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Windows Phone hits record market share, Android continues to dominate everywhere but the U.S.

Posted: , by Michael H.

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Windows Phone hits record market share, Android continues to dominate everywhere but the U.S.
The trends that we've been seeing in the smartphone market look to be continuing. Android, not surprisingly, is grabbing more share, and leading the way. iOS is holding steady in the number two spot. Windows Phone is continuing to separate itself as the clear number three, and a potential threat to iOS down the road. And, also not surprisingly, BlackBerry and Symbian continue to disappear from the market. 

According to the new data from Kantar, Windows Phone has hit record market share levels in various regions of Europe, and now holds 8.2% of the market across UK, France, Germany, Italy and Spain. Windows Phone is seeing the growth mostly in the low-end market with devices like the Nokia Lumia 520; and most of the growth is coming from attracting first-time smartphone buyers. The data shows that 42% of Windows Phone sales over the past year have been first-time smartphone buyers, while just 27% are users switching from either Android or iOS. 

The year-on-year numbers for Windows Phone are most impressive. Windows Phone has seen moderate growth in Germany where it holds 8.8% of the market (up 2.6% year-on-year) and Australia where it holds 7.4% of the market (up 2.4%). But, the platform has been exploding in Great Britain where it is up 5.2% year-on-year to stand at 9.2% of the market; France, where it is up 7.4% to stand at 11% of the market; and, Mexico where it is up a huge 10.5% to capture 12.5% of the market and take over as the number two platform in the country. 

Of course, while Windows Phone has been the big climber, as one goes up, others must go down, and in general it seems that BlackBerry is the platform giving up the most ground. Android is still comfortably number one across the board though, and doesn't seem to be in much danger of dropping anytime soon, except for in the U.S.. In America, Android has actually lost share over the past year, down 7.6% to 51.1% of the market, while iOS has made a move to gain 7.8% and land at 43.4% of the U.S. market. 

source: Kantar via WPCentral

129 Comments
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posted on 02 Sep 2013, 14:08 38

1. Seo_Joo_Hyun (Posts: 65; Member since: 14 Jul 2013)


Thanks to Nokia

posted on 02 Sep 2013, 14:45 8

19. Droid_X_Doug (Posts: 5536; Member since: 22 Dec 2010)


And thanks to BB cratering.

posted on 02 Sep 2013, 14:47 6

21. TechBizJP08 (Posts: 494; Member since: 25 Mar 2013)


still no developers are budging.

posted on 02 Sep 2013, 14:54 4

27. lalalaman (Posts: 283; Member since: 19 Aug 2013)


For nt going for LAGDROID....that is hungry for power of 8 cores

Wp has not even some common feature like vpn,seperate volume controling, good music player and bundle of famous apps still it is rising immensly means it is something special......

I just know the 8.1 update will help it cross ios if apple don't get it right.......it the matter of time
I wish these numbers help get attention of cool developers so we can have even better experience on our phones ....

posted on 02 Sep 2013, 14:58 3

32. lalalaman (Posts: 283; Member since: 19 Aug 2013)


HEEELLLLLLLOOOOO Developers.........can't u see.?
Plz help wp grow so we can have b8r experince

posted on 02 Sep 2013, 15:12 9

38. TROLL (banned) (Posts: 4851; Member since: 13 Apr 2012)


To be honest no Devs are interested in this platform! MS had to pay 1million to Devs to make apps for it's platform! Even carriers like Sprint, Verizon, T-Mobile were all forced and selling the device for free to get sales pushing!

There only can be 2 OS that dominates, that's the 1 and only great "Android" along with iOs™ and 4th is NokiWp8
©

posted on 02 Sep 2013, 15:14 9

47. vandroid (Posts: 251; Member since: 04 Sep 2012)


I give it a few years before wp is dead Ubuntu will replace that and bb

posted on 02 Sep 2013, 16:57 9

78. PAPINYC (Posts: 2186; Member since: 30 Jul 2011)


I think things may change for Microsoft once Steve Balld'mer
retires. As for iOS, once iPhone 5.01-S/C gets released next month, it will plummet into an abyss of utter chAiOS!!

