Notification Center

This is our new notification center. Inside, you will find updates on the most important things happening right now.

Notifications

Hmm, push notifications seem to be disabled in your browser. You can enable them from the 'Settings' icon in the URL bar of your browser.

www.phonearena.com

Report: Apple to ship 4 million 9.7-inch iPad Pro units in the first half of the year

15
Report: Apple to ship 4 million 9.7-inch iPad Pro units in the first half of the year
Thanks to the new lowered price of $399 for the Apple iPad Air 2, that model will lead all iPads in the number of units shipped during the first half of this year. The just announced 9.7-inch Apple iPad Pro will ship 4 million units during the same time frame, according to Digitimes' research arm. The $100 price cut in the iPad Air 2 is expected to cannibalize sales of the Apple iPad mini 4.

The 9.7-inch iPad Pro fills a gap in Apple's iPad product line between the 12.9-inch Apple iPad Pro, starting at $799, and the iPad Air 2 which started at $499 prior to the price cut. The 9.7-inch iPad Pro starts at $599 for the Wi-Fi only 32GB model.

If Apple was hoping that the 12.9-inch iPad Pro would reverse the drop in quarterly iPad shipments, it really must harbor these hopes for the 9.7-inch iPad Pro. Still, the overall tablet market is fragile enough at this point that Apple expects to see more demand for the iPad Air 2, thanks to a price cut. Unlike smartphone buyers, those purchasing tablets seem to be immune to some of the things that drive phone sales, such as specs. There is no two-year replacement cycle in the tablet market.


source: Digitimes

New reasons to get excited every week

Get the most important news, reviews and deals in mobile tech delivered straight to your inbox

FCC OKs Cingular\'s purchase of AT&T Wireless