Apple iPhone 11 launch event livestream – watch it here!


We're T minus three days, ladies and gentlemen, and if you're excited about the impending iPhone 11 launch but don't own any Apple gear just yet, you'll certainly be pleased to hear the company's September 10 special event will be live-streamed on YouTube for everyone's viewing pleasure. 

This is an unprecedented move on Cupertino's part, mind you, as none of its previous keynotes were broadcasted on the world's most popular video hosting and sharing platform, which obviously didn't make a lot of sense. Granted, YouTube is still owned by Google, which remains Apple's arch-rival in a number of different markets and segments of the tech industry, but that doesn't feel like a good enough reason to limit the audience of a major new product announcement.

Especially nowadays, when the smartphone market is so oversaturated and global shipments continue to decline at a worrying pace, Apple can no longer rely on its existing fanbase to drive growth under "traditional" upgrade cycle models. Clearly, the company agrees, extending users of other platforms an olive branch in the form of a YouTube livestream embedded above. The broadcast will kick off at 10 a.m. PDT on Tuesday, September 10, from the Steve Jobs Theater in Cupertino, California, and to make sure the date and time don't slip your mind, you can set a reminder right now and receive a notification in three days on your favourite OS and device of choice.

That includes everything from Android handsets to Windows computers, consoles, and anything else with a pre-loaded web browser or official YouTube app. Quite a change of tune from the days of yore, when Apple used to live-stream these shindigs exclusively on its website for folks using the company's own Safari browser only. Then again, the progress has been gradual, with support slowly expanded to Microsoft Edge, Google Chrome, and Mozilla Firefox in recent years, as well as the first Twitter livestream that happened in 2018.

Curiously enough, there are no words yet of a Twitter repeat taking place on Tuesday. Meanwhile, if you're wondering exactly what Apple plans to unveil in 72 hours or so, you might want to check out our complete rundown of all the iPhone 11 speculation. An Apple Watch Series 5 is almost definitely in the cards too, and there's even a chance the company will announce "one more thing" as well.

FEATURED VIDEO

43 Comments

2. whatev

Posts: 2265; Member since: Oct 28, 2015

Apple is so charitable with YouTube :)

4. sgodsell

Posts: 7365; Member since: Mar 16, 2013

Lol, Apple had to support YouTube, because if Apple once again ignored the world's largest free video service, then Apple would be proving to the world that they are lying about the shift over, and to focus more services.

22. lyndon420

Posts: 6789; Member since: Jul 11, 2012

@whatev You make it sound like Apple is doing everyone a favor by posting a YouTube video.... Is that what you're trying to say???

31. RajRicardo

Posts: 495; Member since: Feb 28, 2014

Apple doesn't have the balls to enable comments in Youtube videos.

40. baldilocks

Posts: 1505; Member since: Dec 14, 2008

Apple wouldn't read them anyway.

5. Poptart2828

Posts: 395; Member since: Jan 23, 2018

In the past no one was invited unless you owned their device. All of a sudden, now that they desperately need everyone to jump on board and try their other services, Apple is going to let everyone watch. Screw your arrogance apple. Apple tried to force us into buying their products now they are begging us, the consumer, into watching after so many years being left out. I will never support a company that treats its potential customers so disdainly.

6. Mike88

Posts: 402; Member since: Mar 05, 2019

Apple has a YouTube channel from the beginning and they post all their product videos on it which is actually meant for customers. The launch event is just a product launch event and many people don’t even watch it though they post it on YouTube too once it’s over. It’s only about the livestream of the event and they are finally doing it on youtube as well with a better presentation or something I guess. So it’s not related to inviting or not inviting someone. They weren’t ignoring anyone either. Don’t try to find a conspiracy theory in everything. Things can be simpler.

14. Poptart2828

Posts: 395; Member since: Jan 23, 2018

They made it very hard for anyone unless you owned one of their devices. Why the sudden change to YouTube? Conspiracy my a**.

20. sgodsell

Posts: 7365; Member since: Mar 16, 2013

Apple is about to announce their own video streaming service. The problem with Apples new video service, is Apple's past history. They only support their platforms. If Apple continues with their antics, then Apples new video service will fail.