posted on 02 Sep 2013, 17:47 4

85. Bernoulli (Posts: 1433; Member since: 01 Sep 2012)


you're pathetic, I work at a T-Mobile USA store, and people come in to get the Lumia 521, we usually get a shipment of 40 per week, of which run completely out, I have to say this, Nokia really did something here with the 521, the part that I consider the most astonishing is that it's selling well through our market, just imagine via amazon where the price instead of being 144$ is actually 117$ and same thing that I tell people, if you have the money go for the galaxy s4 or iphone 5, just keep in mind this phone's battery will last you longer (a deal breaker for many) and it's worth the bang for the buck, which gets a lot of our activations to make the switch. The lumia 925 however seems to be the attraction to our elder costumers, idk if it's because of the big icos and the Pure Motion HD+ display or what, but they're attracted to our Lumia flagship

posted on 02 Sep 2013, 15:02 21

33. PapaSmurf (Posts: 7407; Member since: 14 May 2012)


Lagdroid... What is this, 2011?

posted on 02 Sep 2013, 15:06

34. Shatter (Posts: 1970; Member since: 29 May 2013)


After 2GB of ram became the norm lag on android died.

posted on 02 Sep 2013, 15:14 6

44. chaoticrazor (Posts: 2347; Member since: 28 Aug 2012)


My s4 begs to differ

Face it theres still lag, you android fanboys always say theres no lag then when an update comes out you shout how now theres no lag and it goes on and on

Stop the sucking up to the robot...lag exists deal with it. It hasn't stopped me enjoying my device for the most part

posted on 02 Sep 2013, 15:27 10

52. PapaSmurf (Posts: 7407; Member since: 14 May 2012)


I don't know how many times I have to explain this to people... If you don't use a "smart" feature, then disable it. It eats up RAM in the background, and is useless if you don't use them. Disable them, set the animation settings to 0.5x in developer options under the settings and I guarantee you your problem will be gone.

posted on 02 Sep 2013, 15:34 9

58. chaoticrazor (Posts: 2347; Member since: 28 Aug 2012)


Kid ive done all that so dont talk down to people like you know more then them.

Its also rooted and ive hibernated many apps that would run in the background. Also quarantined some and removed alot of the bloatware.

So please dont, lag still exists and im ok with it due to the fact im not living in a fanboy world where android must be perfect

posted on 02 Sep 2013, 17:13 5

80. rusticguy (Posts: 2819; Member since: 11 Aug 2012)


Can you not address people more respectfully? "Kid" "fanboys" etc are few words that you have too much affection for and can't help but repeating them almost on every post.. Honestly before calling anyone "kid" you need to disclose your mental age first.

Now come .. yell at me :)

posted on 03 Sep 2013, 03:22

118. chaoticrazor (Posts: 2347; Member since: 28 Aug 2012)


If I yelled at you well you would cry and go get your fanboy backup. Your acting the peacekeeper yet never say the same to those trolling wp or ios in fact you troll those articles and talk to others worse yet have the cheek to say that.....too funny

Go get sleepy rusty we all know you need someone holding your hand also you never addressed anything in my comment...your irrelevant

posted on 02 Sep 2013, 17:51 1

89. taz89 (Posts: 2009; Member since: 03 May 2011)


agree i have the s4 and it isnt flawless though much much better than early firmwares...i wouldnt call it lag but my 1st world issues has been micro stutters in anmation otherwise speedwise ive been happy.

posted on 03 Sep 2013, 03:27

120. chaoticrazor (Posts: 2347; Member since: 28 Aug 2012)


See most on here have looked over the fact I never once said I dont enjoy my s4 they straight away become defensive about the lag.

I have one main issue which is the sd card problem ive tested and the card isnt faulty so its down to the device. Samsung should look into it

posted on 03 Sep 2013, 05:41

124. taz89 (Posts: 2009; Member since: 03 May 2011)


What SD card do you have?brand speed etc. I had SD card issue on my s3. None on my s4 yet, thought I did last week when the s4 stopped reading the card but turned out the card died, didnt work anywhere.. using a 32gb official Samsung card now. On xda when I was reading about my s3 card issues, someone mentioned that soothing might have been so only Samsung cards work faultless, not sure if true but for for thought.. SD card dying also made more grateful of cloud storage, had a lot of family PIC etc but luckily I had it backed up on drive.. still prefer SDslot though.

