Sony gets four IF Design Awards, including one for the Sony Xperia Z3
Sony's IF Design Award winners for 2015 from left to right, the Xperia Z2 Tablet, Sony Xperia Z3, Sony Smartband/SmartWatch and the LifeLog app
Led by the Sony Xperia Z2 Tablet, Sony Mobile snapped up four IF Design Awards for 2015. The Xperia Z2 Tablet was loved by the jury for its rounded corners and light weight which made the slate easy to handle. Also noteworthy is the minimum number of components used, the attention to detail, and the water and dust proofing. The result is "an honest, outstanding device." The tablet was recognized with the IF Design Award 2015, Discipline Product – Gold.
"It is particularly difficult to stand out with a product like a tablet – but exactly this was achieved with the extremely flat Xperia Z2. The rounded edges and the ultra-light weight (only 439 grams) make the Z2 particularly easy to handle. The amount of components has been reduced to a minimum; details such as the connection of frame and back are excellently executed – furthermore, the Z2 is water and dust proof. The result is an honest, outstanding device."-IF Design Jury
Also recognized with the IF Design Award 2015, Discipline Product is the Sony Xperia Z3, and the Sony Smartband/SmartWatch 3. The Sony LifeLog app, which is a fitness tracking application, was also recognized. The app measures the number of steps you've taken, how long you have been walking or running, and tracks other activities.
Last year, Sony Mobile took home IF Design Awards for the Sony Xperia Z Ultra phablet, Sony Xperia Z1 Compact, Sony Xperia C, Sony SmartWatch 2, and the Bluetooth Handset SBH52.
source: Sony via XperiaBlog
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