"Next is Now" says Samsung in new ad for the Samsung Galaxy S6 and Samsung Galaxy S6 edge



On the day that the Samsung Galaxy S6 and Samsung Galaxy S6 edge both make their official retail launch, Samsung has released a new commercial called "Anticipation" that captures that moment when you take the lid off a Galaxy S6 or Galaxy S6 edge box, and see that shiny new handset looking back at you. The ad shows other moments of anticipation such as a ballerina off stage getting ready to perform in front of a crowd.

Remember that feeling you got when passing a note in school to a member of the opposite sex? Recall the butterflies in your stomach and the sweaty palms that afflicted your body just before you experienced a free fall on a theme park ride? The same building excitement and adrenaline rush takes over your body when you are about to pick up your new Galaxy S6 or Galaxy S6 edge for the first time, according to Samsung.

Now that the new handsets are sitting on store shelves awaiting your purchase, the ad will probably see rotation on prime time in major markets. But you can check it out right now by tapping on the video embedded at the top of the article.

source: Samsung

Related phones

Galaxy S6

PhoneArena Score:

9.3

User Score:

8.9
  • Display 5.1 inches 2560 x 1440 pixels
  • Camera 16 MP (Single camera) 5 MP front
  • Hardware Samsung Exynos 7 Octa 3GB RAM
  • Storage 128GB, not expandable
  • Battery 2550 mAh
  • OS Android 7.0 Nougat Samsung TouchWiz UI
Galaxy S6 edge
  • Display 5.1 inches 2560 x 1440 pixels
  • Camera 16 MP (Single camera) 5 MP front
  • Hardware Samsung Exynos 7 Octa 3GB RAM
  • Storage 128GB, not expandable
  • Battery 2600 mAh
  • OS Android 7.0 Nougat Samsung TouchWiz UI

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