Google confirms it will push out more ads on mobile

Google confirms it will push out more ads on mobile
Google has just announced that it will soon start pushing out more ads on mobile to make it easier for Android and iOS users to find information about the products they want to purchase. The so-called Discovery ads will be rolled out to all advertisers globally later this year, as a new way to reach people across Google properties when they're looking for something specific.

Besides Discovery ads, Google revealed that it will deliver mobile users Gallery ads, a new search ads format delivered in the form of up to eight ads that they can swipe through.


On top of that, standard ads will now pop up in Google's discover feed that's implemented in many Android home screens, in the Google app, as well as on Google's mobile homepage.

These ads are supposed to “inspire consumers with an open canvas” and allow them to learn about new brands or products in a swipeable image carousel, which is rendered natively across all Google's properties.

Last but not least, Google plans to bring Showcase Shopping ads to even more of its properties, such as Google Images, the feed on Discover, and YouTube. This is a highly visual ad format that includes rich lifestyle imagery into Shopping ads.

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7 Comments

1. ProudFather

Posts: 22; Member since: Jan 04, 2019

f**king Google and its BS Ads

2. Tziggy14

Posts: 621; Member since: Sep 02, 2014

Thank god for Adblock and Adguard.

3. iloveapps

Posts: 392; Member since: Mar 21, 2019

Sgodsell must be proud and the rest of android fans. Its free so the product is the costumers.

6. mootu

Posts: 1363; Member since: Mar 16, 2017

This includes IOS's Google products so you can blame Tim Cook for selling out and making IOS users into the "product" as well. Tim mouths off all the time about "not making Apple customers the product" while happily taking Googles money to do just that.

4. Trashboat78

Posts: 10; Member since: May 05, 2018

Windows Mobile come back! All is forgiven!

5. Cheezwiz

Posts: 494; Member since: Dec 29, 2014

There's really nothing to forgive. They were a victim of timing and a marketplace that Google refused to support them in. I finally gave up on my 950XL this year. Loved it, but WP10 is never coming back.

7. vickygamit

Posts: 38; Member since: Aug 16, 2012

I have no problem with ads but some websites destroy web surfing experience with too many annoying floating ads.

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