Samsung snags the top market share for smartphone sales in five regions during Q3

Samsung snags the top market share for smartphone sales in five regions during Q3
The latest data from Strategy Analytics shows that for the third quarter, Samsung led five different regions in smartphone sales. Of course, the North American region is one that has been led for some time by Apple and the iPhone. The five regions where Samsung was the top smartphone manufacturer last quarter include Western Europe; Asia Pacific; Central and South America; Eastern Europe; and the Middle East and Africa.

Of those five regions, Samsung did the best in the Asia Pacific market where it sold 23.2 million smartphones. In the Middle East and Africa, Samsung accounted for 52.1% of third quarter smartphone sales in that region. In North America, Samsung's 26% share of third quarter smartphone sales trailed the 33% of the market owned by Apple. Samsung rang up 10.5 million units in North American sales during the quarter.

Strategy Analytics says that in the six regions it keeps track of, Samsung overall sold 83.8 million handsets during the three month period. Apple was the runner-up with the company reporting sales of 48.04 million for the quarter.

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source: StrategyAnalytics via BusinessKorea

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30 Comments

1. shaineql

Posts: 520; Member since: Apr 28, 2014

Well sammy realized crap phones dont sell so they started pushing A series of cheaper phones , that made them millions , every second guy in my city has some kind of Cheap/premium ish samsung devices, alphas, or A series.

3. Zylam

Posts: 1794; Member since: Oct 20, 2010

Yea cheap phones sell like nuts in regions outside if the US, Samsung knew slapping the Galaxy game on low end stuff would boast sales. Most of these phones are low and are pretty bad, if you get any of the Y series etc phones which are really common, it's horrible to use. They need to step up their low end phones, specially with start ups starting to show up. Americans won't understand this article or any comments here, to them beyond the US is some haze and fog with nothing in existence.

4. shaineql

Posts: 520; Member since: Apr 28, 2014

Well yeah , different lifestyle , people who dont need flagships simply dont buy them , people who cant afford them buy something else . Imho A series is pretty nice especialy with 5.0.2 and 5.1.1 Touchwizz, stylish , good enough , does the job :D

6. jeroome86

Posts: 2314; Member since: Apr 12, 2012

Yeah. Hope the next S6 and Note has the premium build of this series and not glass. To fragile. Friend at work crack his Note 5 and totally sick about it. His case from Amazon arrive next day.

8. Bernoulli

Posts: 4359; Member since: Sep 01, 2012

I see you love America lol

9. TechieXP1969

Posts: 14967; Member since: Sep 25, 2013

Maybe to some, but not to me. First off, I dunno how Huawei is able to release phones with very good specs for $300USD or less. They must be using second hand parts that are of low quality. I mean a brand new device with a 1080p display, doesn't even cost $300 in the USA, so I didn't expect it would outside either. Many American do understand economics outside the USA, even though many of them surely don't visit this site. I am one however that does.

5. Bernoulli

Posts: 4359; Member since: Sep 01, 2012

And that is how business works you wanna sell something, anything, one can't just rely on high end stuff to make money.

10. TechieXP1969

Posts: 14967; Member since: Sep 25, 2013

Depends on your business model. Porsche, Lamborghini, Rolex and many others are doing a pretty good job selling only high-end stuff. Notice I didn't mention Apple, because their stuff isn't high-end.

11. EC112987

Posts: 1213; Member since: Nov 10, 2014

Hahaha

12. techandbeers

Posts: 110; Member since: Nov 02, 2015

Techie is such a hater lol

13. hmmm...

Posts: 81; Member since: Jun 05, 2013

Both Prosche and Lambo are under Volkswagen. Many luxury car companies are bought out by non luxury car manufacturers but their names are kept just for brand recognition. Same goes for many watch's brand, but Rolex is an exception.

14. jeroome86

Posts: 2314; Member since: Apr 12, 2012

High end cars can be crap too. Look at the Range Rovers. Wait a minute. This a phone site right?

17. DoggyDangerous

Posts: 1028; Member since: Aug 28, 2015

Range rovers are crap premium cars

16. Bernoulli

Posts: 4359; Member since: Sep 01, 2012

Even then they have things like the boxter(aka as the affordable Porsche), the oyster perpetual, the Diablo, and many other brands that still have a more affordable version of their flagships. Point made, also, I see a Lamborghini once in a blue moon, Porsche definitely more common but not as much as let's say a jetta or a Honda, so I don't see how they're doing well when their sales numbers are extremely low.

