A survey conducted by Wall Street house Piper Jaffray looked at the cell phone habits of 4,500 American Teenagers. While 17% of teen already own an Apple iPhone, up from the previous survey's 14%, a record 37% responded that they plan on purchasing Apple's Touchscreen handset within the next 6 months.
While iTunes has a 95% market share among teenagers, ironically, a majority of teens act as though downloading music is a constitutional right and refuse to pay for it. 77% of the youngsters download music while 65% use peer-to-peer networks music sharing networks as the source for their tunes.
Apple continues to be popular among teens with an 86% market share among portable media devices. That is up from 78% 6 months ago. 80% of teens own a portable media player, the lowest reading since 2007. This indicates that more teenagers are buying the iPhone for the built-in iPod. Microsoft's Zune and Sony tied for second in market share, each with 3% of the market.
Finally, teens are beginning to get interested in tablets. 22% of them have one, or live in a household that owns a tablet. 20% expect to purchase one in the next 6 months.
Alan, an ardent smartphone enthusiast and a veteran writer at PhoneArena since 2009, has witnessed and chronicled the transformative years of mobile technology. Owning iconic phones from the original iPhone to the iPhone 15 Pro Max, he has seen smartphones evolve into a global phenomenon. Beyond smartphones, Alan has covered the emergence of tablets, smartwatches, and smart speakers.
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