Nokia CEO Stephen Elop on PureView Phase 1 and 2: there is much more where that came from

Nokia CEO Stephen Elop on PureView Phase 1 and 2: there is much more where that came from
Nokia's CEO Stephen Elop sat down for an interview (recorded entirely with a Lumia 920, by the way, save for the sound), and elaborated on many of the pressing issues that face the Finns after the Lumia 920 and 820 announcement.

The interview is worth watching in its entirety, but the most interesting take is that PureView Phase 1 in the Nokia 808 PureView, which brought along lossless zoom and pixel oversampling, and PureView Phase 2, which inserted optical image stabilization in a smartphone for the first time, are just a few of the building blocks for a superior camera experience that Nokia has in store to differentiate itself before the competition.

In the future, we are likely to see additional goodies coming out of Espoo's research labs, but also a mix-and-match of Phase 1 and Phase 2, or a granular application across the price range of Nokia handsets. Be it the software processing algorithm, a scaled down pixel oversampling with less megapixels, or the best of both worlds, we can apparently expect aspects of the PureView tech to penetrate the whole Lumia range going forward.

Stephen Elop was also grilled whether the company is prepping some sort of preferential treatment towards the purchase of a Lumia 920 for those who got a Lumia 900, and he said that the 900 will be supported very well, and acquire new functions with an update, but still they are considering some sort of an upgrade program, due to popular demand.

On HTC, and its flashy 8X and 8S handsets, Nokia's CEO said he is glad that the company leads the way now in Windows Phone design, so that the others seem to be willing to copy the concept, but that also that Nokia has more design surprises in store for its upcoming WP8 pipeline.

source: Engadget

Related phones

Lumia 920
  • Display 4.5" 768 x 1280 pixels
  • Camera 8.7 MP / 1.3 MP front
  • Processor Qualcomm Snapdragon S4 Plus, Dual-core, 1500 MHz
  • Storage 32 GB
  • Battery 2000 mAh(10.8h 3G talk time)
808 PureView
  • Display 4.0" 360 x 640 pixels
  • Camera 41 MP / 0.3 MP VGA front
  • Storage 16 GB + microSDHC
  • Battery 1400 mAh(6.50h 3G talk time)

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25 Comments

1. wendygarett unregistered

"On HTC, and its flashy 8X and 8S handsets, Nokia's CEO said he is glad that the company leads the way now in Windows Phone design, so that the others seem to be willing to copy the concept" TAKE THAT!!! STEVE JOBS AND TIM COOK!!! nobody will wanna follow your dated black and white trend anymore!!!

6. eisenbricher

Posts: 973; Member since: Aug 09, 2012

Well save for Steve Jobs, he can't take it anymore Q__Q

9. neutralguy

Posts: 1152; Member since: Apr 30, 2012

hahaha at one point, you're an apple fan, and at another point, you're an apple hater. :D schizophrenic? :D

10. wendygarett unregistered

I will still stick to the black and white trend tho :)

20. ZEUS.the.thunder.god unregistered

good job Nokia. despite being an Android/google fan, Nokia has a special place in my heart. I really wish some day, may be, they can make a NEXUS. i know its very unlikely to happen but that will be a phone from heavens. NOKIA NEXUS

22. akmaintu

Posts: 42; Member since: Jan 08, 2012

i too feels the same NOKIA NEXUS.

2. AliNSiddiqui

Posts: 382; Member since: Sep 19, 2012

Oh god Phase 1 and Phase 2?!?!?!!? So it CAN GET BETTER?!? I am sorry for the CAPS LOCK I am just OVER-EXCITED!!

3. bobfreking55

Posts: 866; Member since: Jul 15, 2011

phase 3 will be phase 1 + 2! i'm excited too. Imagine, Nokia Lumia 940 - 41MP sensor with all the features of the 808 and the 920... :p~

5. dickwyn

Posts: 621; Member since: May 07, 2012

super killer device

11. No_Nonsense unregistered

NO, it won't

4. dickwyn

Posts: 621; Member since: May 07, 2012

i wonder what is phase 3

7. eisenbricher

Posts: 973; Member since: Aug 09, 2012

Right, I expect something that's 'balanced'. Somewhat like 21Mpix pureview with optical image stabilization, Nokia rich recording and other incremental upgrades!!!

8. Just_Root_it

Posts: 7; Member since: Sep 16, 2012

WHAT YOU SAID??...OVER EXCITED?......

12. askbingask

Posts: 22; Member since: Jul 31, 2012

Nokia has more design surprises in store for its upcoming WP8 pipeline.

13. nadar.bsm

Posts: 32; Member since: Jul 13, 2012

they must have better design for their phones... as the OS is going to be the same s**t on all the WP8 phones..... I hate WP8 s**t tiles with no backgroung image... elop SUCKS....

19. Bluesky02

Posts: 1439; Member since: Dec 05, 2011

Microsoft makes the Windows Phone 8, they are responsible for the Tile and background. If you don't like Windows Phone, don't buy it. There is Android OS as another great alternative.

14. StanleyAmsterdam

Posts: 4; Member since: Sep 25, 2012

Nice interview, BUT why not ask him about the availability of the 920??? Missed oppurtunity... too bad

15. Nathan_ingx

Posts: 4769; Member since: Mar 07, 2012

That's what i wrote some few articles back... The power of 808+920 will be just amazing, a killer camera-phone! But something tells me phase 3 will not be what we're thinking of...but who cares as long as Nokia keeps the innovation coming. Elop...Nokia is in your hands, don't get Stephen on the company.

21. boblight

Posts: 84; Member since: Jul 28, 2012

LOLOLOL! I agree with you on the Phase 3 part. like the bit where : 'Elop...Nokia is in your hands, don't get Stephen on the company" :)

24. Nathan_ingx

Posts: 4769; Member since: Mar 07, 2012

Just to lighten the mood...a li'le humour for everyone :)

16. terter

Posts: 9; Member since: Sep 25, 2012

I'm puzzled who is who. They look the same to me.

17. silentee

Posts: 2; Member since: Dec 10, 2010

All I could focus on on was the girl in the back taking notes has great nips!!!!

23. haseebzahid

Posts: 1853; Member since: Feb 22, 2012

cookies and surprises nice ph1+ph2 = FTW

25. denied911

Posts: 361; Member since: May 31, 2012

this thing with tomahawk is so ugly ...

26. nokiafan4ever

Posts: 3; Member since: Sep 07, 2012

What i like to see in the upcoming lumias would be, more premium materials like aluminium ,like what they used on the n8 but refined

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