Bloomberg: Apple lining up to acquire Nokia’s HERE maps suite

Bloomberg: Apple lining up to acquire Nokia’s HERE maps suite
Today might be one sad day for Android users grown accustomed to the comfort of traveling with Nokia's HERE offline maps suite in their pocket. Nokia is reportedly spinning off the HERE division, and will be selling it for about $3.2 billion. This much we already knew, but now Bloomberg is reporting which companies have lined up to buy it, and the list reads like the who-is-who of Silicon Valley, and even car companies are in the queue.

The biggest news in the Bloomberg report is that Apple is among the HERE maps bidders, but so are Facebook, Amazon, Alibaba, and even a consortium of BMW, VW and Mercedes, as well as Harmon the audio company, or Sirius XM, the satellite radio folks. Given Apple's $180 billion cash pile, and its troubled Apple Maps undertaking, acquiring the shovel-ready solution of HERE Maps will be a steal at $3 billion, as that's the only current competition of Google Maps that is worth its salt, and then some. HERE Maps is already available on iOS as a standalone app, and if Apple gets it, it might deeply integrate the platform within iOS itself.

Well, the free offline voice-guided navigation in most countries worldwide might go to Apple, but this could force Google to finally stop withholding the true offline functionality of its own Maps solution for ad revenue purposes. What do you think about Apple potentially acquiring Nokia's HERE Maps suite?

source: Bloomberg



1. iphonexus

Posts: 130; Member since: Jan 04, 2015

i think Apple should buy here maps becoz Apple maps are terrible

17. gaming64 unregistered

And ruin Nokia's chance for a comeback? Besides, what Apple needs is to put more effort into Apple Maps anyway.

19. Martin_Cooper

Posts: 1774; Member since: Jul 30, 2013

Nokia comeback? Are you serious? Nokia has lost its mobile division and all the patents for mobile design etc it had, beside thier patents for the communication part which is todays nokia. Do you have any idea what patents and design teams you need to make a good phone? You obviously dont, They teamed up with foxxcon for them to design a tablet cause they cant do shit alone, with their logo on it. Nokia isn't coming back in a way you all dream about.

21. threed61

Posts: 259; Member since: May 27, 2011

They sold the mobile division, not the patents.

25. Nine1Sickness

Posts: 896; Member since: Jan 30, 2011

Maybe Siri will finally stop telling people to turn into a one way street going the wrong direction.

2. drunkenjay

Posts: 1697; Member since: Feb 11, 2013

apple definitely needs it. their apple maps are trash.

5. seven7dust unregistered

not in the U.S ,Apple maps is pretty good here ,maybe outside , which is probably why here maps will be even better aquisition as Apple maps outside U.S.A needs to improve.

6. ihavenoname

Posts: 1693; Member since: Aug 18, 2013

Apple Maps in Finland is ok as well, if I was forced to use it I'd not honestly complain, though Here and Gmaps are still much better.

7. bucky

Posts: 3791; Member since: Sep 30, 2009

are you just saying that because its apple or because you have used apple maps recently? I have had zero issues but i do welcome Nokia Maps

15. drunkenjay

Posts: 1697; Member since: Feb 11, 2013

no im not saying its apple but the amount of bugs it has is really bad. i tried it once and never looked back, i used google maps on my iphone 6.

16. bucky

Posts: 3791; Member since: Sep 30, 2009

While google maps is superior, Apple maps is now far from crappy. I would not hesitate to you it. The reason I don't as often is I cant manually zoom out over the entire route-unless someone can tell me how!

3. 7thspaceman

Posts: 1597; Member since: Feb 14, 2011


12. TheBiz

Posts: 232; Member since: Apr 13, 2015

I feel the same too Please Nokia dont make another mistake by selling here maps just like you sold mobile division to that microsoft

4. bendgate unregistered

RIP Here maps for Android if it happens. And WP after license period expires.

49. akki20892

Posts: 3902; Member since: Feb 04, 2013

Lol... But don't worry. Will not happen.

