Imangi Studios surprised everyone with the release of Temple Run 2 adding better graphics, a new and more challenging environment as well as added bonuses and powerups.
Now, the in-app purchases have obviously brought much more profit to the developers from Imangi Studios. And the popularity of Temple Run 2 is also proving that free spreads faster and tends to bring in more profits.
The sequel to the Indiana Jones-like endless runner started with 6 million download within the first 24 hours. Still, it will take some time until the second game reaches the 170 million downloads, the original Temple Run has.