Munster: 2% of Google's profits come from the Apple iPhone and Apple iPad

Munster: 2% of Google's profits come from the Apple iPhone and Apple iPad
With WWDC coming next week, there is a chance that we will hear Apple announce that its own mapping application will replace Google Maps on iOS. According to Piper Jaffray analyst Gene Munster this action will not have any affect on Google's take from iOS. In fact, Munster calculates that 2% of Google's profits come from the Apple iPhone and Apple iPad thanks to Google Search.

Even though Google Maps won't be the mapping application for iOS out of the box, Google said at a press briefing on Wdnesday that it will still offer an iOS version of Google Maps as an app. Those used to it will still be able to download it from the Apps Store. Apple users are pretty much creatures of habit, so you can probably expect many of them to opt for the Google Maps app. Munster expects such an app from Google to overtake its other free iOS apps like Search, Gmail, Google+ and Translate.source: Fortune via TUAW

Related phones

iPhone 4s
  • Display 3.5" 640 x 960 pixels
  • Camera 8 MP / 0.3 MP VGA front
  • Processor Apple A5, Dual-core, 800 MHz
  • Storage 64 GB
iPad 3
  • Display 9.7" 2048 x 1536 pixels
  • Camera 5 MP / 0.3 MP VGA front
  • Processor Apple A5X, Dual-core, 1000 MHz
  • Storage 64 GB
  • Battery 11560 mAh



1. Non_Sequitur

Posts: 1111; Member since: Mar 16, 2012

20 bucks Apple won't approve the app.

2. anywherehome

Posts: 971; Member since: Dec 13, 2011

Dear Google, do not support iOS devices.....without Google iOS devices are almost nothing and Google will survive without them ... their very narrow portfolio (just iPhone + iPad) is very risky and can end in a few can be just temporary fashion....iOS is copy of Android and therefore iOS will never be a technological leader:http://goo gl/04pud so why to buy iOS device in a few years? For me, why to buy iOS now?http://goo gl/XxQ5b

3. robocopvn

Posts: 504; Member since: Mar 10, 2010

I like Apple simple and pretty design, but I never love their software and eco system :D. Especially I hate how they act in the business. I will never forget when Mr Jobs claim that Iphone 4 is bug-free with their antene, and this is because of the user holding Iphone4 in the wrong way.

4. Slammer

Posts: 1515; Member since: Jun 03, 2010

2% is not a huge profit margin. It's basically supplemental. I have always contended that if Apple wants to remain proprietary to their ecosystem, Google should cease offering their services through Apple. Google would stand to make better profits off those that switch over to them for their full services. John B.

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