17% of Teens own an Apple iPhone while 53% of them listen to music on their handset
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While iTunes has a 95% market share among teenagers, ironically, a majority of teens act as though downloading music is a constitutional right and refuse to pay for it. 77% of the youngsters download music while 65% use peer-to-peer networks music sharing networks as the source for their tunes.
Apple continues to be popular among teens with an 86% market share among portable media devices. That is up from 78% 6 months ago. 80% of teens own a portable media player, the lowest reading since 2007. This indicates that more teenagers are buying the iPhone for the built-in iPod. Microsoft's Zune and Sony tied for second in market share, each with 3% of the market.
Finally, teens are beginning to get interested in tablets. 22% of them have one, or live in a household that owns a tablet. 20% expect to purchase one in the next 6 months.
source: ZDNet via FierceMobile
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12 Comments
2. AppleFUD (unregistered) posted on 07 Apr 2011, 13:12 1
And we don't classify handsets that can play music with the iPod, thus the iPod still has a large market share because. . . well, most people use a device that does multiple things = market share by exclusion is the only way Apple can maintain a leading market share lmao.
3. Kjayhawk posted on 07 Apr 2011, 13:17 3
This article is missing the fact that 83% of teens own WebOS!!!! WINNNNNN!!!
5. ecml posted on 07 Apr 2011, 13:44 1
This study is really inaccurate... if you look at it in a certain way
6. Super Android Evo (unregistered) posted on 07 Apr 2011, 13:56 2
So this article is really saying that 83% of teens don't have an iPhone. I wonder what the Android hold in the 83% is. That is good news even teens see there are better devices than the iPhone. So America's youth can't be so easily brainwashed into Apple's BS. LOL
11. iHateCrapple posted on 07 Apr 2011, 18:29 1
I'd rather eat my own brain with a spork than own/use a KIN 1


