Project Ara coming to MWC 2015 in Barcelona

Project Ara coming to MWC 2015 in Barcelona
The latest speculation about Project Ara has the modular phone and some of its parts coming to Barcelona next month for MWC. Fifty modular components are expected to be displayed. While not all of them will be in working condition, we do expect to see a complete working version of the modular handset at the show.

Eventually, a Project Ara phone will allow users to upgrade the camera, RAM, GPU, the display and other components by simply snapping out the old part and snapping in the new one. On Wednesday, Toshiba announced that it had partnered up with Gujarat chipmaker Einfochips to produce the chips for the Project Ara handsets. Toshiba's Senior Vice President and Chief Technology Officer Shardul Kazi says the company has designed two different versions of the phone, the Spiral One and the Spiral Two. Spiral Three will soon be launched and both it and Spiral Two will be offered to consumers.

Toshiba's Kazi says that the cost of the modules will range from $50 to $500 and will be adjusted to make them 'reasonable' to users. Last September, we were told that outside of the battery, the CPU and the display, the modular parts will be hot-swappable.

Google is obviously determined to take Project Ara as far as it can. We're looking forward to seeing what information is released in Barcelona and passing it on to you.

Thanks for the tip!

source: STJSGadgets (1), (2)



1. emanuelwooten unregistered

This is going to be awesome. The future of smartphones right here.

17. Mxyzptlk unregistered

Looks like another gimmick to me.

18. Scott93274

Posts: 6040; Member since: Aug 06, 2013

Says the guy who hates everything that doesn't have an Apple logo on it. Lots of people build their own computers because it saves them money in the long run and they can always replace hardware themselves. Those that buy their own computers are intimidated by the complexity of the whole process of building one or they prefer a restrictive OS that won't allow a aide assortment of hardware like Linux or Windows. That being said, Project Ara could not make the process more simple. It's also incredibly affordable to simply update the modules when you feel like it as opposed to buying a new phone each year from a company that grossly overcharges their customers for underwhelming tech. Then there's the customization possibilities of the concept, Any piece to tech will hit this phone before you see them on other mainstream devices, if even ever. Night vision, 3D cameras, blood glucose sensor, lasers, God knows what else. Will you use any of those? Probably not, but that doesn't mean that thousands, or millions won't find Project Ara more intuitive than anything any other company has to offer. So how about that Mr. Kanye West? Is this something exciting and original or is Apple, I mean Beyonce, still more original? lol.

20. Mxyzptlk unregistered

All I see in your comment is blah blah blah Apple is expensive blah blah blah. It's a gimmick plain and simple.

26. Scott93274

Posts: 6040; Member since: Aug 06, 2013

It's anything but a Gimmick. And you can't seem to come up with an actual compelling argument to counter my statement.

30. Mxyzptlk unregistered

Actually I can. Make your comment readable next time.

34. Scott93274

Posts: 6040; Member since: Aug 06, 2013

I'm sorry, is the English language too much for you? Did Mr. Kanye West here make up his own language that we must all learn?

19. VZWuser76

Posts: 4974; Member since: Mar 04, 2010

Surprise, surprise.

21. Mxyzptlk unregistered

I tell it like it is.

22. joey_sfb

Posts: 6794; Member since: Mar 29, 2012

Gimmick is relative. I am sure your favorite iPhone are just expensive gimmick to some of us. So go whine some where else!

28. techguyone

Posts: 214; Member since: May 18, 2013

Don't upset Mxytroll, he's only unhappy because ARA started out as a Motorola thing, and he HATES moto, as some moto phone he had a hundred years ago didn't perform to his liking, go ctr (cry tears of rage)

31. Mxyzptlk unregistered

So you guys say the same thing about the iPhone but get salty when iPhone fans say it about android. Don't be hypocrites.

24. VZWuser76

Posts: 4974; Member since: Mar 04, 2010

A device that can be upgraded as technology advances, rather than replacing the entire device. And it can be done in a way that requires no tools, special or otherwise. To you that's a gimmick and everyone should see it that way. If that were the case, most anything that can have it's internal components upgraded is a gimmick. If nothing else, this would eliminate the higher costs to upgrade the entire device, and it could also allow you to carry multiple configurations with you and swap the components as you need them. Need a great camera for important shots, swap in a better camera module. Need better speakers for music listening, swap in a larger speaker module. Need longer battery life if you're going to be in a low signal area, swap out unnecessary modules and swap in multiple battery modules. It would allow tailoring your device to your needs when you need it, and allow you to upgrade your device as more advanced modules become available.

32. Mxyzptlk unregistered

I Swear I've read this before.

