Apple's $300 photo book is the subject of The Late Show's spot-on satire



Just like you find on other late night shows, a release by Apple is turned by The Late Show into a satirized clip in the same style of the company's new product videos. This includes the usual British accent voice over that is meant to imitate Apple design chief Jony Ive, whose voice has become synonymous with the official videos.

The video was supposed to be taking an in-depth look at the features on the new "Designed by Apple in California" photo book recently announced by the tech titan. While a book is about as low tech as could be, the Ive-esque voice opens the video by reciting previous Apple products that included "book" in its name. "There was the iBook, the Mac Book, and now the most advanced book we've ever made. The Apple Book. Using the most innovative technology from 1440, we were able to take an experience that was instantly familiar and charge $300 for it."

The best line though, came from a female engineer who we are led to believe worked on the project. "Its touchpage technology allows you to simply swipe your finger on a page to turn it." And we are told that in order to make the Apple Book intuitive, its pages are sequential. What innovation!

It's a nice job by The Late Show to capture the essence of an Apple release video. And you can watch it by clicking the clip found at the top of the story.

source: TheLateShow via BGR

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37 Comments

1. Ticklemyfancy

Posts: 214; Member since: Oct 09, 2016

That's some expensive toilet paper!

6. Nathan_ingx

Posts: 4769; Member since: Mar 07, 2012

You should check out the Linus Tech parody in YouTube too.

8. Quicksword_Phantom

Posts: 180; Member since: Jun 15, 2015

No one cares about that scrawny twink and his annoying bitch voice.

11. Finalflash

Posts: 4063; Member since: Jul 23, 2013

Dude, stop being so hard on yourself. No one even mentioned you so why bring yourself up?

16. Quicksword_Phantom

Posts: 180; Member since: Jun 15, 2015

Sooo original and funny. Another gay lover of Linus.

33. senseiJ

Posts: 172; Member since: May 02, 2015

You're probably gay ;)

37. Quicksword_Phantom

Posts: 180; Member since: Jun 15, 2015

I don't bat for your team. I like taco. Have a nice day ;)

22. rocketman1

Posts: 99; Member since: May 07, 2016

Exactly.

25. NoToFanboys

Posts: 3231; Member since: Oct 03, 2015

I'm not even a fan of Linus, but you're a bit too butthurt.

26. Quicksword_Phantom

Posts: 180; Member since: Jun 15, 2015

Not at all because I'm not an Apple fan whatsoever. Try again.

32. NoToFanboys

Posts: 3231; Member since: Oct 03, 2015

What part did I call you an Apple fan? Try again.

34. Nathan_ingx

Posts: 4769; Member since: Mar 07, 2012

If you don't care, don't comment...as simple as that.

13. Ticklemyfancy

Posts: 214; Member since: Oct 09, 2016

Yeah , I saw that too

2. deewinc

Posts: 455; Member since: Feb 21, 2013

Problem is, Apple iSheeps will buy

21. slh163

Posts: 140; Member since: May 19, 2014

i think its a social experiment for apple so they can test the stupidity of their customers.

24. sissy246

Posts: 7035; Member since: Mar 04, 2015

So true. I would really hope fans don't have it that bad that they would pay for such a book.

3. cnour

Posts: 2305; Member since: Sep 11, 2014

An innovative company like Apple deserves such a book. Apple products changed our life. My money is ready.

9. Podrick

Posts: 1284; Member since: Aug 19, 2015

A real sheep right here.

17. Quicksword_Phantom

Posts: 180; Member since: Jun 15, 2015

I really hope that was sarcasm because if it isn't........poor soul.

4. wando77

Posts: 1167; Member since: Aug 23, 2012

Don't now where else to put it so phonearena see it but Alan, have you seen the news about a teenage girls bedroom burning down from having her phone charging on her bed? IPhone with a genuine charger

5. Macready

Posts: 1813; Member since: Dec 08, 2014

19. kiko007

Posts: 7493; Member since: Feb 17, 2016

Just when I thought Samsung fans couldn't get anymore desperate....... they go searching for stuff like this as a bargaining chip. The author of the article didn't even specify the model lol.....

38. joey_sfb

Posts: 6794; Member since: Mar 29, 2012

Thanks for the heads up.

30. Subie

Posts: 2324; Member since: Aug 01, 2015

PhoneArena does have a "Tip Us" link on this very website, so you could've tried that. I've used it a couple of times.

7. XperiaFanZone

Posts: 2277; Member since: Sep 21, 2012

"This includes the usual British accent voice over that is meant to imitate Apple design chief Jony Ive" Still sounds American to me, but nicely done overall

10. FlySheikh

Posts: 443; Member since: Oct 02, 2015

That video is gold!

12. DeusExCellula

Posts: 1390; Member since: Oct 05, 2014

Wow.. that book costs $300? There is no way thats real right?

15. NarutoKage14

Posts: 1313; Member since: Aug 31, 2016

They have a $199 version and a larger $299 version. Even textbooks which are notoriously known and considered to be overpriced aren't so blatant.

14. NarutoKage14

Posts: 1313; Member since: Aug 31, 2016

18. SIGPRO

Posts: 2813; Member since: Oct 03, 2012

Hahahshahahhah i can't stop laughing!

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