Apple is reported to have big plans for overhauling its bloated iTunes software, along with the App Store in it for easier and more interactive discoverability of apps and multimedia.
It's high time - iTunes was caught a bit by surprise with the huge popularity of the iPhone and iPad, staying the same clunky, resource-hogging software it's been since the last major redesign in 2009. People have been complaining about the interface and clumsiness of iTunes and the App Store in it for a while now, and these have even been cited as a deterrent from some to switch to the iPhone, for example.
Now Apple has apparently decided to change things, after the launch of streaming music services like Spotify and the Amazon's web-based music store, as it still considers an in-app download store the way to go, as opposed to strictly a web service.
We'll see what Cupertino has in mind for the new iTunes, but as it explained in a presentation to a few record labels and entertainment companies, it is looking to make iTunes a much more "engaging" and interactive experience, with streamlined and efficient ways to find, compare and shop for apps and media.
Daniel, a devoted tech writer at PhoneArena from 2010 to 2025, has been engrossed in mobile technology since the Windows Mobile era. His expertise spans mobile hardware, software, and carrier networks, and he's keenly interested in the future of digital health, car connectivity, and 5G. Beyond his professional pursuits, Daniel finds balance in travel, reading, and exploring new tech innovations, while contemplating the ethical and privacy implications of our digital future.
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