The first Samsung Galaxy S8 TV commercial is here
This can be considered a jab at the flagship handsets with thick bezels that some of the competing companies (starting with Apple) are currently selling. Of course, Apple is seemingly readying its own near-bezel-less iPhone, but this isn't expected to be launched before September.
For a closer look at Samsung's latest high-end smartphones, feel free to check out our Galaxy S8 and Galaxy S8+ hands-on.
source: Samsung (YouTube)
source: Samsung (YouTube)
Things that are NOT allowed: