Android remains the world’s most popular operating system in Q3, iPhone 5 gives it heat in the States
The Kantar report focuses on the state of the mobile market in the United States, the UK and Europe as a whole in the third quarter of 2012.
So what are the numbers? Android leads in the United States, but with less. Its commanding 66.4% share has shrunken down to 57.5%, cannibalized by the growth of the iPhone which now has a 35.7% share. Interestingly, RIM has now become less popular than Windows Phone, but both have a very marginal sub-3% representation in the States.
Jumping outside the States, Android is confidently the market leader growing share. In Great Britain, Android controls 58.2% of the market, followed by the iPhone with 28%.
In Europe, Android jumped to an even more impressive 67.1% while the iPhone is a distant second with 16.5%.
Interestingly, Kantar thinks that for the week or so of availability, the iPhone 5 has swung the stakes in favor of Apple:
“We can see that in markets with a large number of existing Apple customers, sales have already seen a significant boost. We expect this momentum to be fully realized in the next set of results,“ Kantar analyst Dominic Sunnebo said.
The phone market in Q3 by operating system Fullscreen
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The phone market in Q3 by operating system
1. US market
2. Great Britain market
4. Australia and others
1. Ninetysix (Posts: 1010; Member since: 08 Oct 2012)
Good job everyone...competition is good.
2. wendygarett (unregistered)
I love Apple for no reasons :)
6. sheik (Posts: 249; Member since: 12 Sep 2012)
Thats the Oxfords dictionary defintion of iSheep
18. Cyan3boN (Posts: 420; Member since: 23 Feb 2012)
lol that one was good. but he does it intentionally to taunt people
29. JeffdaBeat (unregistered)
Sounds like most religious people...
9. sid07desai (Posts: 237; Member since: 03 May 2012)
Just like a dog's tail starts wagging when offered anything wihtout even KNOWING what it actually is ($h!t).
3. ocilfa (Posts: 283; Member since: 03 Aug 2012)
Top dog in the US, yet market share down in the Stages? Fix the title.
4. anywherehome (Posts: 971; Member since: 13 Dec 2011)
That is why US citizens are like puppets = eat everything from completely immoral company like Apple who
1) caused higher prices of eBooks in the whole world
2) patented stupid thing just to obstruct competition
3) deal with Microsoft and Adobe for higher prices in Australia
4) many fines in the world for unfair behaviour
This is Apple, just complete immoral company supported by ??? US citizens.....you deserve that ;-P
15. sbr999 (Posts: 79; Member since: 05 Jun 2012)
The average american consumer isn't very smart. (s)he's just following the trend, without knowing exactly what (s)he wants. If (s)he sees justin beaver using 10 iphones at once, poof! you'll see the average american with 10 iphones at his/her ear.
17. MartyK (Posts: 665; Member since: 11 Apr 2012)
You guys need to use the word, "Some or Most", because believe it or not, the people in the USA who loves technology and free and fair market, do not own nor will buy anything from a company ( no matter which country it comes from) who's behave this badly like Apple and/or Microsoft.
Might as well say." ALL the Finns loves S-Elop".
37. metalpoet (unregistered)
I am an American and I hate everything about Apple Inc and their products and their fans!
5. Mr.Mr.Upgrade (Posts: 408; Member since: 30 Aug 2011)
Android This is why im hot......Apple This is why you not
7. BadAssAbe (Posts: 434; Member since: 22 Apr 2011)
US Texan Born and Raised
Most US citizens are are dumb
We still use in's and ft's for crying out loud
I'm glad at least its not all, we all cant be winners
10. ilia1986 (unregistered)
Android. The world's most advanced operating system. Also, most used. Open source.
iOS should be relegated to kiosk stands.
11. ryq24 (Posts: 428; Member since: 17 Oct 2011)
android is an open system. their most expensive phone is still way cheaper than the iphone. and you could buy a cheap android phone for just a few bucks. so their being number is not a surprise. what will be surprising if they are not.
19. tedkord (Posts: 3778; Member since: 17 Jun 2009)
And yet, 3 years ago iFans insisted that Android would never overtake iOS in market share.
The constantly moving goalposts...
20. gallitoking (Posts: 4627; Member since: 17 May 2011)
thats is nothing Apple haters have been waiting for Apple to fall 2012 and still going strong
24. tedkord (Posts: 3778; Member since: 17 Jun 2009)
Actually, we're waiting for Apple to stop acting like a petulant, arrogant child, and to start competing in the market and not the court room. Then, we will have no problem with Apple.
But, regardless, this had nothing to do with constantly moving goalposts. But nice try at changing the subject.
31. gallitoking (Posts: 4627; Member since: 17 May 2011)
To have success you have to evolve and change goalpost like you say, Great companies have done it, Coca-Cola, Microsoft, Nike etc, why not Apple?
