LG Optimus Pro, courtesy of Android 4.2. But first, in the beginning of the ad, we see a line of playing kids get snapped in one shot, similar to the Apple iPhone ad, even copying the long stretched out "cheese" call. Actually, because this is ad is in Korean, the word is "Kimchiiiiiii". After the shot is taken, it is printed, framed and hanged on the wall just like the Apple ad, right down to the crooked placement of the photo on the wall that needs to be fixed. Nothing special here.
Then, we get to see Photo Sphere in action. It is a feature on Android 4.2, which obviously will be powering the LG Optimus G Pro at launch. And instead of capturing images along a horizontal plane like the camera on the Apple iPhone, it allows the capture to captures images horizontally and vertically resulting in a much fuller photograph which replaces the iPhone-esque shot that had been hanging on the wall.
It might not have been as sarcastic and pointed as Samsung's ad, but no less entertaining.
source: LG, Apple via AppleInsider