Apple's iOS accounted for 66% of new mobile devices activated by the enterprise during Q3

Apple's iOS accounted for 66% of new mobile devices activated by the enterprise during Q3
Apple's iOS made up 66% of mobile devices activated by the enterprise during the third quarter. That was up 2 percentage points sequentially from the second quarter. The small bump is typical during the three month period that includes the unveiling and launch of the latest iPhone. Other platforms lost ground from the second quarter to the third quarter. During that period, Android devices made up 31% of mobile devices activated by the enterprise, down from the 32% activated in the prior quarter. Windows powered handsets declined from 3% of enterprise activations in the second quarter, to 2% during Q3.

Where iOS really picked up steam was in the tablet market as iPads made up 71% of enterprise tablet activations from July though September. That was up sequentially from 64% of the activations scored by the iPad during Q2. During the same period, Android tablet activations in the enterprise declined to 21% from 25%, and Windows powered slates dropped to 8% from 11%

Looking at different business sectors, iOS made up 83% of the mobile devices activated in the public sector, 77% in the financial service sector, 68% of activations in the insurance sector and 77% in the education market. Android devices led the way in high tech (52% of activations) and transportation (50% of activations).

While the numbers look good for both the iPhone and iPad in the business world, the long term trends are declining. During the third quarter of 2012, when the Apple iPhone 5 was launched, iOS was responsible for 77% of new mobile device activations in the enterprise. And at one time, the iPad accounted for a whopping 90% of new enterprise tablet activations.


source: GoodTechnology via AppleInsider

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72 Comments

1. surfboarder

Posts: 168; Member since: Nov 17, 2015

ya right stop favoring apple on here, apple account for everything they falsely sat, thats tim crook the liar for you

36. engineer-1701d unregistered

It's because of so many failed iphone locking up and having to do a restart in a hard start navigating reregistered if you have to restart from my heart starts and registered of the item again that's three times a day and I got numbers three times higher than normal not a troll just a thought

2. AlikMalix unregistered

I thought Windows and BB dominated this marketshare?

4. meanestgenius

Posts: 22049; Member since: May 28, 2014

BlackBerey dominates in terms of its BES software and Mobile Device Management (MDM) and Enterpise Mobility Management (EMM). In these aspects, they are larger than their nearest 3 competitors combined.

12. Mxyzptlk unregistered

Looks like Apple is getting up there and starting to become a threat to blackberry and Windows.

15. Finalflash

Posts: 4063; Member since: Jul 23, 2013

Don't know what chart you looked at buy iOS seems to on the decline year on year, so I don't know it's catching up by declining.

42. AlikMalix unregistered

I thought so too. I look at it this way - it's not so much declining but as more and more companies switch from PC to mobile devices Apple is gaining a little less of that market over time than others combined. That means more and more businesses beginning to trust android for mobiles within their company. Windows and BB still have loyalty but in other areas that are not mobiles.

17. meanestgenius

Posts: 22049; Member since: May 28, 2014

Apple is by no means a "threat" to BlackBerry and Windows. Microsoft has too many servers and software in enterprise, and BlackBerry's enterprise share has always been measured by their MDM/EMM capabilities, where BlackBerry owns some 60% of the pie and Apple has absolutely no capabilities whatsoever. And as FF said, if something is "declining" then they pose no "threat".

32. Mxyzptlk unregistered

A company that has vast resources like Apple and making strides in enterprise most certainly can be a threat. Microsoft is pretty much a monopoly, but that's a different story. Apple isn't really declining.

39. meanestgenius

Posts: 22049; Member since: May 28, 2014

"Apple isn't really declining" The graph proves that statement false. Apple isn't a threat to BlackBerry in the enterprise space because Apple isn't a MDM/EMM provider, nor do they have anywhere near the 30 years experience in the field that BlackBerry does. Apple isn't making strides in enterprise, according to the graph.

43. Mxyzptlk unregistered

Apple isn't really declining in the base smartphone market. Enterprise is an entirely different market. They may not have the experience or history as Blackberry does, but they have a more stable future than Blackberry does as a whole. It's why I said it would be a beneficial partnership if Apple acquired blackberry.

45. meanestgenius

Posts: 22049; Member since: May 28, 2014

Yes, but we aren't talking about the "base smartphone market", we are talking about the enterprise market. And in the enterprise market, they are declining. Apple has a more stable future in the consumer market, yes. But as far as enterprise goes, BlackBerry isn't going anywhere. They will still be around, even if they no longer make handsets. I still say it wouldn't be beneficial for BlackBerry. If Apple acquired them, they would gut them for their patents and scrap the rest.

