First look at Apple iPhone OS 4

First look at Apple iPhone OS 4
Today Apple let us take our first look at the new iPhone OS 4 that will be launched this summer.

So, we have actually been presented with quite a long list of new features and... Oh My God, they announced Multitasking! Hey, you never saw that one coming, did you?

So without further ado, here's how multitasking will work on your iPhone... When you are inside an app, you can simply double press the home key, which will bring up a dock at the bottom of the screen where you'll be seeing the currently running apps. As you launch more and more apps, this list of multitasking 3rd party apps will become scrollable. And there you have it - multitasking! No, you want to know more about that? Alright then, there will be 7 APIs that will take care of your multitasking needs and that will make sure you don't waste your iPhone's power or performance while running multiple apps (like what happens now, on current multitasking devices). These will be "Background audio" (for example, you'll be able to play Pandora on the background, while doing other things), "Voice over IP" (receive Skype calls while you're playing a game!), "Background location" (you can still get directions, while in some other app), "Push notifications", "Local notifications" (push notifications won't need to use Apple's servers), "Task completion" (for example, you're uploading images to Flickr, and once this is done, it will inform you, while you are in some other app) and "Fast app switching". That last one will allow 3rd party apps like games to quickly save their state, once you move out of them, and then quickly resume, when you decide to get back to your game. Isn't that just sweet? And the though it won't cause significantly more power consumption of drop in the framerate of that 3D game is just... unseen? (You know, they don't have a 1GHz chip inside the 3GS.)

Multitasking. On the iPhone.
Multitasking. On the iPhone.
Multitasking. On the iPhone.
Multitasking. On the iPhone.

Now onto the next new feature - folders. Yep, everything's pretty simple here. When you take an app and drop it over another app - it creates a folder, which auto names, according to the type of apps you have inside (but can be renamed). It looks this will allow users to have as much as 2160 apps on their iPhones, as opposed to 180 they can have now.

Next, with iPhone OS 4, you'll be able to change your wallpaper. No, we're not kidding. You will be able to do that, as unbelievable as this may seem.

You know what Ultimate Inbox is on the Samsung Wave, right? All your inboxes in a single place. Well, iPhone users will also take advantage of that. And not only that, but also the possibility to organize by thread and have more than one Exchange account. While we are on the topic of enterprise features, here are some more: better data encryption, mobile device management, wireless app distribution, support for Exchange Server 2010, along with new VPN options. We won't go into greater detail here, as there isn't much information about them yet.

Folders

Folders

Unified inbox

Unified inbox


But you didn't think that's all, did you? You know what, even though there seem to be less people nowadays who read books, iPhone OS 4 will actually let you do just that. Correct, through iBooks, which made its first appearance on the iPad.

Gamers will be glad to know that Apple announced a brand new Game Center - kind of like Xbox Live, it will let you get achievements, see leaderboards, make matches, etc. We know how great this will be for the numerous iPhone gamers out there.

iBooks for the iPhone

iBooks for the iPhone

Game Center

Game Center


And finally, prepare to meet... iAds. Now don't look away with disagreement here just yet, because this isn't what you'd expect. First, iAds presents a new way of mobile advertising. Utilizing HTML5 code, developers will be able to create interactive ads, which will appear inside 3rd party apps. What we saw demoed at the event was an ad about the Toy Story movie, which even had a built-in mini game inside of it! Once you click on a certain ad, it won't take you out of the app, and open the browser, for an instance, but instead, you'll remain in the app, the ad will just enlarge and will present you with different types of content. For example, it might have an embeded video, or some music playing to it... With this new advertising ways, we believe we can expect to see more free apps, as developers will still get revenues from them. For the record, devs will get 60% of the revenues, generated by iAds.

iAds will rely on emotion and interactivity
iAds will rely on emotion and interactivity
iAds will rely on emotion and interactivity

First look at Apple iPhone OS 4
And as you'd expect, these are just some of the new features that will be available with Apple iPhone OS 4, which will be released this summer. (These are actually 7 of 100, promised by Apple.)

So, which devices will be blessed with this iPhone OS 4 goodness? Of course, the Apple iPhone 3GS (and the iPod touch - 3rd gen) will get it. The iPhone 3G (and iPod touch - 2nd gen) will also get it, but without some key features... like multitasking. In the end, there was no mention of the iPhone 2G, so at least for now, it seems it will be left out of the business. It is sad, but as you think of it, this is a 3 year old device now, so we guess there was no other way... (Oh, screw that! We hope the developers will think of something sooner or later!)


First look at Apple iPhone OS 4


You can now watch the full keynote video here!

source: Apple via: Engadget

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66 Comments

1. whocares

Posts: 235; Member since: Dec 19, 2009

victory!

2. cj100570

Posts: 204; Member since: May 12, 2009

Victory? Sounds more like "About Time iTards" to me.

