Google Pixel 9 with 20% discount!

Disney to feature new content on Snapchat

By
0comments
Google News Follow
Follow us on Google News
Apps

Snap Inc.'s Snapchat has landed another major broadcasting deal. Disney-ABC Television Group has agreed to stream new content on the app, with a recap series of ABC's "The Bachelor" franchise being the first show to be displayed on Snapchat's Discover feature.

The new project will serve as a companion to the TV-aired version and will be called “Watch Party: The Bachelor”. Celebrities, previous contestants and fans will react to the new season of the original show, which begins on January 3, 2017.

It's not surprising that the two companies are teaming up, as both parties rely on the same target audience. Disney is looking for new ways to reach young audiences and Snapchat's userbase is the perfect fit, while the image messaging app seeks to acquire popular new content ahead of its upcoming initial public offering. Moreover, the two have cooperated in the past for a special Live Stories on Snapchat for The Oscars, which both parties evaluate as "very successful".

source: Reuters via SlashGear
Create a free account and join our vibrant community
Register to enjoy the full PhoneArena experience. Here’s what you get with your PhoneArena account:
  • Access members-only articles
  • Join community discussions
  • Share your own device reviews
  • Build your personal phone library
Register For Free

Recommended Stories

Loading Comments...

Popular stories

T-Mobile gift goes up in smoke, teaching everyone an important lesson
T-Mobile gift goes up in smoke, teaching everyone an important lesson
Leak reveals T-Mobile will accept trades in any condition for super iPhone 16, Galaxy S24 deal
Leak reveals T-Mobile will accept trades in any condition for super iPhone 16, Galaxy S24 deal
T-Mobile shares crash following comments made by CEO Mike Sievert
T-Mobile shares crash following comments made by CEO Mike Sievert
T-Mobile finally confirms rumors about T Life app
T-Mobile finally confirms rumors about T Life app
Third-party USB-C cables can wipe out your financial accounts before you know there's a problem
Third-party USB-C cables can wipe out your financial accounts before you know there's a problem
AT&T and Verizon are withholding crucial information from over a million customers
AT&T and Verizon are withholding crucial information from over a million customers

Latest News

Google Pixel 10 series will reportedly debut with MediaTek modem, ditching Qualcomm
Google Pixel 10 series will reportedly debut with MediaTek modem, ditching Qualcomm
Apple reportedly targets 2028 as the year its very large foldable iPad with almost no crease arrives
Apple reportedly targets 2028 as the year its very large foldable iPad with almost no crease arrives
Ex-Metro rep turns whistleblower and reveals schemes that allegedly defraud customers (UPDATE)
Ex-Metro rep turns whistleblower and reveals schemes that allegedly defraud customers (UPDATE)
In the EU, Apple will stop selling these iPhone models in approximately two weeks
In the EU, Apple will stop selling these iPhone models in approximately two weeks
The Pixel Phone app has new audio emoji for the holidays and a new location for the video call icon
The Pixel Phone app has new audio emoji for the holidays and a new location for the video call icon
AT&T shuts down its messaging apps prematurely and deletes cloud backups
AT&T shuts down its messaging apps prematurely and deletes cloud backups
FCC OKs Cingular\'s purchase of AT&T Wireless