22. zeeBomb

Posts: 2318; Member since: Aug 14, 2014

Throwing shade... #shadepit

7. TechieXP1969

Posts: 14967; Member since: Sep 25, 2013

WRONG! Look at the numbers. Samsung sells 300M+ phones per year since 2011. Based on those numbers, we know as a fact that the combine sales of the S and Note are roughly 1/3 it's tolal sales. That is based on 40M Note sales and 50-70M Galaxy S sales. So what does that leave? That means the other 200M+ would have to be the cheaper phones...WOULDN'T IT? There cheap phones do sell. What has been happening is in the Chinese market, that one company Huawei or hwoever it's spelled, started taking sales. It has nothing to do with Samsung's phones being cheap. Its because this Chinese make release phones with equal or better specs and released them even cheaper and yet using better materials. However, Samsung already released the A series a bit ago. The phones aren't cheap, well they are compared to the S and Note; but obviously they weren't cheap enough at least in price. You need to know what you're talking about, because right now you don't.

28. Napalm_3nema

Posts: 2236; Member since: Jun 14, 2013

There might have been a time (S3-S4) where the Note and S-Series made up a third of sales, but that time is not in recent memory. With an ASP below $200, their flagships are not selling like they used to sell. You're going to have to start cheerleading for their midrange and low-end stuff.

15. xondk

Posts: 1904; Member since: Mar 25, 2014

Almost as if not everyone needs a high end phone, heck most people I know that have high end phones make absolutely no usage of their high end features, no wonder selling low end phones does great? Having a phone that has all the bells and whistles and not using it doesn't exactly seem like a smart move either..

21. zeeBomb

Posts: 2318; Member since: Aug 14, 2014

Aw no too sale in SAMSUNG KOREA? But its true. Cheaper devices with microsd will definitely sell like popcorn. Look at places like india where those two things will guarantee be insta prophet.

2. TechieXP1969

Posts: 14967; Member since: Sep 25, 2013

Samsung is a beast! Samsung did have more US sales once before, they can and will do it again.

18. TSMan2

Posts: 363; Member since: Aug 20, 2015

Actually A series are the real direct competitor to iPhone 6/Plus. (well no fugly plastic inserts, and useless huge bezels , though) Do not let the price to confuse you. A series are much more beautiful than the iPhones. Both A series and iPhones are not highest end phones , even if very good phones. GS and Note are in next level. The Top.

19. NoToFanboys

Posts: 3231; Member since: Oct 03, 2015

"Nobody makes money with android" -some random idiot

20. almostdone

Posts: 422; Member since: Sep 25, 2012

Well done Samsung! People are finally waking up to the rehash crap Apple offers year after year. I always buy the wife and daughter iPhones because they think it's the best or what the media crap puts out but when I use iPhones it's so boring and limited. There is nothing to tweak, no specific options to operate the phone the way I like it. There is no true multi tasking. The camera takes good pictures but not hhe best. How backwards I have to connect to iTunes? Also the myth people outside US buy cheap phones... The cheapest phones are in the U.S as they pay the lowest prices for anything. People outside the US can afford two highend phones instead of one for the prices they pay. There are regions that tend to buy lower or midrange phones but there are also plenty of regions outside that US that buy high end phones. China is one of iPhones biggest markets. Westen Europe pays much more than U.S for highend models.

23. Supersonic

Posts: 226; Member since: May 15, 2015

Yesterday I bought Note5 and really impressed to see the functionality of S-pen. The functionality of S-pen has come a long way since the launch of Note-1. The Quad HD screen, top of the chart camera, wireless charging coupled with mind boggling S-pen functionality really made this product king of all the phones available in the market now. Apple may be ruling the market but samsung definitely ruling the hearts. The small small innovations being made by samsung is giving immense pleasure for the consumers. I hope Samsung keep up this good work in future and rule the world in top and lower end of market.

24. sangeetjivnani

Posts: 3; Member since: Aug 03, 2015

apple has made us fool as it possible..... but now its over

25. sangeetjivnani

Posts: 3; Member since: Aug 03, 2015

apple has made us fool as it possible..... but now its over

26. jacoby

Posts: 8; Member since: Aug 02, 2015

From 2012 toll now Samsung still leads world marketshare, but i dont know why apple fan still thinking that apple always lead marketshare.

27. jacoby

Posts: 8; Member since: Aug 02, 2015

*till

30. jeroome86

Posts: 2314; Member since: Apr 12, 2012

They have a big market for just the iPhones. While Samsung makes many phones. Don't really see this changing. They make the LG look like the best because they had a little growth. But market share in the middle. LG 4 might be the top Android device but doesn't sell like the Samsung flag ships.

29. hanabi

Posts: 177; Member since: Oct 08, 2015

No.1 smartphone company since the beginning

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