Sony Ericsson Xperia Pureness now available online for $990

The first mobile phone with a transparent LCD display, Sony Ericsson's Xperia Pureness is now available through Saks.com and the Sony VIP Shopping Service at www.sonyvipservices@sonyusa.com or at 877-316-7669. The Xperia Pureness is priced at $990 unlocked and features ground breaking battery miniaturization. In this era of smartphones that are data-centric and can bring your social networks directly to your home page, the Xperia Pureness brings the mobile phone back down to the three "T's": Time, Text and Talk. Unnecessary keys and buttons are hidden away and light up when touched. The subtle illumination turns the device from a nice object of design into a phone only when needed.

The Sony Ericsson Xperia Pureness comes with Sony's concierge service that provides its members with lifestyle requests 24 hours a day in major cities around the world. Clicking on this link will take you to a special web site that features personalities in the field of design, lifestyle, art and culture as they discuss simplicity and modernity. "We are very proud to be launching such a beautifully designed phonewith premium retail partners Sony VIP Shopping Service and Saks FifthAvenue and we’re looking forward to delivering many more exciting newphone concepts from our Xperia brand" said Stacy Doster, head of PRfor Sony Ericsson North America.

Sony Ericsson Xperia Pureness Specifications

source: SonyEricsson