New teaser theory puts Android 4.4 announcement on October 21st

New teaser theory puts Android 4.4 announcement on October 21st
The first time we had a theory about what the KitKat Twitter feed might be suggesting with its posts, it took some leaps in logic to get to the idea that Google might be aiming at October 28th as the date to announce Android 4.4 and the Nexus 5. This time around, the theory is a bit easier to follow, but where it is pointing is a bit less believable.

Rather than digging in as deep as the first theory, this one is much more simple: the KitKat Twitter posts could be a simple countdown. On October 14th, KitKat posted a 007 picture for Roger Moore's 86th birthday. On the 15th, it was a picture of the KitKat bugdroid made up of 6 KitKat pieces (not counting head and feet). Yesterday, it was the "This is it" post, where the "S" in "this" and "is" look like they could also be stylized number 5s (this is the biggest leap for us). And today, it was a post saying "The future of confectionery has arrived" with a picture of a 4-bar KitKat with the number 4.4 next to it. 

As you can see, there looks like a simple countdown happening. If true, we should see a post that references the number 3 tomorrow, then 2 on Saturday, 1 on Sunday, and that would put the end of the countdown on Monday October 21st. The theory is that Google might release Android 4.4 on Monday. 

The timing is a bit odd though, because both Microsoft and Apple have hardware announcements planned for Tuesday the 22nd. Microsoft and Nokia are expected to announce the Nokia Lumia 1520 phablet, Nokia Lumia 2520 tablet, Windows Phone 8 GDR 3, and possibly the Surface Mini; and Apple is expected to announce the new iPad 5, iPad mini 2, and likely other product refreshes. Google may want to get out ahead of that, but the other thinking would be that Google's announcement will get pushed aside quickly in the rush of Microsoft, Nokia, and Apple news the next day. 

We'll keep an eye on the KitKat Twitter feed tomorrow to see if it keeps on track. The Nexus 5 should be coming soon, because Google "accidentally" put it up on the Google Play Store today with an interesting $349 price tag.

source: @KitKat

Story timeline

Related phones

Nexus 5
  • Display 5.0" 1080 x 1920 pixels
  • Camera 8 MP / 1.3 MP front
  • Processor Qualcomm Snapdragon 800, Quad-core, 2260 MHz
  • Storage 32 GB
  • Battery 2300 mAh(17h talk time)



1. akki20892

Posts: 3902; Member since: Feb 04, 2013

Just got #kitkat from Wal-Mart. Love #kitkat


Posts: 225; Member since: Oct 10, 2013

Now onwards Everyday i buy a kitkat from local grocery.. After android announced it taste seems to more yummy ;-)

5. htc_evo_3d

Posts: 84; Member since: Mar 11, 2013

Marketing strategy now works for google and kitkat.!!

11. Snoobab

Posts: 175; Member since: Dec 07, 2011

Have a break? Give the orang-utan a break...

3. Nathan_ingx

Posts: 4769; Member since: Mar 07, 2012

Apple wants to kill Nokia's hype, or atleast it looks so... Now it looks like Google wants to kill both.

6. jan25

Posts: 470; Member since: Feb 26, 2012

There's a Nokia hype?

7. illusionmist

Posts: 157; Member since: Jan 29, 2013

"Apple wants to kill Nokia's hype..." Nope. Take October 23rd from last year, align it to Apple's favorite Tuesday, and you get October 22nd 2013. If anything, Nokia and MS are the ones crashing the party. Good luck stealing Apple's thunder ;)

9. Edmund

Posts: 656; Member since: Jul 13, 2012

The new Ipad, along with whatever tablet Nokia announces on Tuesday , will receive equal publicity in the news - something I'm sure both companies would welcome. android 4.4 on the other hand is an iterative update from google that most people, including the general consumer, couldn't give a toss about.

4. Danishs

Posts: 147; Member since: May 23, 2013

You're reading into it too much

8. Edmund

Posts: 656; Member since: Jul 13, 2012

lmfao.... yet another release date for android 4.4

10. Edmund

Posts: 656; Member since: Jul 13, 2012

sounds like an uninvited guest that nobody likes.

12. mahmudur_rahman

Posts: 4; Member since: Sep 30, 2013

THIS IS IT = 8 letter, 007 = The specific 7. I guess, it's a countdown number they mean by @KITKAT. If it is than it will launch at 25th October 2013, Friday. :)

13. _PHug_

Posts: 482; Member since: Oct 11, 2011

So, no weird mention of the #3 today? This theory was a bust

14. Bmorecrafty

Posts: 2; Member since: Oct 18, 2013

Hey All, I realized, The THIS IS IT dosen't have stylised Number 5's. Maybe they are stylized 15's. Now i am in Australia and am not sure of the date's in America but i think the THIS IS IT post was posted 15 days before the last day of the month. Maybe the announcment is on the 31st. Unless they post a 3 today.

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