Two new Apple iPad mini ads ready to go into rotation
posted by Alan F. / Nov 12, 2012, 12:58 AM
continuation of the picture on the full-sized tablet. For example, in one shot the full-sized iPad on the left shows a girl talking into a tin can phone with a string running across the screen. The iPad mini on the right shows another girl with the other end of the tin can phone to her ear. "Two of a Kind," which was recorded by Bobby Darin and Johnny Mercer in 1960, plays in the background.
The next new ad is called "Books" and similar to the other ads, we once again have a full-sized fourth-generation Apple iPad on left and the Apple iPad mini on the right. The full sized tablet shows a book title and the iPad mini displays a book title with an opposite word or a related title. For example, the tablet at left shows "East of Eden" while the mini displays "How the West Was Won". One tablet displays "Moby Dick" and the other shows "Gone Fishing". We think that no further explanation is needed.
These might be the spots that you will see for the next few weeks on prime time television and during major sporting events. With the U.S. Election cycle over, political ads will surely be replaced with spots for consumer electronics and gadgets like these two. You can check on the newest pair of ads for the Apple iPad mini by clicking on the videos below.
source: YouTube (1), (2) via RedmondPie
- Display 9.7" 2048 x 1536 pixels
- Camera 5 MP / 1.2 MP front
- Processor Apple A6X, Dual-core, 1400 MHz
- Storage 128 GB
Posts: 105; Member since: Sep 26, 2012
Apple commercials be so simple, short, and pointless. Never WOWs me.
posted on Nov 12, 2012, 1:10 AM 7
Posts: 97; Member since: Oct 18, 2012
The Books one is especially pointless. Congratulations, you've caught up with the Kindle. Why not show off the new features? Oh wait, there are no new features.
posted on Nov 12, 2012, 1:18 AM 9
Posts: 963; Member since: Feb 12, 2012
Wait, was that HTC Reader app on the second video?WOOOOWWWW.. advertising something that has been around before, and I'm very sure that most iFans will fall for that one.. The most amazing book reader app EVAH!!! with flip animation.. BOOOOOMMMMM!!!
posted on Nov 12, 2012, 2:13 AM 3
Posts: 161; Member since: May 04, 2012
Their ads are seem to be aiming at the baby boomer (techno retard) generation. Just look at the simple features they are showing, and listen to the music in the background. I'm expecting to see the late Dean Martin walk on screen to get the blue rinse brigade's pacers running at double-time (Wiki him younger folk) btw I know he's not the singer in the song before someone comments.
posted on Nov 12, 2012, 5:28 AM 0
Love how Apple loves to show off the book app, especially when Steve Jobs said nobody reads anymore. Other than that, not much really shown here, a book app and the gallery. Where is the young, top 40 music? Is Apple finally giving in to the fact old people are buying their products now? Never thought I'd hear lounge music in an Apple add.
posted on Nov 12, 2012, 7:50 AM 0
Posts: 30977; Member since: Feb 05, 2011
Old people spend money too right
posted on Nov 12, 2012, 9:25 AM 0
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