x PhoneArena is hiring! Reviewer in the USA
  • Hidden picShow menu
  • Home
  • News
  • New Nokia Lumia 1020 ad takes a jab at iOS and Android, brags about having the best camera

New Nokia Lumia 1020 ad takes a jab at iOS and Android, brags about having the best camera

Posted: , by Victor H.

Tags :

New Nokia Lumia 1020 ad takes a jab at iOS and Android, brags about having the best camera
Nokia is not afraid to throw a punch at Android and iOS, and after the release of the Nokia Lumia 1020 with its 41-megapixel OIS camera leading the way in smartphone photography, it has solid bragging rights. This latest Lumia 1020 ad lies on those bragging rights as Nokia once again mocks iPhone and Android users comparing them to a mindless horde always trying to take pictures, but never managing to capture the moment.

Among that horde, there is an exception. A couple in the back that does not need to get in the fussing and fighting, the enlightened Lumia 1020 users.

The commercial is a pure theatrical scene, as if taken from a good comedy, where the hero is you, if you are using iPhone or Android. A gradual increase in the chaos reaches a climactic crescendo at the end where the only sane users appear to be those using the camera of the Lumia 1020. Well done, Nokia.


150 Comments
  • Options
    Close






posted on 22 Aug 2013, 09:10 14

1. timukh (Posts: 295; Member since: 04 Feb 2013)


41MP with lossless zoom and that too for a phone is huge!!! I wonder what nokia is planning on bringing next!! *excited*

posted on 22 Aug 2013, 12:01 3

92. akki20892 (Posts: 3901; Member since: 04 Feb 2013)


wait and watch. u will jealous.

posted on 22 Aug 2013, 12:28 8

102. james004 (Posts: 486; Member since: 15 May 2013)


no one is jealous.
atleast as an android fan, i am happy for windows phone that there is atleast one reason to switch.
and as for that camera, well i dont expect too much from phones anyways, i take t3i with me to events.
we all can be assure that next year sony, samsung and htc would learn lesson from nokia and bring something to compete with this.

posted on 22 Aug 2013, 13:22 3

110. MojoDojo (Posts: 102; Member since: 11 Jul 2013)


You said it man! NEXT YEAR sony, samsung and htc would learn lesson from nokia and bring something to compete with this. Nokia is doing it right now! Not next year!

posted on 22 Aug 2013, 19:40

126. glentomas123 (Posts: 70; Member since: 01 Jun 2011)


Unfortunately, they're doing it with Win8. Only knuckleheads are defending Win8. Apparently, Nokia must be the knucklehead in this terrible marriage. lol!

posted on 22 Aug 2013, 18:26 2

124. mcshank (Posts: 47; Member since: 24 Apr 2013)


When I want good pictures I take my Cannon. Next year Sony will be bringing out that Camera Attachment for smartphones. That will replace my Cannon if it is as good as they say. Why get a Lumia then?

posted on 22 Aug 2013, 13:13 9

107. lyndon420 (Posts: 4556; Member since: 11 Jul 2012)


I guess when you only have one selling feature for your product, you ride that horse until it pukes.

posted on 22 Aug 2013, 09:13 14

2. amilcarmz86 (Posts: 95; Member since: 09 Jul 2013)


best camera around..

posted on 22 Aug 2013, 11:07 9

79. Cod3rror (Posts: 129; Member since: 06 Apr 2013)


...Is Nokia 808.

posted on 22 Aug 2013, 11:57 1

87. DontHateOnS60 (Posts: 867; Member since: 20 Apr 2009)


Although even you have to admit that the capabilities of the 1020 are impressive.

Having been an 808 owner, I will say that I will take the colors of 808 photos any day of the week over those of the 1020. I'll take its xenon flash and stereo recording over it too, and at times I would say I'll take the more natural, less processed photos as well. Sometimes that sharpening is needed.

posted on 22 Aug 2013, 12:09

95. Cod3rror (Posts: 129; Member since: 06 Apr 2013)


Actually no, it is not impressive in the least. I can't post link here, or I would show you how bad it is.

posted on 22 Aug 2013, 19:57 1

128. noler (Posts: 323; Member since: 19 Aug 2013)


GSMArena.com banned you last week. LOL

posted on 22 Aug 2013, 20:15

131. TROLL (banned) (Posts: 4851; Member since: 13 Apr 2012)


So what, what's the big idear?

posted on 23 Aug 2013, 05:36

147. noler (Posts: 323; Member since: 19 Aug 2013)


You too.

posted on 22 Aug 2013, 12:56 3

103. amilcarmz86 (Posts: 95; Member since: 09 Jul 2013)


if u are happy with symbian, be my guest...

posted on 22 Aug 2013, 16:17 2

123. gazmatic (Posts: 795; Member since: 06 Sep 2012)


holy hsti....

it is you... the 808 fanatic

i am both amazed and weirded out at your undying devotion to that dead symbian

you are relentless

it is as if you scour the interwebs for any and every comparison between the 808 and l1020 to state your opinion

i think you even commented on a damian dinning article when HE (damian dinning, the apostle of nokia photography) that he was wrong to claim that the l1020 is better than the 808

dude... it's ok... you like the 808... we get it

just stop saying it already

symbian is dead... get over it

posted on 22 Aug 2013, 09:14 14

3. jskates420 (Posts: 40; Member since: 29 Jun 2013)


That was epic haha

posted on 22 Aug 2013, 09:15 9

4. PapaSmurf (Posts: 10457; Member since: 14 May 2012)


Why isn't Nokia talking about market share? Oh wait...

posted on 22 Aug 2013, 09:33 33

21. wicpromd (Posts: 266; Member since: 20 Aug 2013)


u know what??
u can find many Cheap cars on road
but BMW etc etc has its own Luxury Class
now keep counting Market share and keep telling BMW sucks because of less market share as compared to Different cheap brands

posted on 22 Aug 2013, 09:55 5

38. PhoneArenaUser (Posts: 5498; Member since: 05 Aug 2011)


True.

posted on 22 Aug 2013, 10:10 1

46. PapaSmurf (Posts: 10457; Member since: 14 May 2012)


Ok. So from what I understand, cheap cars dominate expensive cars correct? The same can be applied to mobile technology. The low end market obviously is in higher demand than the high end. The Lumia 1020 is a 'high end' device to some because of it's camera. Now if you compare the market share 'high end' Lumia's have vs. Apple, Samsung, HTC, etc., they're in the bottom of the food chain.

posted on 22 Aug 2013, 10:41

70. timukh (Posts: 295; Member since: 04 Feb 2013)


why the same fight on every article??? -_-

posted on 22 Aug 2013, 11:03 8

77. PunyPoop (Posts: 752; Member since: 18 Jan 2013)


Because they are Kids, probably 10 years below?

posted on 22 Aug 2013, 10:44 3

72. greygolem (Posts: 1; Member since: 22 Aug 2013)


Actually, cheap cars don't dominate luxury cars. The opposite can often be true.You can build more margin into the high end if you continue to develop a product that demands the premium. Also, market share is not a good indicator of whether the product is actually any good and whether you should buy it. BMW makes a pretty good example here, too. The current 3 is not the amazing, tactile, soulful car that things like the 1990's E36 330 was. The new car, a lot of reviewers prefer it's competitors as a drivers car, which is the main reason to get th 3 series. (Me personally, I'd shift heaven and earth to stretch for a Jaguar XF. drool.)
Anyway, Nokia isn't talking about market share because they're trying to gain it. And from everything I can see, the 1020 is a pretty awesome thing. (Me? Saving my penny's to get the Asus Padfone infinity.)

posted on 22 Aug 2013, 14:04 1

118. JunitoNH (Posts: 1895; Member since: 15 Feb 2012)


The truth is, BMW does suck; company is surviving on past performance.

posted on 22 Aug 2013, 19:42

127. glentomas123 (Posts: 70; Member since: 01 Jun 2011)


Married with Win8, Nokia is no BMW. Lol!!

posted on 22 Aug 2013, 20:07

129. UrbanPhantom (Posts: 949; Member since: 30 Oct 2012)


glentomas123, your Android phone has likely been hacked, and is bleeding your personal data all over the net...

Now get that rusty ol' piece of junk Android Lada off the road. Please and thank you!

posted on 22 Aug 2013, 09:42 16

26. papss (unregistered)


Probably the same reason why google isn't talking stability and malware

posted on 22 Aug 2013, 09:45 12

28. WHoyton1 (Posts: 1635; Member since: 21 Feb 2013)


hahaha nokia only brag about the camera because thats the only thing they have!

posted on 22 Aug 2013, 10:06 16

42. jackhammeR (Posts: 1548; Member since: 17 Oct 2011)


and what do you have?
a meaningless account on PA?

* Some comments have been hidden, because they don't meet the discussions rules.

Want to comment? Please login or register.

Latest stories