3. whocares

Posts: 235; Member since: Dec 19, 2009

why do you insult people by preference of phone? get a life man.

19. AaronWasHere

Posts: 36; Member since: Mar 10, 2010

In all fairness but not sounding like a prick about it, he is pretty accurate with the statement. Apple is falling behind on what is probably considered a basic feature on most advanced phones anymore.

45. whocares

Posts: 235; Member since: Dec 19, 2009

i wasnt disagreeing with that. its just funny that people insult people by phone choice. this was needed by apple cuz yes they are falling a little bit.

66. Papapau unregistered

No. He is not insulting you because of your dumb phone choice. Its on the obsession of iTards, like you, that your showing.. You make the negative of iPhone positive, even no-sd cards.. ha. what if iPhone supports it and other competitors doesn't? Let me guess..

51. Crossblade

Posts: 224; Member since: Apr 21, 2005

FTW

4. testman22

Posts: 339; Member since: Nov 03, 2009

I'd like to be the first to say what a complete and utter disappointment that conference was today. If this isn't the bucket of cold water that wakes apple fanboys out of their delusional trance, then I'm sorry for you. Once again, apple has created an update to their OS that just placed on the bare minimum of features that were required for them to stay in the game. Nothing new, nothing revolutionary. Are we really supposed to be impressed that the iphone can now multitask? or that you can change your background? And apple continues to prove just how greedy and money hungry they are. The main event of todays conference was not how they can do better by the consumer, but how they can better themselves and the developers via I-Ad. Now your phone will be the biggest medium for adverstisements to be shoved down your throat. I'll stop here.... but in all honesty, this is pathetic. i'm sticking with android

6. easytochris

Posts: 126; Member since: Jan 21, 2010

i love that you get all butt hurt about ads being in apps and then you say you are sticking with android. how many free apps from the android marketplace have you downloaded that have admob ads in them.

7. phoneguy

Posts: 213; Member since: Jan 08, 2009

ummmm shouldnt that be disappointment?? not this appointment?? Two completley different things..........

8. testman22

Posts: 339; Member since: Nov 03, 2009

If you read my post you'll see that my issue isn't over the fact that the apps will have ads- that is a given. The problem is they spent a majority of todays announcement talking about ads. I expected the 4.0 OS to be a game changer when it comes to how people interact with their phones. It seems that the only breakthrough they were going for is how people interact with ads. For all the people that are disliking my post please step up and tell me something that was announced today that was extraordinary. Multitasking? Wallpapers? ibooks? Folders? There is nothing new here.

13. easytochris

Posts: 126; Member since: Jan 21, 2010

that's the thing that apple does though. They dont create brand new things, they take things that already exist and create a niche that everybody clings to. android has in app advertising, apple is going to make it not suck. android has multitasking, apple is going to make the phone not bog down. multitasking has always been looked at as a double-edged sword because yes it lets you do a couple things at once, but it kills battery and phone performance. This is why it's a big deal that apple has it now, because they have (allegedly) found a way that it wont have the negative impacts.

15. E.N.

Posts: 2610; Member since: Jan 25, 2009

I'm going to have to agree with easytochris seeing that a lot of free apps on iphone and android having ads on them anyway. As long as these iAds don't pop up when I'm playing a game or reading news or something, the that's fine. It actually seems like these ads could be better than the others ads since you could play free games and stuff. And now you see why more developers are attracted to the App Store. This will boost the amount of apps in the store. But I kind of see what you mean testman22. There was nothing really extraordinary about the conference. I was a little bit more excited than I should have been when I found out that I could change backgrounds (kind of sad). But what did you expect? Magic? I haven't seen anything extraordinary from Android either. The last thing I was amazed by was the WebOS, and it doesn't look like its doing too well right now either. And I just came from the Android website and read what 2.0 brought to the Android users. They just updated the messaging, browser, calendar, email, and contacts/accounts. How's that game changing? I was probably going to switch to Android or WebOS if they didn't bring in multitasking. I was not ready to wait all the way until OS 5.0 just for that feature. But now that they did, why should I switch?

16. theGodpapa

Posts: 181; Member since: Dec 15, 2009

I am in total agreement with you here testman, and I dont always agree with the things you state, but this....like all the other apple announcements as of late, was nothing short of sterile and boring. There is nothing here revolutionary or extraordinary....no game changing features that make other handsets look futile and pale in comparison. As a matter of fact, it is now unable to shake the title of copy cat and is definetly trying to play catch up. Sad, Apple rocked the game a few years back, made cell phones really shake their heads in disbelief and wonder how in the world they were going to catch up with this monster but now the I phone is reeling....it is got more than a handful of serious competitors knocking down the door and putting it under the gun. Others who are stating against this and rating it down are just apple zombies. They will never be capable of seeing for themselves, they are followers and it is sad.