posted on 03 Sep 2013, 08:08

128. chaoticrazor (Posts: 2347; Member since: 28 Aug 2012)


ive got a 64gb class 10 sandisk

ive read up that there are many problems with this type of card in the s4. many are having problems but ive tested the card in 3 other device and its flawless which point to an issue with the s4 although no one is 100% sure.

ive heard that samsung cards seems to work better in the galaxy phones but there are some saying that even a 64gb from samsung has issues. looks like the issue revolves around that size. no one has had numerous problems with 32gb card

will be trying a samsungg card soon to hopefully fix the problem.

posted on 02 Sep 2013, 18:59 4

102. joey_sfb (Posts: 2568; Member since: 29 Mar 2012)


Always the same group of Samsung haters that don't own the device that claim S4 lags.

My colleague a casual phone user when ask say its ok. 'What lag,,, .where?'

People will still buy what they want and the haters are just wasting their time and energy. He buy the phone for the bigger screen and if Apple iPhone is 5" he would go back to iPhone.

posted on 03 Sep 2013, 03:24

119. chaoticrazor (Posts: 2347; Member since: 28 Aug 2012)


Unlike you who claims to own everything I dont. Can you list what ive claimed to own....no you can't

I have 2 devices the s4 and 808. Cant handle the fact im honest about the s4 well dont come on here if you want to live in denial

posted on 03 Sep 2013, 05:48

125. taz89 (Posts: 2009; Member since: 03 May 2011)


In no s4 hater, I love my s4, the 5"screen in a smaller body, removable battery and storage, home button etc but when the s4 was released there was "lag" issues but since the app2sd update performance had been 99% of the time great but every now and then there is small hiccups in animation ie frame drops. Had it been a deal breaker? Not at all. I have a feeling the next update will sort out that 1%.

posted on 02 Sep 2013, 17:50 3

86. Bernoulli (Posts: 1433; Member since: 01 Sep 2012)


wow that's a lot just to stop something that shouldn't be there, well glad my Lumia 920 doesn't have the lag problem

posted on 02 Sep 2013, 18:51

100. TROLL (banned) (Posts: 4851; Member since: 13 Apr 2012)


Don't blame the "RAM" blame the Snapd®agon™ "Weak" CPU! Which struggles to push those S4s features!
We need the S800 for pure smooooooth butter like experience!

posted on 02 Sep 2013, 20:35

105. weedl (Posts: 50; Member since: 05 Oct 2012)


thank you man

posted on 02 Sep 2013, 22:33

106. networkdood (Posts: 6250; Member since: 31 Mar 2010)


Good post.. Many Android users on phone arena just are not educated enough. I have been using it for 4 years now...Windows phones need to be more like it..and better, if possible.

posted on 02 Sep 2013, 16:24 3

72. Googler (Posts: 813; Member since: 10 Jun 2013)


I don't see it on my N4 like you're always making it out to be. Then again, I'm using stock Android.

posted on 02 Sep 2013, 16:33 4

74. papss (unregistered)


My n4 never lagged either, I no longer have it but it was good. I disliked stock because it was to generic for me. The s4 on the other hand stutters often.

posted on 02 Sep 2013, 16:44

77. Googler (Posts: 813; Member since: 10 Jun 2013)


Exactly why I run custom launchers with themes, love the purity of vanilla, just not the looks.

posted on 03 Sep 2013, 05:52

126. taz89 (Posts: 2009; Member since: 03 May 2011)


Your a liar, nothing beats stock lol.. Have always found stock rather boring too. Its why I like tw because it's filed with options and I know people complain but I like the option to pick and choose what features I want. I do prefer the look of stock though.

posted on 02 Sep 2013, 16:30 3

73. Eclectech (Posts: 54; Member since: 01 May 2013)


There absolutely is lag on the Samsung Galaxy S4 so you are right in that respect. Compare your phone to the HTC One, which performs much better.

posted on 02 Sep 2013, 17:02 5

79. 14545 (Posts: 1063; Member since: 22 Nov 2011)


What are you doing wrong? Mine only lags when I underclock it below 1.0 and even then it is barely noticeable. My Gnex was another story though. Oh, and that's using the powersave governor, so I still don't understand what you are doing wrong if you actually have an S4. If you want to knock sammy for their poor antenna designs or bloat, be my guest, but don't say that android is laggy anymore. Because that is a flat lie.

