Announced earlier this year, Spotify’s new creator tools for podcasters are now rolling out globally. Designed to help content creators to engage with their listeners in new ways, these new features are slowly making their way to Spotify users.
Starting today, three main perks are available for podcasters, which will provide them with more opportunities to be discovered, grow, and, eventually, monetize their content.
Manage your presence on Spotify by customizing your show page
See exclusive insights into how your show gets discovered on Spotify with impression analytics
Explore more ways to monetize your content via Spotify for Podcasters
The most important new feature aimed at podcasters is the ability to fully customize their “show page.” It will make it easier for podcast creators to point new listeners to their best episode or recommend other content on Spotify.
The “show page” will also include a so-called “Best place to start” tab where creators can feature one episode more prominently, thus offering listeners a slice of their content.
Additionally, Spotify announced that it’s bringing a new way to curate content recommendations on show pages with a feature called “Host recommendations.” If you’re a podcaster, you can now choose up to two pieces of content from other creators on Spotify and pin them to the top of the “More like this” tab.
Furthermore, Spotify has launched new analytics for creators monetizing through Ambassador Ads, Automated Ads, and podcast subscriptions. It’s now possible to track earnings, as well as measure the performance of ad campaigns and subscriptions.
Recommended Stories
Finally, Spotify introduces “impression analytics,” a new feature that will (hopefully) help creators understand how their show gets discovered on the streaming service.
Thanks to the new feature, creators can now see the total number of impressions for their shows and the individual episodes over a 30-day period. Initially, three sources will be taken into consideration: Spotify Home, Spotify Search, and Spotify Library.
These are just some of the creator tools that Spotify promised to bring to the platform at Podcast Movement Denver, but more will be added including the ability to customize your own bio and link out to social channels, a new way to view auto-generated transcripts, and the option to enable a better read-along experience for listeners.
Cosmin, a tech journalist with a career spanning over a decade, brings a wealth of experience to PhoneArena. His expertise lies in brands like Samsung and Nokia, and he has a keen interest in innovative technologies. After a brief stint in PR, Cosmin returned to tech journalism in 2016, committed to delivering clear and objective news. When he's not writing or appearing as a guest on TV and radio shows, Cosmin enjoys playing RPGs, watching Netflix, and nurturing his passion for history and travel.
Recommended Stories
Loading Comments...
COMMENT
All comments need to comply with our
Community Guidelines
Phonearena comments rules
A discussion is a place, where people can voice their opinion, no matter if it
is positive, neutral or negative. However, when posting, one must stay true to the topic, and not just share some
random thoughts, which are not directly related to the matter.
Things that are NOT allowed:
Off-topic talk - you must stick to the subject of discussion
Offensive, hate speech - if you want to say something, say it politely
Spam/Advertisements - these posts are deleted
Multiple accounts - one person can have only one account
Impersonations and offensive nicknames - these accounts get banned
Moderation is done by humans. We try to be as objective as possible and moderate with zero bias. If you think a
post should be moderated - please, report it.
Have a question about the rules or why you have been moderated/limited/banned? Please,
contact us.
FCC OKs Cingular\'s purchase of AT&T Wireless
Things that are NOT allowed: