Thanks to the popularity of large-screened phablets, tablet sales have been dropping. Even the product that created the category has not been immune. Want to take a shot at guessing which of Apple's tablets was its best selling slate in the U.S. during the fourth quarter? According to a survey that was completed by Consumer Intelligence Research Partners (CIRP), the Apple iPad Air 2
was the individual iPad that sold the most during the quarter. But the two iPad Air models together combined for 40% of sales, short of the 47% captured by the Apple iPad mini series from October through December. That was up 47% from the 32% of sales that the 7.9-inch slab scored in 2014's last quarter.
As it turns out, the Apple iPad mini 2
, originally released in 2013, was the best selling of the iPad mini line with the Apple iPad mini 4
(the latest model) in second place. The brand new 12.9-inch Apple iPad Pro
accounted for 12% of iPad sales over the three month period. Considering how pricey this tablet is (the device starts at $799) Apple should be pleased to see this particular unit account for such a large slice of iPad sales.
The survey was given to 500 shoppers who purchased Apple products from October through December.