27. Joulukas

Posts: 115; Member since: Jun 05, 2013

Mxyzptlk - It is only luck, that your daily job does not involve looking in to mobile future and bringing new gadgets to the world. We would be all doomed with our very own "over priced app launcher" and think, thats the way to go. Your lack of vision is allready in the range of idiotism, since you talk down everything that is not "fruit branded". Im not mad at you for beeing such a hater, im just sad, that you see need to come here and commet "This is gimmick" without any knowlegede, experience nor vision about innovative gadgetary. You might be a bright evangelist, who thinks about a better world, but you sound like a 5 year old, who is told, that you cant have this. And you dont tell how it is - you tell, that everything beyond apple is pointless and as a techie - thats a mortal sin.

33. Mxyzptlk unregistered

I do have vision. That doesn't stop this from being a gimmick. Much like how the Nexus Q and Google glasses were supposed to be revolutionary but ended up being expensive flops.

35. Scott93274

Posts: 6040; Member since: Aug 06, 2013

The light bulb was also considered a gimmick by people who sold lantern oil. It seems people who fail to lead the industry will say anything about the competition that makes them irrelevant.

36. Joulukas

Posts: 115; Member since: Jun 05, 2013

Well thats the difference between techies and trolls. I would defenetly classify you as a troll. I, beeing a techie, can see lots of wonderous things Apple has done for its users. I want innovation and I am picky about any gadget, no matter the brand or maker. It just is that apple has allways had more focus on design and marketing than technological innovation, not meaning they have done anything at all. This means a lot of "features" are nothing but slogans. Sure you see that with any company - but "It a gimmick!" without any explanations is just bad manners. I have yet failed to see any arguments in your commeting, just random blasting. Beeing a fan doesnt mean blindly following a brand and condamming others. I am a Sony user and Android fan, doesnt mean that i see everything from google or sony as gold. There are tons of things that can be better with devices I use - but I really like Android and really like Sony. I you may have a vision about bright future, its just your way of blasting out stupidity has nullified any credebility and most comments you write can be designated as trolling of a iSheep. Maybe thats your thing, me as a intelligent person, would really hate, if I'm looked at like halfwited moron, that hates all but one brand.

29. Mxyzptlk unregistered

Excuse me for being right.

37. SaadN unregistered

Yeah!! But when it is coming to Pakistan?

2. arsenaljimenez

Posts: 199; Member since: May 03, 2012

Letting you decide which os you want would be a big thing for me. Hopefully this won't be the only option as Google probably wont let you install wp on it.

4. shaineql

Posts: 522; Member since: Apr 28, 2014

Its impossible , i hope you understand that. Only Android is capable of stuff like this.

5. cripton805

Posts: 1485; Member since: Mar 18, 2012

At this moment I agree. Windows and Apples OS are built to be run on very limited phone models at the moment while Android was made to be run on hundreds of different phones.

10. sgodsell

Posts: 7605; Member since: Mar 16, 2013

Its because Android and its applications are agnostic. The vast majority of applications are not compiled for any specific hardware architecture. Where as Windows and Apples applications are compiled specifically for certain hardware. It makes their applications run faster, but then the trade off is it locks in the applications to only work on specific hardware. This is where Android shines above the crowd. Now Microsoft is trying to move where Android is already at with its universal applications. The same holds true for Apple and its Apple swift. But both Microsoft and Apples existing ecosystem and its developers would have to rewrite their existing applications in order to make them agnostic. Android from day one has been an agnostic platform, and can support Ara. Just look at the current AP (Application Processor) modules. There is currently 2 with a third coming very soon. The Nvidia Tegra K1 processor, Marvell PXA1928, and the last one that is still to come is the Mediatek processor. The first two are 64 bit processors, and the Mediatek is suppose to be a 32 bit processor. All these processors are not supported by either Microsoft or Apple. The one you should be talking to is Microsoft if you want to see WP on an Ara device. Apple well they have there own problems and we would never see an Ara Apple device.

3. TheGunnyPT

Posts: 252; Member since: Feb 12, 2015

Great to hear more news about this :)! I'm actually looking forward to Project Ara, and see how far they can go.

6. nh1402

Posts: 138; Member since: Oct 30, 2013

main problem with a modular phone is the tiny battery module you can fit in to it.

8. Scott93274

Posts: 6040; Member since: Aug 06, 2013

The main solution for your problem is to have multiple battery modules. I don't know any other phone that will stay on when you exchange your battery.

7. garlic456

Posts: 251; Member since: Dec 24, 2012

Lol this D-Wave processor in the sixth picture is a quantum processor

9. Scott93274

Posts: 6040; Member since: Aug 06, 2013

Hey cool. It never occurred to me that you could have multiple cameras on the phone as pictured in image 4, which would give anyone the functionality of Project Tango.

11. RandomUsername

Posts: 808; Member since: Oct 29, 2013

WTF, the first picture isn't even the Ara...

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