BlackBerry Messenger (BBM) now offers Uber integration to all users
More importantly, you'll be able to call your Uber without leaving the BBM application or having to install the dedicated Uber app on their smartphones. When the new Uber service is launched from the Discover menu, the service will ask users to sign in with their mobile number or connect with a social media account.
The service will then access their profiles and settings and load a map after automatically detecting their locations. You'll then be able to set your destination, tap the Request Uber button and a payment option.
As the title says, the new feature will soon be available to every BBM user in Africa, Asia, Europe, North America, and the Middle East.