8. Neros

Posts: 1016; Member since: Dec 19, 2014

RiP here maps for the other platforms

9. Neros

Posts: 1016; Member since: Dec 19, 2014

Nothing's final yet. NoKia migit refuse to sell it to Apple. It'd be better for here maps to stay in Europe. So I hope they'll sell it to an European company.

30. microsoftnokiawin

Posts: 1268; Member since: Mar 30, 2012

if only

10. bubbadoes

Posts: 1225; Member since: May 03, 2012

I doubt that. Nokia is being taken apart bite by bite. First Microsoft, now Apple. Both American companies! Neros

22. threed61

Posts: 259; Member since: May 27, 2011

Did you read the article? Nokia is selling HERE of its own accord. The bidders are from around the world. If you're going to be nationalistic about it, Nokia was a classic European company. They had way too many employees, making way too much money while putting far too few hours. The bureaucracy meant every new device was already obsolete before it got out the door. If Nokia is coming back as an Android company, they don't need HERE, Google maps will work fine.

27. Salazzi

Posts: 537; Member since: Feb 17, 2014

To be honest, I've grown accustomed to seeing the Nokia name with Windows OS. I won't mind if they make Android devices.. hell I wish they worked with Apple to make iOS devices.. but I'd very much like them to continue making Windows devices.

32. bubbadoes

Posts: 1225; Member since: May 03, 2012

Seems like your feeling are hurt! Sorry, but Apple will probably buy HERE Maps from Nokia, and Microsoft now owns Nokia... Sorry. Rome ruled the world at one point in time...let's not dwell on the past threed61

36. threed61

Posts: 259; Member since: May 27, 2011

I'm fine with Nokia's strategy to get back in mobile, and my main phone is a 6+ so I'm fine with Apple buying HERE. I apparently mistook you for another Nokia fanboy complaining about Anericans wrecking European companies.

39. microsoftnokiawin

Posts: 1268; Member since: Mar 30, 2012

lets be honest most nokia fanboys aren't that sophisticated !

11. DFranch

Posts: 557; Member since: Apr 20, 2012

Microsoft needs to buy it. They are the only company with their own phone platform who develops apps for all 3 operating systems. If they buy it, it will most likely still be available to everybody.

31. microsoftnokiawin

Posts: 1268; Member since: Mar 30, 2012

Agree 100% microsoft actually cares about other platforms :') !

33. sprockkets

Posts: 1612; Member since: Jan 16, 2012

Only because if they don't, they fall further into irrelevancy. Let's not pretend the past decade of MS didn't happen where the majority of windows software only could run in windows.

38. microsoftnokiawin

Posts: 1268; Member since: Mar 30, 2012

is part of being irrelevant still being the largest software company in the world or being in the top 5 companies in the world along side apple and oil companies ? :') and did i pretend read comment 37 ? + microsoft software most of the time had a worse version on mac but never the less it was there

34. sgodsell

Posts: 7456; Member since: Mar 16, 2013

I can't stand liars. As if Microsoft cares about other platforms. Microsoft has been loosing ground in the mobile sector, not to mention they have not been doing well in tablets. Plus the PC/laptop market is still declining. Microsoft is only added their apps and services to other platforms or else they risk loosing more market share. Listen when 1.2 billion smart phones sold last year (2014), and 1.3 billion are suppose to sell this year (2015). The market is still growing. People have realized that a smart phone or tablet can perform for the vast majority, their complete computing needs.

37. microsoftnokiawin

Posts: 1268; Member since: Mar 30, 2012

i'm a liar now it's a well known fact that until Satya Nadella joined Microsoft there were stubborn and didn't give two s**ts about other platforms regarding of market share and their pc share was still pretty dominant ever since he became CEO he pushed the notion of a Microsoft folder on every platform of everyone having access to Microsoft apps that's why mac which is still stuck on the 2011 office suite is finally getting a new version in office even their market share is way smaller then windows in the pc market i hate people that pull s**t out of their ass and fact is fact if Microsoft get Here they'll develop it for for other platforms apple is more likely not to

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