Amazon has shipped three times the number of smart speakers as Google has

Amazon created the smart speaker category with the widespread unveiling of the Amazon Echo in 2015. Comprised of a speaker and a virtual personal assistant, the device seemed simple enough, although most saw it as a niche product. Two years later, the smart speaker is one of the fastest growing tech products around. Amazon's Alexa probably would have won Time Magazine's Virtual Assistant of the Year if such an award existed. Now, almost every major tech firm has a smart speaker available.

Amazon's main competition for the Echo is the Google Home line. Just as Amazon has various Echo models (including two that carry a screen), Google offers the Google Home, Google Home Mini and Google Home Max. The trio are equipped with Google Assistant. And while none of these models carries a screen, an update to the Google app recently revealed that such a feature is coming to an upcoming Google Home model. Other smart speakers now on sale, or coming next year, include the Microsoft Invoke (starring Cortana), the Apple HomePod (featuring Siri, this device has been delayed to "early 2018") and unnamed models from Sony and Samsung. The latter two will be powered by Google Assistant and Bixby, respectively.

The latest data from Consumer Intelligence Research Partners, as of September, reveals that 20 million Amazon Echo units have been shipped, compared to the 7 million Google Home models that have been delivered. Amazon had an 18 month head start over Google, and has the advantage of piggybacking on Amazon's marketing and distribution system. In some ways, both Amazon and Google are tracking each other price wise. Both firms recently priced their cheapest smart speaker (the Amazon Echo Dot and the Google Home Mini) at $29 over the last few weeks of the holiday shopping season. However, Amazon dropped a bomb today with 20% to 40% discounts on its second-gen Echo devices.

So what can you do with a smart speaker? You can control smart appliances inside your home, stream songs, get information about your travel plans, find out the latest stock prices, sports scores, weather forecast and even order a ride-sharing car from Uber or Lyft. New features and capabilities are being added all the time, which is why Gartner expects smart speaker sales to go from $720 million in 2016 to $3.5 billion by 2021.

source: CIRP via AndroidAuthority



1. surethom

Posts: 1748; Member since: Mar 04, 2009

When it comes to sound quality on the larger devices, amazon echo sound is a lot better than Google home. But the Google home mini is much better than the echo dot. With 3rd party Google home devices coming out the assistant numbers may rise. Google needs to add intercom like the echo broadcast is just to as helpful.

3. DnB925Art

Posts: 1168; Member since: May 23, 2013

Have you heard he Home Max? I just got it and it basically blows the Echo away, probably on par or better in sound than the Sonos:5.

5. ScottsoNJ56

Posts: 157; Member since: Oct 01, 2017

For $400 it better sound good. I don't think Amazon even makes anything this big. I'm looking at picking it up also.

6. Dr.Phil

Posts: 2512; Member since: Feb 14, 2011

I have a feeling we will see an Amazon competitor to the Google Home Max and Apple HomePod next year. And I am also going to take a wild guess that it’ll either match the HomePod in price at $350 or undercut it at $300. I think Amazon is waiting to see what the market is first before diving into that premium price range. And I would suspect a name like Echo Boom to be used. EDIT: Also, it should be noted that you could just buy an Echo Dot and hook it up via the 3.5 mm headphone jack to a $300 speaker and I’m sure it would give you the same result.

2. jrhAR

Posts: 25; Member since: Dec 11, 2017

One thing I can do with my Echo Dot that I can't do with my Home Mini is broadcast music (and other audio) via Bluetooth directly to my Bluetooth speaker. The Mini requires a mobile device.

4. PSAfromThisGuy

Posts: 146; Member since: Jan 16, 2017

#DeathTo online shopping! lol

7. Martin_Cooper

Posts: 1774; Member since: Jul 30, 2013

Having the biggest online store sure helps promoting your own products.

8. kharma

Posts: 4; Member since: Dec 19, 2017

Speaker that's been available since 2015 sells 3x more than speaker that's been available for 12mo. Shocking.

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