Google launches new feature to allow Roku users to access YouTube TV
Well, it looks like Roku's decision didn't go unanswered, as Google counterattacked with a move of its own. The search giant introduced a new feature that will give access to YouTube TV to all Roku users, even though the app was pulled last week.
But how is that even possible? The answer is quite simple, as Google found a simple solution. Basically, users can now access YouTube TV by clicking on “Go to YouTube TV” in the main YouTube app. The latest YouTube update integrates YouTube TV into the base app so that all Roku users can once again access it.
The update will be available to all YouTube TV members on Roku over the next few days, and it will expand to as many devices as possible over time. Along with the new update, Google revealed how the negotiations with Roku are going.
Apart from that, Google is “in ongoing, long-term conversations” with Roku to certify that new devices meet its technical requirements. We'll probably hear from both companies pretty soon as they're not even close to burying the hatchet.