Apple changes copy on its web site; Apple Maps is no longer "the most powerful" mapping service

Apple changes copy on its web site; Apple Maps is no longer
After Tim Cook apologized for the problems that iOS 6 users have had with Apple Maps, somehow it didn't seem right to call the application "the most powerful mapping service ever" on its website. So Apple erased those words, replacing them with the statement, "All in a beautiful vector-based interface that scales and zooms with ease." After all, how could Apple claim that its mapping service is the most powerful when it currently recommends that those rockin' iOS 6 use competing mapping services for the time being.

Surely 'The Great iOS 6 Mapping Disaster of 2012" will eventually fade from memory the same way that Antennagate and the left-handed death grip did. But for now, Apple is trying to turn the heat off Apple Maps until it re-launches it. With word that Apple is hiring Google Maps veterans, we would expect Apple to stick the necessary personnel into a room and lock the door until Apple Maps is bullet-proof.

source: 9to5Mac via Gizmodo


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58 Comments

1. Galen20K

Posts: 575; Member since: Dec 26, 2008

heh, that's putting it mildly.

2. Pings

Posts: 304; Member since: Dec 19, 2008

I know right. "no longer" What? It never was!, and never will be! Well if you count when they had Google maps it was.

5. kartik4u98

Posts: 511; Member since: May 19, 2012

Apple_ "It was a technical error" !!

32. bachelorrn0121

Posts: 57; Member since: Jul 13, 2012

iOS - inferior Operating System

42. PhenomFaz

Posts: 1236; Member since: Sep 26, 2012

More like the whole of Rotten Apple commpany is one big fat technical error!

12. jaytai0106

Posts: 1888; Member since: Mar 30, 2011

how can they put "no longer" when it never was haha

14. remixfa

Posts: 14605; Member since: Dec 19, 2008

"its so bad we cant even lie about it any more!"

27. PAPINYC

Posts: 2315; Member since: Jul 30, 2011

They should have replaced the wording with "Apple Maps: The Worst Half-Baked, Google EnviOus, Mapless dAtAbAseless ever. We at Apple regret our iNcompetence."

57. matrix_neo

Posts: 334; Member since: Nov 03, 2011

It will take light years before apple able to compete with Google maps. Now they are too desperate, hiring some ex employee who worked before in Google maps. Have any one check the icon of apple maps? Their is something weird, is that yellow color is a river? Just check for yourself...

8. Santi_Santi unregistered

i think they have to erase so may things, starting for all wich says "the most" or "ever"

30. MeoCao unregistered

Hell, Apple's maps is really powerful, it can deform roads and bridges, and it can swipe clean whole cities. Apple just doesn't need to go thermonuclear, just make their maps to do the job. LOL

47. kartik4u98

Posts: 511; Member since: May 19, 2012

ThE piC clearly shows a navigation route making a sharp left off a bridge. - lol. That's what the new Apple Maps will do fOr iFans !!

53. jroc74

Posts: 6023; Member since: Dec 30, 2010

What I find funny tho....how could Apple even claim its the most beautiful, powerful mapping service ever.... When you have Google Maps and Nokia maps out there? What about stand alone GPS devices? Map, GPS apps/software like iGO? Which reminds me.....I'm surprised Apple didnt sue iGO yet...

58. kartik4u98

Posts: 511; Member since: May 19, 2012

This is Apple..!

3. ahmed_ali_yossef2010

Posts: 164; Member since: Jul 26, 2012

I think this is a very good behavior from apple

6. Pings

Posts: 304; Member since: Dec 19, 2008

Yea I would say so. They usually deny problems, or blame it on the user. The funny thing is I'm not trolliing they've done both more than once.

11. denied911

Posts: 361; Member since: May 31, 2012

thay didn't have choice!!

29. 305Bucko

Posts: 506; Member since: Aug 07, 2011

They did have a choice. They opted not to do it Steve Jobs way. They are actually admitting to mistakes. Thats an honorable thing to do whether you hate them or not.

40. denied911

Posts: 361; Member since: May 31, 2012

if even blind person see it, they had to do it they would show that they are idiots if they didn't do it

25. wendygarett unregistered

My biggest lies on my childhood :(

4. taz89

Posts: 2014; Member since: May 03, 2011

Well apple like to claim a lot of things that are false. Surprise they actually admit it for once.

38. Jelly_Bean

Posts: 109; Member since: Sep 11, 2012

They are yet to admit that whatever they have been telling people from past 4 years was just a crap...!!!

7. matrix_neo

Posts: 334; Member since: Nov 03, 2011

Maps is included in their new software update, iOS 6, but why is it they still telling the world that iOS is "the world most advanced mobile operating system", while their new maps failed?! Their iOS is also far behind with Android in terms in features and functionality, even windows phone has a lot to offer compared also. Here is another one, "And even as others try to catch up, the technologies and features built into iOS keep your Apple devices years ahead." Everybody knows that those technologies and features Apple referring to are already been used by most Android phones. "And even others try to catch up", are they referring to themselves?! I think this kind of information or Apple's marketing strategy should be removed or stop also coz it's just fooling the consumers. They already want to stop the competition, now they want to fool the consumers. Well in the end still Apple continue to do this kind of strategies, money is important matters to them, but as a consumer, not only having the best gadgets or technologies, the company producing it should at least be truthful and knows what consumers needs most. I'm glad apple removed it but still not enough, still many things apple should take into consideration.

33. Lucas777

Posts: 2137; Member since: Jan 06, 2011

i disagree… its common advertising rhetoric that every big-business company in the US uses… i mean its not like Sprint, Tmobile, ATT, and Verizon all have the "fastest 4g network"… just like Google, Apple, and Microsoft dont all have the best os… the entire point of advertising is to tout the product and make consumers want to buy it… if apple products were so horrible to consumers, said consumers would NOT buy the product again, and, as many android fans love to say, apple relies on somewhat of a cult.. this "appeasement" in a way will not work for apple, and as a business perspective, they should just barrel through it-- all this does is lead to further attacks nobody can create such a large business on pure advertising.. they clearly create products the general public wants (whether they are the best or not, the public wants it).. so why should people not get what they want? and for the record I think the app store is what is saving ios right now over wp… were it not for the atrocious app selection, i would immediately switch to wp8

39. Jelly_Bean

Posts: 109; Member since: Sep 11, 2012

Lucas777: Nice try mate but didn't make sense to me :( I think Matrix's statement was more compelling than yours. (Just a personal opinion).

43. ZEUS.the.thunder.god unregistered

he usually defends apple at any cost. and yeah matrix is right.

44. ZEUS.the.thunder.god unregistered

i know you would disagree. and its not common advertising rhetoric. GOOGLE still labels maps in beta despite being it one of the best/or probably the best maps services ever. thats is Google. also they dont patent something just because they made a sketch of it.

48. bayusuputra

Posts: 963; Member since: Feb 12, 2012

And even as others try to catch up, the technologies and features built into iOS keep your Apple devices years ahead.* *) As of 2007, "others" referring to feature-phones from 2006 and earlier.

9. shamatuu

Posts: 159; Member since: Nov 02, 2011

Oh please your maps was sucking in the first place. it was playing catch up from day 1. It isn't even the most powerful OS HELL it wasn't even the most powerful phone ever!. IT will never be the most of ANYTHING, not now or EVER. Doomsday is coming for you. Got that from Smallville. If anyone watches it.

10. devildlm1

Posts: 71; Member since: Sep 12, 2012

Next step is to stop claiming that iOS is the most advanced mobile OS

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