Huawei's Mate 20 Pro has set a new record for pre-orders in Europe

Huawei's Mate 20 Pro has set a new record for pre-orders in Europe
The Huawei Mate 20 Pro

Over the years, Huawei has often been accused of simply copying its competitors. This year, though, the company has finally begun carving out its own look with a focus on triple-camera setups and the introduction of gradient finishes. And, from the look of things, this strategy is paying off.

Less than a week after Huawei Mate 20 Pro shipments commenced, the Chinese company has announced that the device has broken its pre-order record by 40% in Western Europe. Previously, the record was held by the P20 Pro which itself launched earlier this year and sold a whopping 316% more units than the P10 Plus it succeeded.

While the Mate 20 Pro offers a wide range of premium features, the smartphone does also retail at a much higher price than previous Huawei devices. Because of this, it's possible that the initial popularity had something to do with the pre-order promotions that were associated with it. After all, in Western Europe, the company was offering customers a free Huawei Watch GT with their purchase. Additionally, certain markets also had the chance of receiving a free wireless charger with the smartphone and watch.

The company has not yet announced sales figures for the device. However, its pre-order demand could suggest Mate 20 series shipments will be above those of the P20 and P20 Pro, which took just three months to sell six million combined units.

Related phones

Mate 20 Pro
  • Display 6.4" 1440 x 3120 pixels
  • Camera 40 MP / 24 MP front
  • Processor HiSilicon Kirin, Octa-core, 2600 MHz
  • Storage 128 GB + Nano Memory (NM)
  • Battery 4200 mAh



1. kevin007in

Posts: 327; Member since: Oct 28, 2015

No doubt. Its the best flagship so far... Certainly my next phone.

2. checkmymike

Posts: 222; Member since: Dec 28, 2011

Well they dont announce the exact numbers...for all we know, its just by the hundred lols

6. maherk

Posts: 7023; Member since: Feb 10, 2012

Yeah, the second largest smartphone manufacturer has only sold few hundreds of their best flagship ever. You're so bright.

3. torr310

Posts: 1707; Member since: Oct 27, 2011

Not surprised The large 1/7" camera size is impressive. Also I love the dual-band GPS signals.

4. alanrock

Posts: 326; Member since: Oct 04, 2018

Huawei is strong in Europe and this phone is more than will sell like pro :))

5. sissy246

Posts: 7129; Member since: Mar 04, 2015

Good job Huawei, this is a nice phone.

7. Einstein333

Posts: 146; Member since: May 22, 2012

I have the Huawei p20 pro and I love it! Huawei really does make great phones!

Latest Stories

This copy is for your personal, non-commercial use only. You can order presentation-ready copies for distribution to your colleagues, clients or customers at or use the Reprints & Permissions tool that appears at the bottom of each web page. Visit for samples and additional information.