47. Mxyzptlk unregistered

I was using base smartphone market as an example. Just referring to enterprise just seems like a crutch to me. Apple is having an increase in device activations in the enterprise market according to this article. I am talking about Apple having a more stable future in general. Blackberry's future isn't so certain. Remember, Blackberry was in danger of collapsing before Chen came in and that's just from Blackberry losing so much ground in the consumer market. You're only saying that from a fan's point of view. Business wise, it would be a decision that is best for business.

49. meanestgenius

Posts: 22049; Member since: May 28, 2014

How could "just referring" to enterprise, in an enterprise related article, seem like a crutch? It's perfectly on-topic. You must be looking at the graph through Apple-colored shades. It clearly shows iOS device activations in enterprise are dropping, year after year. BlackBerry's future in enterprise and government and as a SaaS company is absolutely certain. As I said, they are too important to governments around the world. And since Chen has taken over, there is no danger of "collapse" any longer. Let's stay in the present. It's very easy for me to refer to how Apple was in danger of collapse in the 90's before Microsoft bailed them out. But that's the past. This is the here and now. Do not assume what my point of view is. It's very easy for me to say that you are making your decision based on a fans point of view as well, being that you're a fan of Apple. I'm basing my decision on past and present actions of Apple.

52. Mxyzptlk unregistered

It's a crutch in general. You have fallen back on that answer in many articles before. I'm not looking at the graph with Apple colored shades. I am staying in the present. May I remind you that Blackberry's near collapse was far more recent than the decade or two when Apple almost collapsed? Their future is still uncertain because those industries you continue to refer to didn't save them when the Storm and the Z10 failed to make an impact in the market. Again, that was a few years ago. Far more recent than the example you're using. Past: Apple would never release a device with a 5-inch screen nor have competing platforms release apps that are compatible with non-Apple smartwatches. Present: iPhone 6+/6S+, Android Wear and Pebble App store on the App Store. Google has an influx of Google Apps on the App Store that sometimes are more aesthetically pleasing than their Android counterparts. So tell me how present day Apple isn't different from past Apple?

53. meanestgenius

Posts: 22049; Member since: May 28, 2014

It's not a "crutch", it's a fact. And you have fallen back on the "Apple having increased activations/good sales in the consumer market" many times before as well. And if you believe that Apple's enterprise activations aren't dropping year over year, then yes, you are looking at the graph through "Apple colored shades". What difference does it make how recent one "near collapse" was when compared to the other when they were both still in the past? The future is no longer uncertain for BlackBerry in terms of remaining in business. They may exit the hardware business if sales do not increase their, but that's only ONE ASPECT of BlackBerry's business, a fact that you continually overlook. Past: Apple has purchased several companies to further their own business. Present: Said companies that Apple has purchased are NO LONGER in business (UNLIKE Motorola is after being purchased twice, once by Google and then by Lenovo, both of which have kept Motorola alive and independent, or like BlackBerry has done with GOOD Technology, QNX, Secusmart, Movirtu, Certifom, and WatchDox, all still in business and functioning as subsidiaries of BlackBerry). So tell me again why you think that present day Apple will do anything different than what past Apple has done in terms of buying companies, taking what it wants from them to incorporate into itself, and the close/kill off the rest?

55. Mxyzptlk unregistered

Because when you think about Apple, you think about the consumer sector with the iPhone and iPad. Like I said before, I've seen a lot of businesses use iDevices in their daily work than I have Blackberry devices. But you just agreed about Blackberry's uncertain future in a recent article even though the article could have left that part out? It matters greatly. When Apple was crumbling, it was around the time they kicked Jobs out of his own company until he came back and turned things around with the iPod. They may exit the hardware market, but they were facing total ruin before Chen came along even with their enterprise sector. Admittedly, they have a few other companies under their wraps that may keep them afloat for some time, but I don't see it as a lasting effect. Several companies have done that where said company no longer exists anymore besides just name and idea only. When Google bought Motorola, they kept the patents and Project Ara and sold the scraps to Lenovo. Motorola is a shell of their former selves. Again you're still failing to see that some parts of companies that Apple buys are still around, e.g. Beats. Most of the companies Apple buys are to further improve their products, something the other companies like Samsung and Google have done themselves.

