Google Play scores curated lists via Editors' Choice section
Also, the Editors' Choice section has been redesigned to offer a more streamlined experience as you explore different game genres and app categories. Apparently, Google Play editors will now pick apps and games that offer best experiences on Android and compile them around popular themes.
The curated lists in the Editors' Choice section are now being rolled out to all Android and desktop users in Australia, Canada, Japan, South Korea, UK, and the U.S. According to Google, all the new changes will be launched in more countries soon.