Microsoft to produce $400 Surface Tablets to compete with the Apple iPad?

Microsoft to produce $400 Surface Tablets to compete with the Apple iPad?
According to a report published on Wednesday, Microsoft plans on competing with Apple in the low-cost tablet market with a line of Surface Tablets. Microsoft's slates would cost $400, higher than the $329 Apple asks for the sixth-generation iPad. The new Surface Tablets will reportedly feature 10-inch screens and rounded corners, like the iPad. The report adds that the new tablets will be equipped with a Type-C USB port, feature 9.5 hours of battery life and will be powered by Intel processors.

Microsoft's last low priced iPad challenger, the Surface RT, was launched in 2012 with the less powerful Windows RT operating system installed and an Nvidia chip inside. It did not sell well, and Microsoft decided to focus on the Windows 10 Pro and Intel powered Surface Pro models. That, in turn, led Apple to develop its top of the line tablet, the iPad Pro. During its fiscal second quarter, Apple sold 9.1 million iPad units compared to the 725,000 rung up by Microsoft during the same time period.

The new Microsoft Surface Tablet is expected to feature models with 64GB and 128GB of storage, and is said to be powered by the same Windows 10 Pro OS found in the Surface Pro. It will supposedly come with a kickstand. The report adds that Microsoft will introduce new lower priced accessories for the new devices, including cheaper versions of the Surface Pen, the QWERTY-equipped Type Cover and a mouse.

source: Bloomberg

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26 Comments

1. Martineverest

Posts: 521; Member since: Oct 27, 2015

this will be hot cake and will surely disrupt iPad sales

2. SIGPRO

Posts: 2815; Member since: Oct 03, 2012

True Windows is more powerful than iOS!

8. 47AlphaTango

Posts: 718; Member since: Sep 27, 2015

Cause Windows is primarily made for desktops and laptops! While iOS is meant for phones and tablets!

16. nepalisherpa

Posts: 338; Member since: Jul 17, 2015

A desktop OS is more powerful than any mobile OS!

26. path45th

Posts: 402; Member since: Sep 11, 2016

I personally do everything on the iPad. Reports, spreadsheets, presentations, documents as well as less pro things like browsing the net. I haven’t used windows for ages and my life has become simpler without blue screens or installing or (reinstalling drivers). Installing drivers in 2018!

20. RebelwithoutaClue unregistered

I have to disagree with you on this. While I really like my Surface Pro and most of my PC's/laptops are Windows, as a pure tablet it lags behind the functionality of an iPad. Mainly because a sh!tload of Windows programs (even the ones in the store) can't handle the onscreen keyboard. And nothing is more annoying than typing what you can't see (it's behind the onscreen keyboard). Performance wise my iPad pro and my Surface Pro are similar in speed. And when you use the cover keyboard, I think the Surface Pro is better overall as a hybrid.

4. Subie

Posts: 2356; Member since: Aug 01, 2015

That would be a long shot, unless you're being sarcastic. It wasn't that long ago that MS still had the cheaper regular surface line. The last one being the Surface 3 I believe. What sales did it disrupt...

5. japkoslav

Posts: 1499; Member since: Feb 19, 2017

That was a really poor choice of hardware. 64bit OS, 2GB RAM, Windows 8 ... not that great + even thermals were poor. This can be much better in terms of hardware. Touch UI on Windows or general stability of W10 is not that great. Latest W10 updates certainly did not fix many things, probably broke more than fixed. Funny it's like I am talking about iOS11. I guess W10 and iOS do have a lot in common - in terms of reliability.

7. jove39

Posts: 2145; Member since: Oct 18, 2011

Windows 10 is way more stable than other windows versions.

10. japkoslav

Posts: 1499; Member since: Feb 19, 2017

If you are the only user and admin fixes issues with every "anniversary update" for you, I guess that's true.