57. meanestgenius

Posts: 22049; Member since: May 28, 2014

You can "think about it" any way you want. The FACT is that this is an enterprise related article, and in enterprise, iOS activations are falling. Here is the article you're referring to: http://www.phonearena.com/news/This-iPhone-7-concept-takes-inspiration-from-the-one-company-Apple-should-not-be-inspired-by_id76159/comments My comments are #'s 6, 21, 22, 23, 24, 25, 48 and 49. Point out where in that article that I "agreed" about anything concerning "BlackBerry's uncertain future". And post the link to the comment, please. And when BlackBerry was "crumbling", it was before Chen. But the past doesn't matter now, as neither company is in danger of going out of business. BlackBerry under Chen will be just fine. They have over 3 billion in the bank, and aren't in any danger of closing up shop. Even if they exit the hardware business, they'll be fine as a SaaS company. And with the companies they have now purchased, BlackBerry has set themselves up to be around a long, long time. You keep thinking handsets. Broaden your thinking. Handsets aren't the be all, end all for BlackBerry. Now for Apple, that's a different story. I'm not failing to see anything. Beats as a company no longer exists. That's my point. Apple sells their products now, albeit in consumer shops as well. They're even called "Beats by Apple" now, I believe. BlackBerry has purchased many companies to further improve their stance in enterprise, government and security. Those companies still exist as wholly-owned subsidiaries. Beats doesn't. That's my point.

60. Mxyzptlk unregistered

And like I said before, many businesses are using Apple devices along with business specific software. Yes, I am well aware of that particular article you just linked. Blackberry crumbling was before Chen, yes. The point is they were still crumbling despite having government contracts and many years of experience in the enterprise market. Admittedly, they have made several smart purchases that will probably sustain for some time, but even if their handset division folds, it will still be a major loss and it will send their stock tumbling. You can't avoid nor deny this. I've already commented on the Beats part in a recent comment of mine. My answer has not changed from said comment. You're still refusing to see that Beats was mostly a headphones and audio company. They did license out their software before, and I think they still do. The point is they are primarily an audio company who's products are still being sold. I do not understand why you keep trying to twist this around.

61. meanestgenius

Posts: 22049; Member since: May 28, 2014

Apples software comes nowhere near BlackBerry's BES software in enterprise in terms of usage. As I have said numerous times, BlackBerry is larger than their nearest 3 competitors combined in enterprise, and not one of the nearest 3 is a fruit-ladder company named Apple. And that was BEFORE BlackBerry purchased Good. So if you're aware of it, why did you reference it as an article that I "agreed that BlackBerry's future was uncertain"? You had to know that I would post the link as a reference to prove that statement false. It's what I do. BlackBerry was struggling in the consumer market, yes. Not the enterprise market. And with the release of the Priv, well, their smartphone fortunes may have just taken a turn for the better. If their handset division folds, their stock will take a hit short term, but long term it will recover and increase. This would be because the loss-making hardware division would be gone, and they would be more profitible without it. BlackBerry would still be around, and thriving as a SaaS company. Now, if Apple's smartphone division crumbled, Apple would most likely close up shop, as their exisstence is far more dependent on the iPhone than anything else it offers. That's not the case for BlackBerry. Which is why you see the strategic purchases taking place by BlackBerry. Chen is smart. Cook? The best thing he's done is increase the size of the iPhone. I've already commented on Beats as well, and my answer hasn't changed either. I'm not "twisting" anything around. You just refuse to accept the fact that Beats as a company no longer exists. Which is what I've been saying all along.

64. Mxyzptlk unregistered

I'll say it another time - I have seen many major businesses use iDevices as a tool for their work over traditional equipment. As a matter of fact, a car lot I recently visited were using iPads for their inventory and management software. You hide behind graphs and charts, I stand outside and view the real world usage with my own eyes. How can you say that when they haven't released the numbers for the Priv? Selling out a few doesn't mean their fortunes have turned. It's just another assumption. I referenced it because you were upset about the author including the line about Blackberry not doing so well and wondering why the concept art was drawing from a blackberry design language. Those are some pretty bold assumptions. I don't think there's enough credibility behind those assumptions to pass them off as facts. Yes, blackberry has acquired many companies for their enterprise side, but you fail to see that Apple has a ton of cash. They have more cash than some countries including the US. You underestimate Apple and the value their brand name and image holds. They may tumble here and there in the stock game, but they always end up bouncing back. You've been saying one thing but implying another.

66. meanestgenius

Posts: 22049; Member since: May 28, 2014

What does any of that have to do with the fact that iOS activations going down year after in enterprise? Just because you've seen businesses using iOS devices, doesn't mean that activations aren't going down. Accept reality as truth. Note I used the word MAY, as in MIGHT, and COULD HAPPEN. I made no assumptions, you're just trying to twist what I said to suit your views. I wasn't "upset" about anything, nor did I comment so. I merely agreed with someone else's statement and explained why I agreed with it. Again, you're twisting my words. I'm not making assumptions, I'm stating facts. BlackBerry is primarily a SaaS company now, and the software side of their business has been steadily growing. Yes, Apple has "tons of cash", but without iPhone sales, they will go out of business. The iPhone accouounts for over 60% of Apples profits. I'm not underestimating anything. I'm just smart enough to know that no one stays on top forever. I've been saying what I mean, and nothing more. Stop assuming otherwise.

