Apple to hire experienced TI employees to work on its A line of processors
Texas Instruments recently announced that it will be withdrawing most of its forces from the application processors front, and will be deploying them on the embedded systems front. TI is facing the harsh reality of increasingly tough competition from companies like Apple and Samsung, who are designing their own chips, as well as the other strong players on the chipset market like Qualcomm and Nvidia. Plus, all the phone and tablet models that manage to achieve significant sales seem to use non-TI chips. All of this has forced TI to consider transitioning to the embedded systems market in order to stabilize its business and start making some real dough.
Apple, on the other hand, is currently growing its mobile processor division and is looking for talented and experienced people with fresh ideas. And, as you might guess, there are probably a good number of people at Texas Instruments right now who fit that description. It's really important for Apple to constantly improve its A line of mobile processors, which are currently powering its whole range of mobile devices, including iPhone, iPad and iPod. Well, at least its good to know that those employees will have a new job position waiting for them once TI initiates its transition.
1. wendygarett (unregistered)
Yeah make all gaming apps TI chips exclusive, so that android user suffer due to lack of apps :)
2. tiara6918 (Posts: 1908; Member since: 26 Apr 2012)
What?!Are you serious?You yourself are an android user,how could say something like this?unless you're switching you're one x for an ip5...
4. XPERIA-KNIGHT (unregistered)
dont worry, wendy changes attitudes with each new article......really disturbing i know but ive learned to jus ignore it lol
8. serious9010 (Posts: 254; Member since: 20 Jul 2012)
I like her attitude. she belongs to no clan
6. wendygarett (unregistered)
The apps developer will do this anytime they want because most of them are pro-apple :)
Let's hope the next nexus is not ti chips device otherwise Google may also make many apps exclusive in order to push nexus sales
Nexus 7 is already one of the example make all apps tegra exclusive recently... Apple may decide to kill a lot of OEM without hurt Google :)
5. PhenomFaz (Posts: 1128; Member since: 26 Sep 2012)
they cant make it apple exclusive..especially after the debacle which is their new phone! Its not complicated wendy...its just market dynamics :)
7. Bluesky02 (Posts: 1439; Member since: 05 Dec 2011)
They are certainly hiring highly experience employees, TI chips are very good indeed. In some way better than Qualcomm.
9. pikapowerize (banned) (Posts: 1869; Member since: 03 May 2012)
i think its a good idea! i mean TI will exit the mobile chip so that means the bright minds behind the OMAP wont be use anymore!
10. jroc74 (Posts: 5254; Member since: 30 Dec 2010)
It kinda makes sense. For the longest time Apple's custom chip had a Power VR gpu which has always been linked or done by T.I.