25. Poptart2828

Posts: 395; Member since: Jan 23, 2018

Good point

21. lyndon420

Posts: 6789; Member since: Jul 11, 2012

Omg!! Apple has a YouTube channel....!!!! (hashtag - desperate) lol

16. Ninetysix

Posts: 2964; Member since: Oct 08, 2012

Wrong broski. Try again. Here's the info from last year. "First, you should know that Apple no longer restricts streaming of its events to Apple devices only, and you can also watch it from a Windows PC. Here are all the supported platforms for this livestream:" https://www.phonearena.com/news/How-to-watch-Apple-September-2018-iPhone-Xs-Xr-event-livestream_id108621

17. Poptart2828

Posts: 395; Member since: Jan 23, 2018

No longer is what you said. They once did. Once is enough to lose customers.

29. Ninetysix

Posts: 2964; Member since: Oct 08, 2012

All of a sudden is what you said.

44. CreeDiddy

Posts: 2188; Member since: Nov 04, 2011

There is a difference between an announcement and a product launch. Most people are aware of their product launches. Has nothing to do with desperation.

8. CreeDiddy

Posts: 2188; Member since: Nov 04, 2011

I have a feeling that they are doing this to entice people to buy the Apple AR Glasses. I have feeling that this will be the move. Not sure, but anticipating...

24. Back_from_beyond

Posts: 1420; Member since: Sep 04, 2015

The AR glasses will prove to be another thing that will be postponed again and again, until it dies quietly, like AirPower.

27. CreeDiddy

Posts: 2188; Member since: Nov 04, 2011

Hard to say, but we’ll have to see if they release AR glasses next week.

32. Back_from_beyond

Posts: 1420; Member since: Sep 04, 2015

I can tell you now that they won't release them next week. The hardware required for Apple's rumored AR glasses would say the earliest be ready in late 2020, though more likely 2021.

10. Nionx

Posts: 203; Member since: Oct 30, 2017

Weren't you able to watch the previous keynotes on the Apple website?

15. Poptart2828

Posts: 395; Member since: Jan 23, 2018

You had to have an ios device

11. Derekjeter

Posts: 1489; Member since: Oct 27, 2011

It’s all about the lack of sales. They will try to advertise this POS phone where ever they can. For company to get out of their comfort zone, it only says on thing, desperation. They have no faith on their old model. The iPhone is boring, outdated, and not worth the price, not even close and they know this. Apple can’t come up with anything innovative so they will launch Hail Marys all year long.

12. apple-rulz

Posts: 2114; Member since: Dec 27, 2016

Kinda like Samsung does, except Apple isn’t to the point of bribery via giving out tons of freebies to move the product.

23. Vancetastic

Posts: 1309; Member since: May 17, 2017

You get that Samsung tattoo yet?

28. CreeDiddy

Posts: 2188; Member since: Nov 04, 2011

Man Jeter...you are really an Anti-Apple customer wanting for Apple to loose. It will never happen. What has “your” Android phone brought out innovative that has compelled buyers over the iPhone?

41. baldilocks

Posts: 1505; Member since: Dec 14, 2008

The level of hate for an inanimate object is just mind-blowing. It reflects the current state of our society. Some of you people need to actually go outside every now and then and experience real things.

13. phonearenaviewer

Posts: 55; Member since: Jan 22, 2014

Bring back Gmail push support please

18. surethom

Posts: 1691; Member since: Mar 04, 2009

Finally I can Chromecast from android phone . I'm happy.

26. Xxtoxicskittlexx

Posts: 190; Member since: Jun 11, 2018

Apple finally realizing that they are losing out by only doing there live streams on iDevices.

30. RajRicardo

Posts: 495; Member since: Feb 28, 2014

Apple doesn't have the balls to enable comments in Youtube videos.

* Some comments have been hidden, because they don't meet the discussions rules.

Latest Stories

This copy is for your personal, non-commercial use only. You can order presentation-ready copies for distribution to your colleagues, clients or customers at https://www.parsintl.com/phonearena or use the Reprints & Permissions tool that appears at the bottom of each web page. Visit https://www.parsintl.com/ for samples and additional information.