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Apple has sent 250 employees to CES, iOS marketing head spotted

Posted: , by Victor H.

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Apple has sent 250 employees to CES, iOS marketing head spotted
Apple and CES don’t pair well together - Cupertino has turned its back on the largest consumer show in Las Vegas and is holding its own events. The company can afford it - it has the hottest products and media attention, but nonetheless it’s invisibly present at CES as well. 

Not only with the numerous accessories for its products that are on display on the showroom floor, but allegedly - with 250 employees, registered to attend the show, according to a Reuters report.

There are no official demos or keynotes, but Apple’s head of iOS product marketing, Greg Joswiak, was spotted walking around and near the Sony booth.

Now we have no idea what are those 250 Apple employees doing there, but at such big of a show, it’s definitely a good place to be getting acquainted with what the competition plans, plus some key meetings might be taking place. CES is still too big to ignore, don’t you think?

source: Reuters

35 Comments
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posted on 11 Jan 2012, 07:58 12

1. rjbp64 (Posts: 28; Member since: 15 Dec 2011)


Apple be afraid!!! Be very afraid!!! Sony Xperia S is coming for ya!!

posted on 11 Jan 2012, 08:35 7

10. bobfreking55 (Posts: 866; Member since: 15 Jul 2011)


I bet they'll steal some design off the xperia and lumia. I observe those designs are catching the crowd's attention.

And other sites say these employees bring high-res iPads. well mostly fake.

posted on 11 Jan 2012, 07:58 20

2. jacko (unregistered)


seeing what they can copy in design and os features

posted on 15 Jan 2012, 13:18

35. E.N. (Posts: 2224; Member since: 25 Jan 2009)


or maybe it's just keeping an eye on the competition. It would be dumb if they didn't go

posted on 11 Jan 2012, 07:59 13

3. drahmad (Posts: 478; Member since: 20 Aug 2011)


lol, apple is looking more and more afraid...

posted on 11 Jan 2012, 08:08 10

5. JC557 (Posts: 853; Member since: 07 Dec 2011)


I'm sure they're just there to use the bathroom... sheesh. =P

posted on 11 Jan 2012, 08:20 13

7. arcq12 (Posts: 733; Member since: 13 Oct 2011)


Those were 250 Android fans.. lol

posted on 11 Jan 2012, 12:05 3

27. ChiX017 (Posts: 308; Member since: 09 Nov 2011)


lmaO!

posted on 11 Jan 2012, 08:30 4

8. InspectorGadget80 (Posts: 6148; Member since: 26 Mar 2011)


Why would on earth Apple send its employees too CES for? Dont they have their own conference? And besides its for other companies too show off their new products. Apple have NO RIGHTS being at CES (opinion). And besides they sue every other company thats at CES.

posted on 11 Jan 2012, 08:30 8

9. SlimSoulja86 (Posts: 642; Member since: 03 Nov 2011)


Let's be honest here, everyone wants to see what their competitors are up to, so Apple is there to check out the hottest idea and then take it and make it work better and take all the credit

#iWasBlindButNowIcanSee

#AppleFFanWithDaDifference

posted on 11 Jan 2012, 14:07 2

30. InspectorGadget80 (Posts: 6148; Member since: 26 Mar 2011)


You mean by cooying them?

posted on 11 Jan 2012, 14:48 3

31. SlimSoulja86 (Posts: 642; Member since: 03 Nov 2011)


Ok, I don't know what the word "cooying" means, LOL

posted on 11 Jan 2012, 08:35 10

11. bloodline (Posts: 691; Member since: 01 Dec 2011)


more like they were walking around and seeing what idea's they can steal then patent and then sue!

posted on 11 Jan 2012, 08:41 8

12. 9_HeLLs_oF_DrOid (Posts: 122; Member since: 02 Jan 2012)


I think it's obvious- copy whatever you can and tout it as it was built by you.

posted on 11 Jan 2012, 08:54 10

13. ghost__uwi (Posts: 175; Member since: 28 Nov 2011)


SPIES!!

posted on 11 Jan 2012, 09:09 4

14. christianqwerty (Posts: 460; Member since: 05 May 2011)


I don't see how apple being at CES means they are scared?

posted on 11 Jan 2012, 16:35 1

32. stealthd (Posts: 916; Member since: 12 Jun 2011)


That's because you have a brain.

posted on 11 Jan 2012, 09:19 5

15. flopjoke (Posts: 42; Member since: 05 Jan 2012)


Following in Steve Jobs' footsteps.. spreading hate about Andriod and trying to make sure it dies.

posted on 11 Jan 2012, 09:37 3

16. pandamaja (Posts: 16; Member since: 18 Oct 2011)


Apple marketing led the way, with koolaid in hand

posted on 11 Jan 2012, 09:39 5

17. ravi5695 (Posts: 45; Member since: 11 Feb 2011)


Those all are "APPLE'S iSPYs"....lol.... APPLE's SECRET AGENTS.......

posted on 11 Jan 2012, 09:40 2

18. denney (Posts: 98; Member since: 20 Oct 2011)


If you work for any tech company (even apple) you get a free pass to CES. This is probably just people taking advantage of that benefit.

posted on 11 Jan 2012, 10:53 1

23. SleepingOz (unregistered)


either in denial or plain stupid

posted on 11 Jan 2012, 13:22 2

29. Pdubb (Posts: 239; Member since: 08 Aug 2011)


250??? I don't know if they got that many passes without having a booth. Sounds fishy! I will not go as far as saying that they are there to copy but they are roaming around for some reason. maybe to get head start on what they think may be infringing tech??!!!??

posted on 11 Jan 2012, 09:41 5

19. ravi5695 (Posts: 45; Member since: 11 Feb 2011)


The title of this article must be:

Apple has sent 250 "SECRET AGENTS" to CES, iOS marketing head spotted

posted on 11 Jan 2012, 10:08 2

20. iKingTrust (banned) (Posts: 716; Member since: 27 Jul 2011)


Has anyone noticed that the Sony store looks exactly like the Apple store

posted on 11 Jan 2012, 10:35 7

21. adjou (Posts: 102; Member since: 06 Jul 2010)


What... So the colour white is now owned by apple?

posted on 11 Jan 2012, 10:39 2

22. Paden (Posts: 262; Member since: 07 Jul 2011)


Why wouldn't you check out what your competitors are up to?

posted on 11 Jan 2012, 11:12 3

24. gallitoking (Posts: 4682; Member since: 17 May 2011)


wow all the hate..... I guess being sucessfull strikes a nerve in most fandroids

posted on 11 Jan 2012, 18:31

33. thebikerboi2 (Posts: 144; Member since: 01 Apr 2011)


yeah so they think that hiting the dislike button makes a difference lol

posted on 11 Jan 2012, 11:32 2

25. parvsingh05 (Posts: 97; Member since: 11 Jan 2012)


they were just making sure dat android fones dont copy apple iphones> so beware android ! :P

posted on 11 Jan 2012, 12:02 5

26. ivanko34 (Posts: 617; Member since: 04 Sep 2011)


apple sent their gestapo to steal and prepare new patents stolen

posted on 11 Jan 2012, 12:27 3

28. downphoenix (Posts: 2269; Member since: 19 Jun 2010)


apple always has to be the center of attention

posted on 12 Jan 2012, 06:26

34. roscuthiii (Posts: 1785; Member since: 18 Jul 2010)


Probably Apple legal... putting together a fresh set of suits.

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