11. bucky

Posts: 3778; Member since: Sep 30, 2009

No way it’s more stable. Windows 10 has been horrible for me. I still really enjoyed 8.1 Pro and of course win 7

9. 47AlphaTango

Posts: 718; Member since: Sep 27, 2015

How can this disrupt iPad sales if majority of people buy windows laptop or a desktop. And not a windows tablet?

3. Cat97

Posts: 1864; Member since: Mar 02, 2017

Microsoft usually is not able to make the right compromises (see Windows RT, tablets sold with bundled pen instead of keyboard although the keyboard would be much more useful). Their Surface Pro line is really top notch (save for the flickering issue on SP4) but I think they will cripple the cheap ones way too much.

12. bucky

Posts: 3778; Member since: Sep 30, 2009

This is what I’m thinking too. In order to keep the cost down they will omit something serious. Also, I can’t help but think win 10 requires a good amount of hardware to run nice and smooth. Hopefully not though.

13. japkoslav

Posts: 1499; Member since: Feb 19, 2017

It does not require a lot of power. W10 is probably the lest demanding Windows version.

23. Vokilam

Posts: 1181; Member since: Mar 15, 2018

man my windows 10 (64bit) on my PC just sucks. absolutely piece of ka-ka! it takes forever to start the computer (even after full reinstall), it takes forever to open any browser (using chrome atm) it runs top of the line games easy (so i know my hardware is great) but basic windows stuff - specially loading times for just about anything is S.L.O.W. my older system - windows 7 (much slower hardware and only 32bit) felt quicker, snapier than this windows 10.. Come to think of it, does anyone know if I can downgrade to windows 7 without buying another key? for the record, i bought straight into windows 10 key - it was not a free upgrade from windows 7 or 8.1 or something.

6. gamehead unregistered

I hope it's true

14. dollallama

Posts: 10; Member since: Dec 30, 2014

I used to love the surface/surface pro until I had several generations start with screen flickering rendering 2 out of 3 useless now I am back with a laptop. Microsoft will fix the issue within the 1 year warranty but the issue is reminiscent of LG's boot loop problem (which means it is most likely to affect users right after one year.)

15. 7thspaceman

Posts: 1597; Member since: Feb 14, 2011

Folks Microsoft runs physical & online Stores it needed cheaper Tablets to sell to People because not everyone can afford to pay 500 dollars plus for a Surface Tablet computer.thisTablet is Priced low enough for many People to buy. As time goes on MS may sell a package deal of this Tablet, Type cover & Pen for 500 Dollars. if it runs MS office, Netflix and surfs the web OK it will be good for consumers, Students & Business People who do not need powerful Computers because the are not doing Computer Aided Design work or heavy video editing

17. japkoslav

Posts: 1499; Member since: Feb 19, 2017

A toilet paper with a SOC run Netflix and Office apps today. Surface or any Windows based tablet is great for people that need a full feature programs - not apps.

18. andynaija

Posts: 1255; Member since: Sep 08, 2012

full feature programs AND apps.

22. japkoslav

Posts: 1499; Member since: Feb 19, 2017

Well considering the quality of W10 apps, it's hard not to ignore them. M$ is trying to bait developers with lowest fees, but I am not that sure it will work. MS needs to fix UWP stability, it is literal garbage to this day.

25. path45th

Posts: 402; Member since: Sep 11, 2016

Some times apps do a better job than full programs. I wouldn’t bother to open photoshop just to adjust the contrast. In fact I have stopped using photoshop and all those legacy (aka antiquated) programs because of all those apps on the iPad.

19. Xavier1415

Posts: 176; Member since: Feb 26, 2012

Awesome

21. smoked_2na unregistered

Nice. As a post Apple diehard fan, these two ( Apple + Microsoft ) have begun to switch roles again. Microsoft is listening to it's customers and Apple is ignoring them. I have an aging Gen_1 iPad and would love to get a real mobile tablet. Just hope they don't leave out the GPS feature.

24. path45th

Posts: 402; Member since: Sep 11, 2016

No good apps for windows so it will be a flop regardless the price.

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