A duo of top-end HTC executives resign from the company

A duo of top-end HTC executives resign from the company
According to a recent report, two pretty high-standing HTC executives – Chief Marketing Officer Ben Ho and HTC's President of Engineering and Operations, Fred Liu – have supposedly walked out of the company. HTC has not yet publicly announced the shifts at the top of the corporation. It is said that both executives will leave the company by the end of the year, probably to ensure a smooth transition for their successors. It seems that the company's chairperson and co-founder, Cher Wang, will adopt Ben Ho's CMO title and will be taking over the marketing department, which falls in line with the reports we heard back in October last year.

The other executive, Fred Liu, is retiring after being on board of HTC for roughly 16 years. Apart from taking care of the engineering and operations, he has also been an interim Chief Operating Officer throughout June 2013 and a Senior Executive VP of HTC. Some believe that Mr. Liu will have an advisory role in HTC for the remainder of the year, as he has been already stripped off of most of his duties.

The same applies to Ben Ho, who has surely had a hard time trying to bring HTC back up on its feet, as the company has endeavored shrinking sales and market share over the course of the past few years. Then again, HTC succeeded in balancing the books during the last quarter  – the company scored a much-needed spike in its profits for the last trimester, as it brought some $75.5 million home. This stands in stark contrast with the roughly $62 million that were lost during the quarter before that. Nevertheless, the company is not out of the woods just yet, as the ever-increasing stark competition from its rivals is surely going to give it a hard time.

source: Bloomberg via CNET

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