Apple no longer an innovative company, says Steve Jobs biographer Walter Isaacson

13. Doakie (Posts: 2407; Member since: 06 May 2009)

It was obvious prior to anyone who had eyes.

67. lyndon420 (Posts: 5723; Member since: 11 Jul 2012)

It was obvious when Steve thought 3.5" was as big as anyone needed. Same with when he said no one needs a stylus/pencil.

73. marorun (Posts: 5029; Member since: 30 Mar 2015)

Only crazy ppl dont change btw.

Pretty sure Steve would had accepted some change.
but he would had push for more innovation..

Now apple product are just overpriced and more money is put on marketing than R&D lol.

82. HanoiBoi (Posts: 43; Member since: 05 May 2016)

Erm..., sure, EInstein. Because *everyone* is using a stylus nowadays

15. GoGoGalaxyNexus (Posts: 80; Member since: 01 Nov 2013)

Agree, Steve Jobs was the greatest salesman ever. Apple's success still relies on the followers Steve Jobs created, that's all folks!!

39. juandante (banned) (Posts: 679; Member since: 23 Apr 2013)

Agreed but as young get older people will forget and apple will become as lame as it has never been. Time to fire this Tim Cook and put fresh new blood at the heads of this company (not that I am an Apple fan but innovation is always welcome)

11. corvette72778 (Posts: 149; Member since: 25 Feb 2012)

The only thing holding VR back is live NFL. Once they have live sports vr will shoot through the roof.

19. toukale (Posts: 489; Member since: 10 Jun 2015)

vr will be a niche market, not big enough to make a difference for Apple. Which is why they are pushing AR instead.

35. trojan_horse (banned) (Posts: 5868; Member since: 06 May 2016)

"vr will be a niche market, not big enough to make a difference for Apple"

Because Apple's iPhone has abysmal screen resolution for VR, that's why Apple is leaning towards AR.

46. toukale (Posts: 489; Member since: 10 Jun 2015)

Yes, VR is setting the world on fire right now and Apple is missing it /s.

50. trojan_horse (banned) (Posts: 5868; Member since: 06 May 2016)

VR isn't setting the world on fire yet, but it's on track for that.

52. toukale (Posts: 489; Member since: 10 Jun 2015)

@trojan_horse - Wake me up when that happens. The past two years everyone and their mother have been pushing things like VR, bots, not to mention everyone new favorite new marketing word "AI." Even HTC with their "U' launch decided to call their message crap "AI"

That's a lot of stuff Apple is missing according to some, meanwhile in the real world, things remains the same. VR market will be about the size of consoles meaning, can't move the needle for Apple in the grand scheme of things. It's not every little thing you need to do when you are the size of Apple, so stop confusing "activity for achievement."

65. BuffaloSouce (Posts: 885; Member since: 01 May 2017)

VR is bigger is bigger than you think. It's even apart console gaming now with Playstation and Microsoft is adding to the Xbox Scorpio

22. kiko007 (Posts: 7221; Member since: 17 Feb 2016)

Because nerds and hipster want them to stop!/s

Let's be real here... nobody is bringing meaningful innovation to the table ATM. Tech blogs are lazy. They want everything without understanding the market around them. Take VR for example: last quarter, Samsung sold 750,000 Gear VR headsets... most in the industry. However, that means that only about 1% of the people who bought Samsung phones ALSO got a Gear VR. It's a market that no one is winning because consumers don't care about it... yet.

What it has always come down to is timing. Who releases' what and when, basically. Apple has it's cashcow until another cashcow can be seen. I think it's AR... but it could be anything. It's only a matter of time before we become aware of said category.

23. toukale (Posts: 489; Member since: 10 Jun 2015)

@kiko007 to nitpick a bit about the 750,000 gear vr, you do know that same article said that number was mostly misleading since most of those shipped gear vr was given away with the gs7 purchases.

25. kiko007 (Posts: 7221; Member since: 17 Feb 2016)

Oops... I stand corrected then. So even less than 0.5%?

72. willard12 (unregistered)

Not to nitpick your nitpicking. But can you show the article that shows 750,000 Gear VRs being sold? I've seen articles showing 750,000 Playstation VRs being sold in a year, with 4.5 million for the Gear VR. Even at 750,000 a quarter, that still does add up to 4.5 million.

If it's misleading to add promotional giveaways which are subsidized, then would that also mean that there are a lot of phone sales that are misleading since many are "given away" with purchases of cell phone plans or lease agreements that subsidize the device?

http://www.wired.co.uk/article/samsung-vr-outships-psvr-htc-vive-and-oculus

http://phandroid.com/2017/02/07/samsung-gear-vr-sales-2016/

27. Sakeem (Posts: 754; Member since: 05 Sep 2012)

Ok. So once the category reveals itself, Apple will simply apply said category to their ecosystem. My thinking is, why would Apple risk innovation, when without it for many years now, they are on their way to being a trillion dollar company? There's no need in my opinion.

30. kiko007 (Posts: 7221; Member since: 17 Feb 2016)

There's always a need to follow trends for companies like Apple... even if they are stupid. Look at the Apple Watch for such an example. A product in a category nobody wants, yet Apple made one anyway. Why?Potential market growth. Wearables were up 31% for Apple this quarter. They have 57% smartwatch market share, and over 80% of it's profits. And that's just one example.

Consider if they make something akin to the Hololens within the next three years. In all likelihood the exact same,scenario as the watch will occur. Will it bring in as much profit as the iPhone. Probably not early on... but expanding into potential markets is necessary. Healthy organizations need potential growth venture to stay that way.

33. Sakeem (Posts: 754; Member since: 05 Sep 2012)

Hololens is awesome. Apple is in a great situation and once the Iphone 8 drops, I really don't see that slowing down. Rumors of true wilress charging and embedded fingerpint scanner should be enough to silence some of their critics.

37. tedkord (Posts: 16565; Member since: 17 Jun 2009)

You seem to be confusing sales numbers with innovation. They're not related.

45. iushnt (Posts: 2864; Member since: 06 Feb 2013)

I was thinking the same. I was like --what the f**k r these guys talking. Just showing their fanboism every chance they get.

53. kiko007 (Posts: 7221; Member since: 17 Feb 2016)

Using facts and common sense are fanboism? Right...

55. Sakeem (Posts: 754; Member since: 05 Sep 2012)

Congrats! You are the first to call me a fanboy. I do not own one single Apple product. Not one. I simply asked a question and stated an opinion...but that makes me a fanboy? Wow.

54. Sakeem (Posts: 754; Member since: 05 Sep 2012)

I understand they are not related. I was just asking, while their sales are there, why risk innovating at all? Plus, wouldn't true wireless charging be an innovation if Apple could pull that off?