowers cellphone sales target for 2011 by whopping 24%
The first half of the year is behind us, and while some cellphone manufacturers have been making piles of money selling handsets in epic proportions, it turns out that others have not been doing so well. LG has just announced that it is dropping its cellphone sales goal for 2011 by a whopping 24%, which means that the Korean company is now aiming at shipping a total of only 114 million handsets by the year's end instead of the previously anticipated 150 million.

The main reason behind LG's pessimistic outlook is that its smartphones are not selling as well as the company expected. According to estimates, About 10 million LG smartphones were shipped during the first half of 2011, which is about two times less than what Samsung managed to pump out in the second quarter alone. It seems like LG will be posting its fifth quarterly loss in a row despite bringing a couple of pretty impressive high-end smartphones to the market, namely the LG Optimus 2X, which was the first to feature a dual-core chipset, and the LG Optimus 3Dthe first smartphone with a glasses-free 3D display.

Well, this is the reality of the highly-competitive smartphone market – some lead and the rest follow. Will LG come up with a solution to solve its low smartphone sales?


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posted on 07 Jul 2011, 10:26

1. christianqwerty (Posts: 460; Member since: 05 May 2011)


LG should just stick to making dishwashers and fridges.

posted on 07 Jul 2011, 17:54

5. M$FT (unregistered)


+1

LG is like Motorola. Can't get their $hit together with their mobile business.
Android OS keeps them both alive, thanks to its popularity.

posted on 07 Jul 2011, 11:49

2. snowgator (Posts: 3187; Member since: 19 Jan 2011)


Poor LG. They do not make bad phones, just none that stand out. When you test several devices side by side, an LG makes little to no impression. Maybe they should stick to lower end devices, and get them to second tier carriers who are DYING for smart phones to attract users. Or maybe try to do something more than just Droid, when they can not compete with HTC or Samsung. The Quantum sold well, from what I have heard.

Just not as well as Focus. Or Surround. Huh. Scratch that. They are in trouble.

posted on 07 Jul 2011, 12:14

3. ryq (unregistered)


lg optimus 2x and black are not doing very well. you know something is wrong when after just a few weeks of release they lower the price instantly. same thing happen to nokia e7.

posted on 07 Jul 2011, 12:26

4. barfbagger (unregistered)


Lets think about this for a second. We are still in a major global recession and trying to get out. The biggest company in mobile signs a deal with M$ and RIM, the once darilings of enterprise are in trouble.

I am pretty certain if people are not spending money, this will be applied to phone sales. I dont think its a matter of LG not making ok phones, its their goals were unrealistic based on what they projected. Its the projection that needs to be downgraded. "Only" 114 million were shipped. Chump change...

Wake up people.

posted on 08 Jul 2011, 11:50

6. danalmillan (Posts: 25; Member since: 08 Jul 2011)


I AM CURIOUS WHY I HAVE SEEN LG OPTIMUS 3D MENTIONED SEVERAL TIMES AS THE FIRST 3D PHONE AS IT IS IN THIS ARTICLE WHEN THE HTC EVO 3D WAS ANNOUNCED FIRST ON THIS SITE AND ON PHONESCOOP...JUST AN OBSERVATION

posted on 08 Jul 2011, 20:25

7. Hacksaw Doogan (unregistered)


The LG Optimus 3D was the first 3D phone.

The HTC Evo 3D hit the market first in the United States, though.

So, right and wrong.

Hope this clears it all up, Mr. Caps.

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