$4 Freedom 251 smartphone starts shipping in India on June 30th
The specs are certainly not a major selling point of the phone, the ridiculously low price is the attraction here. In fact, the company admits that it is taking a loss on each unit sold. You might recall that Amazon was doing the same thing when it first started selling the Kindle Fire tablet. But Amazon was counting on sales of apps, content and cloud based services to turn a profit on the business.
India seems the perfect location to launch such an endeavor. Now the second largest smartphone market in the world, the country's low per capita income of $1,500 assures that budget priced handsets sell the most, In fact, last year 75% of smartphones sold in the country were priced at $150 or lower.