HTC made a splash at IFA 2014 by introducing the HTC Desire 820 - the new flagship smartphone for the mid-range segment. Just like the rumors spelled, the Desire 820 packs a potent 64-bit octa-core Snapdragon 615 processor, which will instantly usher its owners into the 64-bit Android era as the Android "L Version" update becomes available.
Even if it had a regular 32-bit processor, though, the 4G-enabled HTC Desire 820 would have ended up one of the best mid-range Android phones to exist. Featuring the Desire series' recognizable plastic build in the form of a two-tone color unibody, the phone offers a 5.5-inch 720p display and HTC BoomSound speakers for excellent multimedia experience.
Known for its love of busting spec sheets, HTC adorned the Desire 820's front panel with an 8-megapixel (that's right!) camera for high quality selfies and software that lets you merge friends' photos with yours, apply digital makeup, and capture several moments in a single image. The rear camera is no-less impressive - it has a 13-megapixel backside-illuminated sensor with support for rapid-fire photography and continuous shooting.
To top the phone off with style, HTC built in support for the peculiar Dot View case, which marries retro sheen with swipe gestures and a choice of 18 graphical themes.
The HTC Desire 820 will be on the market by the end of September - early October, at an undisclosed "affordable" price. It will be available in a extensive set of matte and glossy two-tone colors: Marble White (glossy), Tuxedo Grey (matte), Santorini White (glossy), Milky-way Grey (glossy), Tangerine White (glossy), Saffron Grey (glossy), Flamingo Grey (glossy), Blue Mist (glossy), and Monarch Orange (glossy).
HTC Desire 820
HTC DESIRE 820 TAKES BIG-SCREEN PERFORMANCE TO THE NEXT LEVELPremium imaging experience and HTC BoomSoundTM set a new standard for the mid-range
IFA, Berlin, Germany, 4th September 2014, - HTC, a global leader in mobile innovation and design, has announced the HTC Desire 820, the successor to the popular HTC Desire 816. Powered by the Qualcomm® SnapdragonTM 615 processor, with integrated 4G LTE Cat 4 connectivity and 64-bit, multi-core CPU, this new addition to the HTC Desire family delivers content on-the-go at exceptional speeds and with stunning clarity on its 5.5” high definition screen. Sporting a premium imaging experience and powerful HTC BoomSoundTM, the colourful, stylish HTC Desire 820 sets a new benchmark for mid-range smartphones.
“Our new HTC Desire model gives entertainment lovers exactly what they are looking for; a powerful, fast, stylish smartphone that delivers their favourite content on a big screen at a competitive price” said Peter Chou, HTC Corporation. “With the HTC Desire 820, we’ve combined the most advanced technology with the best possible entertainment experience and bold, distinctive design, to deliver a handset that is both desirable and affordable”.
Premium camera for stunning photos and selfies
For high quality selfies, the HTC Desire 820 features an 8MP front-facing camera, delivering impressive solo poses and effortless group shots. Enhancing the imaging experience, it also offers software that allows you to merge your features with those of a friend or celebrity for a completely original look, real time Live Makeup, which allows you to preview the image and set the desired level of skin smoothing before the image is captured and Photo Booth, where you can capture several moments in a single image. Offering high-performance imaging, the phone’s rear camera, with f/2.2 aperture and a 13MP BSI sensor, captures incredible quality images in both daylight and low light, so your photos will be bursting with detail even as the sun goes down. If photography isn’t your strength, press and hold the shutter for rapid-fire and continuous shooting – ideal for capturing fast moving objects or for selecting your best image at a later date.
Advanced technology for ultimate performance
With the Snapdragon 615 processor, the HTC Desire 820 offers lightning-fast Cat 4 4G connectivity at speeds of up to 150mbps1. With an integrated LTE modem and the latest high performance multi-core, 64-bit processing power, entertainment lovers can revel in the ability to stream music, download films and juggle multiple social feeds or apps both smoothly and effortlessly. Thanks to Qualcomm Technologies’ processing capabilities, with separate performance and low power clusters within the processor for managing intensive and lighter workloads, the HTC Desire 820 also operates at maximum power efficiency, ensuring you get more from your phone for longer.
Lose yourself in content
Whatever your surroundings, the HTC Desire 820 is perfect for immersing yourself in your favourite content. Whether gaming, watching TV or creating momentous video and photo sequences with ZoeTM Highlights, you’ll lose yourself in the rich, clear sound offered by the front-facing stereo speakers and two powerful, dedicated amplifiers of HTC BoomSoundTM. The vivid, 5.5” high definition display also puts big-screen entertainment in your pocket for the ultimate no-compromise experience.
Bold, distinctive style
In true HTC style, quality doesn’t stop at performance. Bold, bright and sleek, the newest addition to the HTC Desire range features HTC’s double shot colour technology, which allows us to create a two-tone colour unibody, that is not only perfect for reflecting both personality and style, but that also improves device quality, strength and tolerance. With distinctive colour trims around the camera, buttons and flash, the two colours merge seamlessly into one another creating a slick look that really stands out from the crowd.
Available in an array of colours and featuring HTC’s iconic unibody design, the robust polycarbonate device is not only stylish but also boasts the excellent build quality that has become synonymous with HTC. Cool and convenient, the HTC Desire 820 also supports HTC’s Dot ViewTM case, providing instant access to your phone without opening the cover. With a range of functions from answering calls and receiving and dismissing notifications with a simple swipe, this retro style case can be customised to suit any situation, with the ability to create your own wallpaper by selecting images from your gallery or from 18 different themes. Availability
The HTC Desire 820 will be available with mobile operators and major retailers worldwide beginning at the end of September 2014.About HTC
Founded in 1997, HTC Corp. (HTC) is the creator of many award-winning mobile devices and industry firsts. By putting people at the center of everything it does, HTC pushes the boundaries of design and technology to create innovative and personal experiences for consumers around the globe. HTC's portfolio includes smartphones and tablets powered by the HTC Sense® user experience. HTC is listed on the Taiwan Stock Exchange (TWSE: 2498). For more information, please visit www.htc.com