posted on 02 Sep 2013, 18:07

93. DukeX (Posts: 327; Member since: 28 Aug 2013)


I can't tell you how much i love that you act like the s4 is the whole android ecosystem. Everyone ALWAYS wants to bring up the s4. S4 lag S4 lag S4 lag S4 lag S4 lag but never seem to mention any other devices with the same specs. If the kernel gets reworked in Android 5.0 lets see how many lag comments we get on here.....

posted on 03 Sep 2013, 03:18

116. chaoticrazor (Posts: 2347; Member since: 28 Aug 2012)


You just proved my point...always claiming no lag then saying " just wait till" your always waiting while claiming its non existent

And no one is saying the s4 is everything but the fact it's arguable the best all round android device out right now people will use it as an example. Also the fact I have one and there is lag proves that android and lag are still an issue even though android fanboys claim otherwise

Stop been a one sided defender....you never say anything against the countless trolls spreading bs about other os's yet someone says something not completely positive about android and you appear......seen you go at the apple troll saying you hate trolls then you suck up to one of the saddest trolls on here with his many accounts.

Your another carbon copy one sided fanboy...wouldn't suprise me if your another one of trolls accounts seeing you comments always seem to follow his

posted on 03 Sep 2013, 06:01

127. taz89 (Posts: 2009; Member since: 03 May 2011)


Even though I said my s4 does stutter now and then, I dunt agree with the android still has lag issues. I think if the software is so optimised for the hardware then it runs "lag"free. The htc one, moto x, nexus 7 2, from what all the reviews and hands on with the one have all said these 3 devices have no lag.. Am sure all those cheap devices will last etc but I think with jb and the s400 if the software is well optimised like the devices above then you can get a lag free experience on android. The s4 was released with poor firmware and even though recent firmwares has beenbbetter it's still not 100% optimised hence why there is still sine stutters.

posted on 02 Sep 2013, 15:14

45. TROLL (banned) (Posts: 4851; Member since: 13 Apr 2012)


And the S800, S600 along with the powerful mighty A15s, Tegra4 will "Revolutionize Android even more!
®

posted on 02 Sep 2013, 15:28 2

53. lalalaman (Posts: 283; Member since: 19 Aug 2013)


Wait there u mr TROLL...I dont knw wats ur point? I ve been seeing trolling every wp article....if love tht headache due to tht lags...just say it....:)

My point is that not every one of us is rich and wealthy like u.....there are some comprises.....we have to buy phone like galaxy pocket(lags like a snail) to enjoy smartphone experience.....and that's where lumia520 comes.....

The thing is that android lags with lownram andnprocessors and wp is a perfect solution......mark my words.....NOT EVERY ONE IS WEALTHY TO BUY 8 CORE PHONES.TO ENJOY LAG FREE EXPERIENCE.
WP IS THE SOLUTION

posted on 02 Sep 2013, 15:36 3

60. PapaSmurf (Posts: 7407; Member since: 14 May 2012)


Nexus 4 costs $199. 1.5GHz quad core S4 Pro makes it fly.

posted on 02 Sep 2013, 15:48 2

64. lalalaman (Posts: 283; Member since: 19 Aug 2013)


Only in usa??? Lol I'm talking to dumb ppl....plz have mercy on me
In my country it costs around $400....rounded....how is tht..??doesn't even have fm radio and sd card capabilities. ?...lol

posted on 02 Sep 2013, 15:33 3

57. rusticguy (Posts: 2819; Member since: 11 Aug 2012)


Tegra is a FAIL. Tegra fell off from a cliff for Nvidia in the last reported quarter where Nvidia earned more from from it's licensing deals than it earned from Tegra line. I'll have to check their quarterly report but this is what i remember.

posted on 02 Sep 2013, 16:40 3

75. Seo_Joo_Hyun (Posts: 65; Member since: 14 Jul 2013)


BUT , it will still lag , too bad :(

posted on 02 Sep 2013, 17:41 5

83. Credo (Posts: 685; Member since: 19 Apr 2012)


lol facebook on my NL920 opens faster than on my fathers S4 with s600, and it's in beta too!