68. Mxyzptlk unregistered

Because you like to throw crap at the wall and run with whatever sticks even if it's biased and doesn't make any sense. You may have, but you have a reputation of forcing your comment down on someone even if the opposing comment is perfectly reasonable and a well thought out counterargument. I'm not twisting your words around. They were in business and doing well before the iPhone. Blackberry has several acquisitions that would protect them from total collapse, but it won't last in the long run. Of course, as you can see from example with Blackberry. I'm not assuming otherwise. Perhaps you should look at your own comments and see for yourself.

70. meanestgenius

Posts: 22049; Member since: May 28, 2014

Now you're just talking BS. You have issues excepting reality. I don't have a "reputation for forcing my comments down on someone". I make statements which I often back up with facts in the form of links that provide. What, I should back off and let someone have their say without me having mine? Not gonna happen. And yes, you are twisting my words around with your base assumptions, as usual. Apple almost went out of business before the iPhone, if not for Microsoft. Apple would not last long without the iPhone. And Motorola, and Palm, and Nokia, and Microsoft in the mobile space...and Apple will be there one day as well. Remember, they almost went out of business once before. Yes, you are assuming. Perhaps you should ask me for clarification if you don't understand my posts.

71. Mxyzptlk unregistered

No that's just you spewing it. I'm not twisting anything around. I don't care about you voicing your opinion. It's when you force your opinion down someone's throat when it becomes a problem. Again, the recent blackberry article. That was years before the iPhone. Apparently you need a history lesson. It was actually the iPod that started gaining Apple momentum. Just like Blackberry will. You can shout SaaS or government contracts, but the market says another thing. A company can fail and close its doors, Blackberry isn't exempt from that even if you continuously tell yourself it is. I understand your posts just fine. You just like to change your tune over and over.

72. meanestgenius

Posts: 22049; Member since: May 28, 2014

No, that's just you, unwilling to accept reality unless it conforms to what you believe. You are twisting my words around. You always do. Just like now, you keep saying I "attacked" people in a recent BlackBerry article when all I did was offer an opinion that was opposite theirs. I didn't "force" my opinion onto anyone. I didn't have a gun to anyone's head. You just can't stand the fact that I usually back up my posts with links, unlike you. But I guess you think that no one is supposed to have a differing opinion. Re-read my comment. I actually said that Apple almost went out of business BEFORE the iPhone. As I said, you always try and twist my words. I suggest you also strengthen your reading comprehension skills. EVERY company faces the chance of going out of business, and you've never seen me post anything to say otherwise. Yet ANOTHER example of you twisting my words around. If you do understand my posts, then you're twisting my words around yet again. I'm not changing my tune, you're twisting my words. How many times are you going to that in one conversation?

22. marorun

Posts: 5029; Member since: Mar 30, 2015

Well dont forget those number are for USA PA seem to forget to give this info. Everyone know USA is quite fond of Apple product.

37. TechieXP1969

Posts: 14967; Member since: Sep 25, 2013

Windows Mobile has been dropped from most businesses years ago and Windows Phone hasn't recouped any. Also I don't know of any Enterprise company's that have leveled iPhones to employees on a major scale. We have 15 inside employees where the company pays for phones for PM's. Most company's simply allow their employees to choose whatever phone they want and they simply chose an iphone. But that isnt enterprise level usage. That is simply a business which allowed for it usage. For me to even consider this factual, I want to see what Enterprises these are. The only advantage to blackberry and Windows Phone and even Samsung phones, is he ability of those phones to work with MDM software. I am unaware of any MDM software that works with the iPhone. I would assume someone must have one. The advantages of windows mobile was being able to updates phones for employees using Group Policies, Blackberry offered similar capabilities. Does the iPhone have this now? because if not that means every iPhone woudl have to be set up individually which would prevent a wide adoption by a real enterprise level company.

40. AlikMalix unregistered

Comcast, Direct TV, Dish Network all supply their employees with iPhones. Airlines use them, every medical office I've been to all using iOS devices. Supermarkets like BelAir, Raleys, etc all have them. AT&T and Verizon use them in stores and in the field by technicians. And that just from what I've seen. Also seen BestBuy reps walking with iPads, Home Depot employees (except the inventory counters - they still use BB devices). The city planning department in my city uses an iPad as a POS terminal. And the inspectors that come out on my jobs carry issued iPhones. I do see android, or BB devices as well - but extremely rarely.

3. meanestgenius

Posts: 22049; Member since: May 28, 2014

Got a kick out of clicking on the first source link and seeing "GOOD Technology, powered by BlackBerry". Incidentally, GOOD secures the majority of iOS devices in enterprise. With iOS device activations increasing in enterprise, that means more money for GOOD, which means more money for BlackBerry. Looks like BlackBerry makes money with iOS.

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