ZTE Axon 9 (Pro) could be unveiled at IFA as company comes back from the dead

ZTE Axon 9 (Pro) could be unveiled at IFA as company comes back from the dead
Long before the company’s US trouble began, ZTE made the risky call to skip a presumably conventional Axon 8 flagship phone and instead focus its resources on a decidedly experimental Axon M. The gamble didn’t exactly pay off, as the foldable dual-screen device failed to connect with a mainstream US audience, also receiving dreadful reviews.

As such, we always expected a “standard” ZTE Axon 9 to follow the quirky Axon M sooner or later, but for obvious reasons, the company’s plans could be in flux as various courses of action are explored in search for a return to profitability.

Fresh evidence, namely RMA data and HTML5Test info, suggests the Axon 9 and 9 Pro are still very much on the table, as ZTE might be looking to get back on that horse as early as this month. After trademarking those two names several months ago, the company appears to be setting the stage for A2019 Pro and A2019G Pro announcements soon.

 

The “G” in the latter model number most likely stands for global, which means there are different ZTE Axon 9 Pro versions in the pipeline for China and “international” markets. The Axon 7 was also known as A2017 on the inside, so there’s a pretty clear family connection here and a strong possibility Axon 9 (Pro) is indeed the official name.

Because we don’t believe in coincidences, we agree with “master of cheap scoops” Roland Quandt that the Axon 9 and/or Axon 9 Pro is likely to be unveiled at the IFA trade show in Berlin, Germany in a few weeks. Unfortunately, your guess is as good as ours in terms of specifications.

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15 Comments

1. ImperialDynamics

Posts: 84; Member since: Nov 30, 2012

come back from the dead?! Dead because it was banned from the US?! Does the author realize that China (or ZTE's home market) is a LARGER smartphone market than the US?

4. bucknassty

Posts: 1372; Member since: Mar 24, 2017

you know... the only geographical area to matter here on this site... ZTE has to worry about competition from its own mainland, not here

7. DFranch

Posts: 558; Member since: Apr 20, 2012

Dead because it couldn't buy Qualcom processors which they mostly use and couldn't license android. Not dead because they couldn't sell in the USA.

11. Dr.Phil

Posts: 2487; Member since: Feb 14, 2011

You’re sadly mistaken. While China is indeed a larger smartphone market, ZTE never sold as many in their home market as they did in the US. Last year, 47% of their devices were sold in the US and only 17% were sold in China. This is because companies like Huawei, Oppo, and Xiaomi dominate the Chinese market. ZTE was the 4th largest smartphone seller in the US in 2017. Also, without access to the US Market for both selling their devices or utilizing the hardware/software of American companies (Android, Qualcomm processors, modems, etc), ZTE went bankrupt until their status was restored recently.

2. bucknassty

Posts: 1372; Member since: Mar 24, 2017

the axon 7 was nice.... i hope they can wipe the floor with the axon 9

3. Humanoid

Posts: 1226; Member since: Dec 11, 2017

I heard a7 had very incredible audio system.

5. bucknassty

Posts: 1372; Member since: Mar 24, 2017

it did, i'd still be using it if i didn't get the S9+ for half off when it dropped

9. D34ever

Posts: 236; Member since: Jul 14, 2018

I love the front facing stereo speakers! Dolby Atmos is nice, too.

6. Joosty

Posts: 490; Member since: Mar 14, 2013

Woohoo!!!

8. D34ever

Posts: 236; Member since: Jul 14, 2018

I'll take one. Do it quickly, ZTE!!

10. Sparkxster

Posts: 1245; Member since: Mar 31, 2017

Cool. Hope to see the successor to the axon 7 and more so hope to see the ZTE Iceberg possibly they are saving it for next year.

12. GalaxyLeads_iCrapFollows

Posts: 216; Member since: Nov 29, 2017

ZTE should stay dead. Noone even cares about their phones

13. antmiu2

Posts: 551; Member since: Jun 19, 2011

Axon 8???

15. TEXASMADE1978

Posts: 2; Member since: Aug 22, 2018

The Axon M took the place of the Axon 8, thus the reason for the Axon 9 name.

14. skwy1963

Posts: 50; Member since: Aug 10, 2013

love my zte blade zmax !!!!

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