36. tedkord (Posts: 3778; Member since: 17 Jun 2009)
I'm not talking about Apple. I'm talking about Apple cultists, who move the goalposts every time Android kicks one through it.
"Android is vaporware, it will never come." Boom..
"Android will never have more market share than iOS." Boom.
"It's all about Apps. Android will never have all the apps like iOS." Boom.
"No Android OEM will sell more than Apple." Samsung'd.
"No, it's tablets. Android will never have market share in tablets." Coming 2014.
26. Aeires (unregistered)
If it's any consolation, their stock has been falling quite regularly.
12. Aeires (unregistered)
Chinese market is one to keep an eye on. No stats from India?
14. digitalw (Posts: 45; Member since: 20 Dec 2011)
Stats from India are not interesting and should not be public... Nokia wins there :)))
32. rusticguy (Posts: 2810; Member since: 11 Aug 2012)
India is barely 3% for Apple. Major players are Samsung, Nokia and RIM controlling 65%+ of market.
13. mak007 (Posts: 2; Member since: 12 Oct 2012)
andriod is king
but really feeling bad to see the minimal percentage sharing of so great symbian platform....
nokia wake up do something unbelieveable because we all know windows 8 are not going to change anything
next quarter also you will be having big giant billon dollar loss..
16. Nikolas.Oliver (Posts: 1304; Member since: 01 Jul 2012)
This article is presented for you pikapowerize!!! Bb doesnt even exist anymore !
22. Sniggly (Posts: 6400; Member since: 05 Dec 2009)
I'd rather be right than cool or popular.
33. rusticguy (Posts: 2810; Member since: 11 Aug 2012)
I would rather be Wise with my money than be a Fool (or Cool) ... :)
23. CreeDiddy (Posts: 195; Member since: 04 Nov 2011)
Although its good to see the market share of Android continue to impress. However, I believe within those numbers are misleading figures. These are things I would like to see to help define Android.
1. How many companies represent Android market share?
2. What are the percentages of all companies of Android that show an increase/decrease in sales?
2. Lastly, how many of the Android companies provide full upgrade support to latest OS? This doesn't effect the numbers, but shows the lack of support of their devices on timely upgrades.
These are just a few questions that will show where each company who represents/manufacturer's Android stack up against each of the other companies.
34. rusticguy (Posts: 2810; Member since: 11 Aug 2012)
Since talk is on OS it's just one company called GOOGLE ... donlt confuse with Android absed handset manufacturers and it really doesn;t matter whether it is 1 or 100 ... in democratic world order it should definitely be more than ONE ... :)
27. networkdood (Posts: 5237; Member since: 31 Mar 2010)
up one quarter, down another quarter....
28. DaNTRoN (Posts: 133; Member since: 23 Jul 2012)
Maybe I'm missing something... How can one device be compared to an operating system. Android is NOT a phone. It is os. IPhone5 is not os.
30. chebner (Posts: 44; Member since: 17 Oct 2011)
Welcome to Spin City Victor. Kudos for using publicly available statistics to cheer for your platform of choice. Without context statistics are just a bunch of meaningless numbers.
It appears that you are trying credit the iPhone 5 with a 14% gain in market share. With no other context the pure numbers make it look like your argument is plausible. However when you look at the reports a little closer you soon find out you're comparing Apples to Oranges (no pun intended). So what context did you choose To leave out or possibly not even think to include?
Everyone knows iOS gets a boost the first few weeks a new iPhone is available, at least in the US. The report you're using is comparing the 12 weeks ending Sept 30th 2012 to the 12 weeks ending Oct 2nd 2011. So what's wrong with this comparison? The 2012 data includes 10 days of iPhone 5 availability. The iPhone 4s wasn't even announced until Oct 4th 2011 so the 2011 data includes only iPhone 4 sales. IPhone sales were notably low in Q3 2011 in anticipation of a new iPhone in Q4 2011. The report is essentially comparing data from the point in 2012 where sales will be most skewed in favor of the iPhone to a point in time from 2011 where sales were most skewed away from the iPhone.
Granted you didn't create the report, you just used it as a reference in your article. But not including the additional context just makes it look like you're cheering for Apple. If you want to be considered a legitimate journalist you need to remove this obvious bias from your reporting.
35. rusticguy (Posts: 2810; Member since: 11 Aug 2012)
Best stats and point of comparison would be YoY.
39. tumchaaditya (Posts: 66; Member since: 21 May 2012)
Please correct the title:
most popular "mobile" operating system
I know this is "phone"arena...but still the tile is technically incorrect.
when it comes to PCs, i guess windows has more users than all above combined together!