HTC forecasts that its sales and revenue will continue to plummet during Q3 2014
posted by Peter K. / Jul 31, 2014, 5:26 AM
The HTC One (M8) flagship, which is the top performer in terms of sales, will continue to bring less profits home, as it has already surpassed the pinnacle of its product life, claimed HTC CFO Chialin Chang, who is to focus on the company's sales. Thus, HTC will have to “trim sales and marketing expenses” if it wants to weather the Q3 storm. The company will be re-evaluating its market strategies, but unlike other manufacturers (we are looking at you, Microsoft) HTC won't be decreasing its human workforce.
Jeff Pu, an analyst with Yuanta, claimed that HTC might grow up to be “a niche, high-end player”. However, this will be extremely hard for the company, as the market is getting more crowded and fierce. "Actually no one has this kind of position right now", claimed Pu.
HTC is also experiencing a serious upheaval at its top, where a number of high-end executives have either expressed their intention to leave the corporation or to take up another position within the company. Well, we can only hope that HTC will get back on track as soon as possible.
source: The Wall Street Journal
- Display 5.0" 1080 x 1920 pixels
- Camera 4 MP / 5 MP front
- Processor Qualcomm Snapdragon 801, Quad-core, 2300 MHz
- Storage 32 GB + microSDXC
- Battery 2600 mAh(20h 3G talk time)
Posts: 257; Member since: Feb 12, 2011
Very smart from htc since htc phone are so horrible with so horrible camera it seems as te camera of my treos many years ago , so well deserve it
posted on Jul 31, 2014, 5:37 AM 1
Posts: 4062; Member since: Jul 23, 2013
Yea, they aren't going to get far in the Android space with gimmicks. They need to match the top end phones minimum to get some steam back. They also need to fix their corporate bureaucracy otherwise it will be the end of them.
posted on Jul 31, 2014, 6:37 AM 0
Posts: 2072; Member since: Oct 24, 2012
So HTC's sales are plummeting, Samsung's sales are declining, and Sony's smartphone division just posted a loss. LG is the only major Android manufacturer that has posted an increase in sales this quarter. And Xiaomi and Huawei are the others who have increased revenue and sales with Android, along with local Chinese and Indian brands, who sell phones at super cheap prices. And then some fandroids say that WP is surviving only on low end phone sales. Perhaps they've forgotten why their favorite OS is number one right now.
posted on Jul 31, 2014, 7:05 AM 0
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