18. E.N.

Posts: 2610; Member since: Jan 25, 2009

Well if multitasking on iPhone is as good as they make it seem, then I'm pretty sure that there will be more copy cats.

24. Legacystar

Posts: 131; Member since: Dec 31, 2009

it's not true multitasking the the true sense of the term. it's pause resume guy, except for audio. the batter is not really effected because it's not truely running anything in the backround, the apps are waiting. android and web OS do true multitasking and i know my droid gets 20hours of battery life doing all that. apple didn't change the multitasking game in any way, they just found a way to make there pause/play method seem superior. it's all in how you present something

31. E.N.

Posts: 2610; Member since: Jan 25, 2009

Well then isn't that better? What's the point of "truely running an application in the background" (that's not being used at the moment) when you can pause and resume and still be able to do the same exact functions? Maybe your droid could have gotten 40 hours of battery life in your droid.

33. Legacystar

Posts: 131; Member since: Dec 31, 2009

try loading a webpage and while it's laoding open something else up while you are waiting. pretty useful.

39. E.N.

Posts: 2610; Member since: Jan 25, 2009

You're absolutely right. That would be useful. It's a good thing the iPhone can do that now. According to engadget, applications that are not being used will be in a sleep state, but services like "task completion so you can finish things like uploads in the background" will work.

41. Legacystar

Posts: 131; Member since: Dec 31, 2009

you don't know if that will includes the browser, which i doubt it will

49. E.N.

Posts: 2610; Member since: Jan 25, 2009

Well you've expressed your doubts before and were wrong, so don't be surprised when/if you're wrong again. But it would be pretty weird if Apple allows 3rd party applications to do task completion and not their own native application. But you're right again, I don't know what exactly it will and won't do. But neither do you. Regardless of that, you and many others are doing a lot of criticizing for something all of us stilll don't know much about.

53. remixfa

Posts: 14605; Member since: Dec 19, 2008

the difference between android and iphone is that Android allows the developers to add functions to the phone, where on iphone you have to wait for steve jobs approval. Take all this enterprise news. You add some minor enterprise functionality to the iphone.. big news right? took 4 years. On android, phones with MotoBlur have very extended enterprise functionality on the level of a blackberry. That took less than 2 years cince the inception of android.

61. horse21

Posts: 2; Member since: Apr 15, 2010

The point is, that since the iPhone can load pages in the background now, it is multitasking. This consumes resources and affects battery life. Sure, it's just one thing so it doesn't affect much at this point. However, you can bet that many apps will have multitasking in the future. Then these issues will rear their ugly heads. And there is a difference between consuming CPU cycles, and consuming RAM. Apps paused will still use RAM so they can be loaded again. If not, it will not be fast. Considering that the 3GS and iPad only have 256 MB RAM, that's going to be an issue, particularly for the iPad.

5. easytochris

Posts: 126; Member since: Jan 21, 2010

I'm a little intrigued to see how advertisers will be using iAd. The demonstration shows a lot of potential for ads to be nonintrusive, but i wonder how much advertisers will actually spend time to ensure that it is worthwhile, or on the other side of the coin what apple's approval process will do to make sure of that (which jobs said would be minimal since they are paying for ad space)

9. zerglisk

Posts: 544; Member since: Feb 09, 2010

I think Apple will somehow claim they can support flash with their html5. We will just need to wait and see.

25. clevername

Posts: 1436; Member since: Jul 11, 2008

Never

62. iHateCrapple

Posts: 734; Member since: Feb 12, 2010

Agreed with clevername.....(blow)Jobs has made it clear he's done with Flash.....as in DONE, NEVER again. Which I think is unfortunate...

10. Iphoneluv

Posts: 59; Member since: Nov 13, 2009

Ok. I have been an apple fan (Fanboy, lol) from the beginning. I had the original Iphone and now a 3GS. I was looking forward to today's event with high hopes that apple would thrive with some well needed and desired changes and upgrades for os 4.0. I am vastly disappointed and disgustes that the most major update is mulitasking......... WTF. There are so many things apple could have implemented in this new software version but yet I and i'm sure many other apple fans feel dejected. If this is truly all apple has to offer and in Jume/July a slightly bigger screen and a 5mp camera, with the same ol design, this will be the end for me. I will try out the android platform and join an up and coming rising star. I have my eyes on the Htc evo on sprint. Not to sure about sprint but they have an excellent everything plan and their service cant be worst than At&t. That thing is a sexy monster. A phone to truly set the bar. Time will tell.

12. testman22

Posts: 339; Member since: Nov 03, 2009

i completely agree, but everyone seems to be bashing my post for some reason. It seems obvious to me that this update was a huge let down

20. lacrymosa

Posts: 6; Member since: Mar 25, 2010

thats because these fanboys dont want to admit the update they were waiting for only brings what the phone should have had in the beginning and it doesnt bring anything new

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