Samsung holds on to the top position in India among smartphone manufacturers

Samsung holds on to the top position in India among smartphone manufacturers
The latest data from Counterpoint Research shows that shipments in the Indian smartphone market for the first quarter of 2015 rose 21% year-over-year. On a sequential basis however, shipments declined 8% from the fourth quarter of 2014. Among smartphone manufacturers, Samsung remained on top with a 27.8% share of Indian smartphone shipments in Q1. That was down 17% from the 33.3% slice of the Indian smartphone market that Sammy owned in the first quarter of 2014. However, the latest data shows a 1.5% increase on a sequential basis from the fourth quarter of 2014.

Despite shipments that are trending lower, Micromax finished behind Samsung with 15.3% of the Indian smartphone market after the first quarter. That is a decline from the 16.7% slice of the Indian smartphone pie that it owned after last year's first quarter, and the 19.5% Micromax owned after Q4 2014.


Intex, Lava and Lenovo finished third, fourth and fifth respectively. All three brands finished the first quarter with a larger share of the Indian smartphone market than the amount they held during last year's first and fourth quarters.

Counterpoint also notes that strong marketing and buyback deals helped Apple iPhone shipments in the quarter. Last year it took Apple 12 months to sell one million iPhone units in the country. This year, it is close to reaching that number of sales in half of the time. Lumia shipments were also strong in India, growing 20% year-over-year for the first quarter. The Microsoft Lumia 535 was a standout performer. While Chinese manufacturer Xiaomi reported lower shipments for the first quarter of this year, Counterpoint says that it was among the top shippers of 4G LTE flavored smartphones into the country. Top Xiaomi models included the Xiaomi Mi Note 4G and the Xiaomi Redmi 2 4G.

Overall, India is now the third largest smartphone market in the world, shipping twice as many smartphones in the first quarter of this year as Japan did.


source: CounterpointResearch via fonearena

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22 Comments

1. AnTuTu

Posts: 1620; Member since: Oct 14, 2012

Awesome but some haters won't be happy after this news hahaha

3. bucky

Posts: 3790; Member since: Sep 30, 2009

No offence but I'm ok if they have India.

4. Ordinary

Posts: 2454; Member since: Apr 23, 2015

Aaaaand it started

10. tedkord

Posts: 17397; Member since: Jun 17, 2009

So you count yourself as a Samsung hater?

14. maccess

Posts: 742; Member since: Jan 16, 2013

Well.... that's one of the most obvious thing on earth i guess..

17. seven7dust unregistered

drop in marketshare is awesome ? then I don't know whats bad !!! these chinese and local indian companies are eating into samsung share pretty soon they'll fall even futher to teens. in mid-range samsung can't compete with china phones, with twice the storage space , better processor , screen etc.

2. ama3654

Posts: 295; Member since: Nov 27, 2012

All figures bouncing back, 2014 was a rough year. 2015 is the year for Samsung.

9. Napalm_3nema

Posts: 2236; Member since: Jun 14, 2013

So, 39% drop in profit, year-over-year, for the first calendar year 2015 quarter constitutes "bouncing back"? Samsung executives live in fear of what you would define as "dropping off."

11. tedkord

Posts: 17397; Member since: Jun 17, 2009

It was a nice gain from last quarter, and it didn't even count the S6. Bounce back is accurate.

12. Napalm_3nema

Posts: 2236; Member since: Jun 14, 2013

I'm thinking economics is not your strong suit. Sequential revenue and profits were down from the previous quarter and year over year profits were down 39%. Where is the bouncing at in those financials?

15. maccess

Posts: 742; Member since: Jan 16, 2013

I'm thinking logic is not your strong suit..

13. Ninetysix

Posts: 2965; Member since: Oct 08, 2012

21. BobbyBuster

Posts: 854; Member since: Jan 13, 2015

Well, Sammy is among "others" Sammy deserved this.

5. KENTOZ

Posts: 86; Member since: Apr 03, 2015

Where's Sony??? Five times i zooming this article and still not found Sony market share

6. kryme

Posts: 469; Member since: Oct 24, 2013

They don't have a market share

7. KENTOZ

Posts: 86; Member since: Apr 03, 2015

I mean find

20. dixassery

Posts: 2; Member since: Apr 30, 2015

samsung stil smaler than apple in all aspect never compare samsung and apple coz apple is 2times bigger than google and also 3times bigger than samsung

22. drakulinho

Posts: 18; Member since: Aug 25, 2014

You must be stupid...samsung is bigger than Microsoft,google and apple...

23. dixassery

Posts: 2; Member since: Apr 30, 2015

You have to look at their mackert cap apple is around 760$bill which means its bigger than microsoft and google combine while samsung is still under 200$bill mackert cap

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