posted on 02 Sep 2013, 18:56 2

101. TROLL (banned) (Posts: 4851; Member since: 13 Apr 2012)


Well the CPU doesn't have to push a full OS, unlike Wp8 platform hardly needs 110Mb of Ram+ it's halfbaked unmatured OS!

posted on 02 Sep 2013, 15:17 1

49. Mxyzptlk (Posts: 3224; Member since: 21 Apr 2012)


Only in your dreams it did.

posted on 02 Sep 2013, 15:40

63. lalalaman (Posts: 283; Member since: 19 Aug 2013)


Snap dragon is a love of all....it can run s4 even with 512 mb ram...lol to me...wat aim I'm sayig

posted on 02 Sep 2013, 15:50

65. papss (unregistered)


Lol say that to s4

posted on 02 Sep 2013, 15:54 1

68. lalalaman (Posts: 283; Member since: 19 Aug 2013)


Consumes 300 mb ram on settings

posted on 02 Sep 2013, 17:50

87. RoyalPayne (banned) (Posts: 458; Member since: 07 Aug 2013)


You tell me?

posted on 03 Sep 2013, 05:30

123. night_elf (Posts: 38; Member since: 02 Apr 2013)


So, ppl have to beg in Microsofts place to the developers to make apps for them. Maybe the problem is Microsoft and not the developers? Ever thought about that?

Then! I cant hear this complaining about lag anymore, there is no leg free Mobile or Computer Technology that is technicaly not possible (see Von Neumann bottleneck). Some have good "illusions" (like Apple) which makes it look like there is no lag, but some other still have work to do (Samsung),

So stop it! There is no lag free Computing, its not possible!

Also stop comparing Windows Phone 8 with Android, WP8 is still in its infancy, while Android is just Maturing (4.3.) WP8 is comparable to Android 2.2 they have still work to do, they cant skip evolution, they have to learn from their errors and grow to a good Mobile OS.

posted on 02 Sep 2013, 14:18 5

2. TROLL (banned) (Posts: 4851; Member since: 13 Apr 2012)


Selling more low end, cheap budget phones instead of high end devices! Unlike every OS is selling high end handsets! Still claased as not accepted by consumers

posted on 02 Sep 2013, 14:22 1

6. asingha94 (Posts: 286; Member since: 08 Apr 2012)


you meant for trolling!

posted on 02 Sep 2013, 14:31 5

10. papss (unregistered)


Nice to see you back truly but lets try and stay for a bit. Your hate for this wonderful OS is boggling to me.

posted on 02 Sep 2013, 14:46 1

20. Nathan_ingx (Posts: 2993; Member since: 07 Mar 2012)


Yes, yes...correct...Um hmm!
The more crap you say, the more crappy you look.
Ah, and the "trademark" is getting smaller i see...improving. Next time you get limited...it'll vanish. Can't wait! :D

posted on 02 Sep 2013, 15:06 1

35. Shatter (Posts: 1970; Member since: 29 May 2013)


Most consumers are not idiots when it comes to hardware specs on phones.

posted on 02 Sep 2013, 17:55 1

91. RoyalPayne (banned) (Posts: 458; Member since: 07 Aug 2013)


But then there's you...

posted on 02 Sep 2013, 15:12 2

41. haseebzahid (Posts: 1803; Member since: 22 Feb 2012)


those buying low ends are still human u low life Re_ard with lot of dad's cash to waste.....

posted on 02 Sep 2013, 17:51 1

88. Bernoulli (Posts: 1433; Member since: 01 Sep 2012)


it is accepted via T-Mobile USA, our lumia 521 sells like hotcakes

posted on 03 Sep 2013, 00:24 1

111. lalalaman (Posts: 283; Member since: 19 Aug 2013)


I think one reason is that lumia 521has 4g while 520 has not

U said elders are interested in lumia 925.....its clear that elders are going for a solid hardware purchase instead of software....they r SMART....

posted on 03 Sep 2013, 00:38 1

112. Bernoulli (Posts: 1433; Member since: 01 Sep 2012)


Smart and not broke, ever since we did away with no contracts consumers started to look at the whole picture, and since the 521 is the bang for the buck and the most affordable hspa+ phone they go for it, something one of my elder consumers even told me that I didn't know was that zeiss also makes scopes for rifles, he said that's what really makes the spike in price from the lumia 521 to 925

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