Google creates new hardware division headed by Ex-Motorola president Rick Osterloh

Google creates new hardware division headed by Ex-Motorola president Rick Osterloh
There have been rumors that Google might be planning more in-house hardware production -- possibly an expansion of the Pixel line of devices, or even Google taking over the Nexus line completely. Whatever the plans may be, Google seems to be taking them seriously by hiring former Motorola president Rick Osterloh to head up hardware for Google.

A Google representative has confirmed that Osterloh has joined Google as its newest Senior Vice President, running a division that includes all hardware product lines and reports directly to CEO Sundar Pichai. The new unified hardware division will include: Google Glass, ATAP (also a former Motorola division in charge of Project Ara and Tango), OnHub routers, Chromebooks, Pixel devices, Chromecast, and even the Nexus program itself. According to the report, Osterloh will be in charge of Nexus hardware development and the OEM partnerships and will work closely with Android SVP Hiroshi Lockheimer, who will now focus more on software and platform development.

Osterloh had been the president of Motorola from early 2014 until last month, when he left the now Lenovo-owned company. The hope at Google appears to be that a unified hardware division within the company will make it easier to deal with component partners. For consumers, this could well be the start of a more hardware-focused Google which would be very interesting indeed.

source: Re/code



1. legiloca

Posts: 1676; Member since: Nov 11, 2014

The thumbnail be like 'sup bitches' lol

2. Arch_Fiend

Posts: 3951; Member since: Oct 03, 2015

Google just turned into Apple........JKS Guys!

3. roscuthiii

Posts: 2383; Member since: Jul 18, 2010

Their own hardware division? Oooh, that could really shoot themselves in the foot in regards to monopolization/anti-trust suits from the government. They'll have to play that card just right.

5. boosook

Posts: 1442; Member since: Nov 19, 2012

Let me see... Apple has its own hardware division, Microsoft has its own hardware division, Microsoft also has with Windows a greater market share than Google with Android, Apple doesn't even allow third parties to install its os, so where's the problem?

19. TerryTerius unregistered

Apple controls something like 12% of the entire market. Android, and by extension google; controls over 80. On top of that, Apple is in control of the hardware and software. No one else in the world makes iOS devices but Apple. Google provides the software and dictates those terms of use to hardware manufacturers. That isn't even a comparison that can be made. That's exactly why Google is at risk of being hit with monopolistic charges with their terms for access to the play store, and Apple can't feasibly face anything like that. It's their a product from beginning to end. I do agree that Google should not be even facing the charges, but there is a substantial difference between the way that Apple and Google operate.

24. boosook

Posts: 1442; Member since: Nov 19, 2012

No, Google does not dictate anything. You can take Android, and for free, and build your own os with your own apps. You're not forced to install Google's apps or use google's search engine. That's what many others are actually doing (hundreds of chinese OEMs, amazon, cyanogenmod which signed a deal with Microsoft to preinstall its apps instead of Google's). Yes you're right: there is a substantial difference between the way Apple and Google operate. And the difference is that Apple dictates everything (carriers are not even allowed to preinstall their apps), while with Android you can do whatever you want. Only if you want to install the Google Apps and want Google's certification and support you have to sign an agreement with Google.

10. Mxyzptlk unregistered

Google is a monopoly for sure.

15. TechieXP1969

Posts: 14967; Member since: Sep 25, 2013

On what planet? The one in your head? They have the best search engine, not the only one. They have the neat free mapping software, not the only one. Wonder what you'd say if Apple had this so called monopoly that you claim Google has?

18. TerryTerius unregistered

Android is by definition a monopoly. That isn't even really disputable. Google can't exactly claim to be a Monopoly when it comes to browsers, email, or even search engines (though they aren't that far off), but they do control roughly 40% of all Internet traffic in total. For the record, monopoly and quality are not interchangeable. Your rebuttal doesn't make a whole lot of sense.... I think you're trying to say people choose to use their services due to the quality, but that is irrelevant in terms of talking about numerical market share. I agree with you on that, but still.

21. joey_sfb

Posts: 6794; Member since: Mar 29, 2012

80 per Android device has Google services? Are you sure? A lot of market has Android but no play store or any of Google services such as China.

23. TerryTerius unregistered

China is pretty much the exception to that rule, and AFAIK that number was somewhere around 20% of all android devices not having the play store...I think. Either way it goes Google android is the vast majority and a monopoly by default.

20. ibend

Posts: 6747; Member since: Sep 30, 2014

yeah right, dont blame google if most people use their products, blame the competitor that failed to deliver better product.. people use android, google search engine, youtube, gmail, and stuff is because they like it, not because its their only choice

4. neonix

Posts: 67; Member since: Aug 04, 2014

Well, this shall be interesting. With Motorola on Lenovo's death row, it's very good to hear that the ex-pres will be working with Google once again.

6. boosook

Posts: 1442; Member since: Nov 19, 2012

OMG OMG OMG, that's great news for us nexus fans! :)

7. zacsaturday

Posts: 262; Member since: May 09, 2014

Did they forget what happened with Google and Samsung with Motorola owned by Google. This is Google basically saying: "I don't need you anymore, so off and either: - Go anti google apps with lots of Magazine UX - Use Tizen."

8. Hashed unregistered

Tizen is not a threat. remember Bada OS?

9. BobbyDigital

Posts: 2125; Member since: May 29, 2014

More like this is Google saying, "Oh... My biggest hardware partner(Samsung) is making inroads with its own OS?... Time to take matters into our own hands".

25. marorun

Posts: 5029; Member since: Mar 30, 2015

If Samsung use Tizen only they will loose a lots of customer. Not many are ready to buy again all the apps they buyed inside google play store. This is one of the reason i will never use an iphone as i love switching OEM .

11. jroc74

Posts: 6023; Member since: Dec 30, 2010

First they buy Moto, then sell Moto, then hire a former Moto guy to run a hardware division.. Usually I can understand and agree with most stuff Google does business wise...but this makes no sense. Maybe with the heat form the EU and possibly being fined they said F it...might as well go all in if they gonna call us anti competitive... Then again maybe this was cheaper than just holding on to Moto...hmmm...but what they bought Moto for wasnt chump change.

26. marorun

Posts: 5029; Member since: Mar 30, 2015

They wanted all the tech moto had they have it they only sold the hardware part of moto they keep all the rest.

27. jroc74

Posts: 6023; Member since: Dec 30, 2010

And for years I didnt agree with ppl that said they just bought them for their patents. Buying them was probably cheaper than just trying to buy the patents. I dont think it was tho... I dont just seems backwards to me.

13. TechieXP1969

Posts: 14967; Member since: Sep 25, 2013


22. surethom

Posts: 1748; Member since: Mar 04, 2009

The hardware division NEEDS to take control of Nest there software updates have almost ceased with lack of response to consumers. A Google echo that launches outside America would be fantastic.

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